{"title":"wella","description":"","products":[{"product_id":"wella-color-fresh-mask-150ml-colour-refresh-hair-mask","title":"Wella Color Fresh Mask 150ml Colour Refresh Hair Mask | All Shades","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cb data-path-to-node=\"16\" data-index-in-node=\"4\"\u003eWella Color Fresh Mask 150ml\u003c\/b\u003e\u003cspan\u003e is a professional-grade, zero-damage temporary colour-depositing treatment designed to maintain, refresh, and transform hair tone between salon visits. Infused with nourishing avocado oil, this dual-benefit mask deposits vibrant pigments while deeply conditioning the hair fiber, leaving a high-shine, silky finish that fades true-to-tone.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"UTF-8\"\u003eKeep your salon-fresh colour vibrant with the \u003cb data-path-to-node=\"19\" data-index-in-node=\"46\"\u003eWella Color Fresh Mask 150ml\u003c\/b\u003e. This nourishing, temporary colour-depositing treatment offers an effortless way to refresh your tone, neutralise unwanted brassiness, or experiment with bold new shades at home. Formulated with zero hair damage in mind, the deeply conditioning, silicone-free mask leaves hair incredibly soft, hydrated, and glowing with natural shine. Suitable for weekly use, it washes out gradually without altering your natural base colour.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 data-path-to-node=\"22\"\u003eUnderstanding the Wella Color Fresh Mask\u003c\/h2\u003e\n\u003cblockquote data-path-to-node=\"23\"\u003e\n\u003cp data-path-to-node=\"23,0\"\u003e\u003cb data-path-to-node=\"23,0\" data-index-in-node=\"0\"\u003eDirect Answer:\u003c\/b\u003e The Wella Color Fresh Mask is a temporary, zero-damage colour-depositing hair treatment designed to revive salon colour, neutralise brassiness, or introduce playful pastel and bold tones. It combines a deep conditioning mask with professional-grade direct dyes that sit on the outer cuticle layer of the hair, washing out gradually without altering the natural hair structure.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp data-path-to-node=\"24\"\u003eWeekly salon appointments are rarely practical, yet hair colour begins losing its vibrancy within weeks of leaving the salon chair. Factors such as hard water, UV exposure, heat styling, and frequent washing dull your tone. The \u003cb data-path-to-node=\"24\" data-index-in-node=\"228\"\u003eWella Color Fresh Mask 150ml\u003c\/b\u003e bridges this gap, offering a professional-grade solution to maintain pristine hair colour at home.\u003c\/p\u003e\n\u003cp data-path-to-node=\"25\"\u003eThis dual-action formula acts simultaneously as a rich, deeply hydrating treatment and a precise colour corrector. Rather than penetrating the hair cortex with ammonia or peroxide, it coats the outer cuticle with premium direct pigments. This ensures zero damage while shielding the hair from dryness, mechanical damage, and environmental stress.\u003c\/p\u003e\n\u003cdiv class=\"code-block ng-tns-c3203664277-19 ng-animate-disabled ng-trigger ng-trigger-codeBlockRevealAnimation\" data-hveid=\"0\" data-ved=\"0CAAQhtANahcKEwjEocGtkNiVAxUAAAAAHQAAAAAQJg\"\u003e\n\u003cdiv class=\"formatted-code-block-internal-container ng-tns-c3203664277-19\"\u003e\n\u003cdiv class=\"animated-opacity ng-tns-c3203664277-19\"\u003e\n\u003cpre class=\"ng-tns-c3203664277-19\"\u003e\u003ccode role=\"text\" data-test-id=\"code-content\" class=\"code-container formatted ng-tns-c3203664277-19 no-decoration-radius\"\u003e+-------------------------------------------------------------------------+\n|                         Wella Color Fresh Mask                          |\n+------------------------------------+------------------------------------+\n| Dual Benefit                       | Nourishing Treatment + Direct Dye  |\n+------------------------------------+------------------------------------+\n| Damage Level                       | 0% (Zero Damage, Peroxide-Free)    |\n+------------------------------------+------------------------------------+\n| Key Conditioning Agent             | Avocado Oil                        |\n+------------------------------------+------------------------------------+\n| Fade Profile                       | True-to-tone, gradual fade         |\n+------------------------------------+------------------------------------+\n\u003c\/code\u003e\u003c\/pre\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch2 data-path-to-node=\"28\"\u003eExploring the Shade Spectrum\u003c\/h2\u003e\n\u003cblockquote data-path-to-node=\"29\"\u003e\n\u003cp data-path-to-node=\"29,0\"\u003e\u003cb data-path-to-node=\"29,0\" data-index-in-node=\"0\"\u003eDirect Answer:\u003c\/b\u003e The Wella Color Fresh Mask range features 12 tailor-made shades divided into two distinct categories: Natural Refresh (to revive existing salon tones and neutralise brassiness) and Bold Transformation (to deposit vibrant, playful fashion pigments on pre-lightened bases).\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp data-path-to-node=\"30\"\u003eTo choose your perfect match, explore how each unique formula behaves across different starting hair levels:\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"31\"\u003eNatural Refresh Shades\u003c\/h3\u003e\n\u003cul data-path-to-node=\"32\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"32,0,0\"\u003e\u003cb data-path-to-node=\"32,0,0\" data-index-in-node=\"0\"\u003eChocolate Touch:\u003c\/b\u003e A rich, warm espresso tone designed to revive deep brunette hair. It adds glossy chocolate reflections, covers faded, warm red under-tones in brown bases, and works beautifully on hair levels 4 through 7.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"32,1,0\"\u003e\u003cb data-path-to-node=\"32,1,0\" data-index-in-node=\"0\"\u003ePearl Blonde:\u003c\/b\u003e The ultimate anti-yellow savior for ultra-light blondes. Formulated for level 9 bases and higher, it deposits delicate iridescent violet-cool tones to neutralise warm, brassy yellow pigments.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"32,2,0\"\u003e\u003cb data-path-to-node=\"32,2,0\" data-index-in-node=\"0\"\u003eLilac Frost:\u003c\/b\u003e A cool, anti-yellow treatment that delivers a soft, icy-purple hue on level 9+ pre-lightened blonde hair. It leaves a clean, modern, platinum-violet finish.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"32,3,0\"\u003e\u003cb data-path-to-node=\"32,3,0\" data-index-in-node=\"0\"\u003eCool Espresso:\u003c\/b\u003e A deep, smoky, ash-brunette mask built for levels 3 to 6. It eliminates unwanted red or orange undertones in dark hair, keeping dark bases looking crisp, cool, and highly polished.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"32,4,0\"\u003e\u003cb data-path-to-node=\"32,4,0\" data-index-in-node=\"0\"\u003eGolden Gloss:\u003c\/b\u003e A warm, honey-infused glossing treatment that injects sun-kissed blonde brilliance back into faded highlights and golden bases (levels 7 to 9).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"32,5,0\"\u003e\u003cb data-path-to-node=\"32,5,0\" data-index-in-node=\"0\"\u003eRose Blaze:\u003c\/b\u003e A sophisticated dusty rose-pink tone that adds soft, warm, blush undertones to medium blonde or highlighted hair (levels 7 to 9).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"32,6,0\"\u003e\u003cb data-path-to-node=\"32,6,0\" data-index-in-node=\"0\"\u003eCopper Glow:\u003c\/b\u003e A high-vibrancy, warm copper treatment that instantly breathes life back into faded auburn, copper, and warm ginger tones on levels 5 to 8.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"32,7,0\"\u003e\u003cb data-path-to-node=\"32,7,0\" data-index-in-node=\"0\"\u003eCaramel Glaze:\u003c\/b\u003e A rich, warm caramel hue that adds golden-brown warmth and reflective shine to dark blonde and light brunette bases (levels 6 to 8).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"33\"\u003eBold Transformation Shades\u003c\/h3\u003e\n\u003cul data-path-to-node=\"34\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"34,0,0\"\u003e\u003cb data-path-to-node=\"34,0,0\" data-index-in-node=\"0\"\u003eRed:\u003c\/b\u003e A bold, head-turning crimson pigment that infuses intense ruby red tones. Ideal for maintaining vibrant red hair or creating a striking temporary shift on pre-lightened level 6+ hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"34,1,0\"\u003e\u003cb data-path-to-node=\"34,1,0\" data-index-in-node=\"0\"\u003eBlue:\u003c\/b\u003e A deep, royal blue dye designed exclusively for pre-lightened blonde bases (level 9+). It creates cool, ocean-blue tones that wash out cleanly.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"34,2,0\"\u003e\u003cb data-path-to-node=\"34,2,0\" data-index-in-node=\"0\"\u003ePink:\u003c\/b\u003e A highly pigmented, playful hot pink mask. It delivers striking magenta tones on very light blonde hair (levels 9 and 10).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"34,3,0\"\u003e\u003cb data-path-to-node=\"34,3,0\" data-index-in-node=\"0\"\u003eMint:\u003c\/b\u003e A fresh, cool pastel green treatment built to add a modern, minty hue on pale blonde bases (level 10).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-path-to-node=\"36\"\u003eHow It Works: The Science of Temporary Depositing\u003c\/h2\u003e\n\u003cblockquote data-path-to-node=\"37\"\u003e\n\u003cp data-path-to-node=\"37,0\"\u003e\u003cb data-path-to-node=\"37,0\" data-index-in-node=\"0\"\u003eDirect Answer:\u003c\/b\u003e Unlike permanent hair dyes, the Wella Color Fresh Mask uses direct-acting, positively charged pigments that temporarily adhere to the negatively charged outer cuticle of the hair fiber. Because it requires no developer, activator, or oxidative chemicals, the natural structure of the hair remains untouched.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cdiv class=\"code-block ng-tns-c3203664277-20 ng-animate-disabled ng-trigger ng-trigger-codeBlockRevealAnimation\" data-hveid=\"0\" data-ved=\"0CAAQhtANahcKEwjEocGtkNiVAxUAAAAAHQAAAAAQJw\"\u003e\n\u003cdiv class=\"formatted-code-block-internal-container ng-tns-c3203664277-20\"\u003e\n\u003cdiv class=\"animated-opacity ng-tns-c3203664277-20\"\u003e\n\u003cpre class=\"ng-tns-c3203664277-20\"\u003e\u003ccode role=\"text\" data-test-id=\"code-content\" class=\"code-container formatted ng-tns-c3203664277-20 no-decoration-radius\"\u003e       [ NO AMMONIA \/ NO PEROXIDE ]\n                  │\n                  ▼\n   Direct Pigments Adhere to Cuticle  ──►  Avocado Oil Hydrates Fiber\n                  │                                     │\n                  ▼                                     ▼\n      [ High-Vibrancy Reflects ]             [ Silky, High-Shine Finish ]\n\u003c\/code\u003e\u003c\/pre\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp data-path-to-node=\"39\"\u003eWhen hair is colored, lightened, or exposed to daily wear, the cuticle becomes slightly rough and negatively charged. The direct dyes in this mask are cationic (positively charged). Opposites attract: the pigments cling to the damaged areas of the cuticle, smoothing down the surface and creating an even, reflective layer of colour.\u003c\/p\u003e\n\u003cp data-path-to-node=\"40\"\u003eAs you wash your hair with regular shampoo, these pigments gradually loosen and rinse away over several weeks. This prevents any harsh \"root regrowth\" line and ensures your hair returns naturally to its starting base colour.\u003c\/p\u003e\n\u003ch2 data-path-to-node=\"42\"\u003eBenefits of the Conditioning Formula\u003c\/h2\u003e\n\u003cblockquote data-path-to-node=\"43\"\u003e\n\u003cp data-path-to-node=\"43,0\"\u003e\u003cb data-path-to-node=\"43,0\" data-index-in-node=\"0\"\u003eDirect Answer:\u003c\/b\u003e Formulated with a rich, silicone-free blend containing natural avocado oil, the Wella Color Fresh Mask deeply penetrates the hair shaft to restore lost moisture, smooth the cuticle, reduce breakage, and deliver a brilliant, glossy shine alongside its color-depositing action.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp data-path-to-node=\"44\"\u003eWhile traditional toners can sometimes leave hair feeling dry or brittle, this formula prioritises hair health. Avocado oil is rich in essential fatty acids, vitamins A, D, and E, and amino acids. These nutrients form a protective, breathable barrier around the hair shaft, locking in moisture and smoothing down raised cuticles. The result is improved manageability, reduced frizz, and exceptional light reflection for that signature \"just-stepped-out-of-the-salon\" gloss.\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"46\"\u003e9. Key Features\u003c\/h3\u003e\n\u003cul data-path-to-node=\"47\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"47,0,0\"\u003e\u003cb data-path-to-node=\"47,0,0\" data-index-in-node=\"0\"\u003eDual-Benefit Action:\u003c\/b\u003e Simultaneously deposits rich pigments while acting as a deep conditioning hair treatment.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"47,1,0\"\u003e\u003cb data-path-to-node=\"47,1,0\" data-index-in-node=\"0\"\u003eZero-Damage Formula:\u003c\/b\u003e Completely free from ammonia, peroxide, silicones, and animal-derived ingredients.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"47,2,0\"\u003e\u003cb data-path-to-node=\"47,2,0\" data-index-in-node=\"0\"\u003eInfused with Avocado Oil:\u003c\/b\u003e Rich in fatty acids to deeply nourish, soften, and smooth dry or compromised hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"47,3,0\"\u003e\u003cb data-path-to-node=\"47,3,0\" data-index-in-node=\"0\"\u003eTrue-to-Tone Fade:\u003c\/b\u003e Formulated to wash out gradually without leaving patchy, off-tone residues.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"47,4,0\"\u003e\u003cb data-path-to-node=\"47,4,0\" data-index-in-node=\"0\"\u003eQuick 10-Minute Development:\u003c\/b\u003e Delivers visible, vibrant results in just ten minutes.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"47,5,0\"\u003e\u003cb data-path-to-node=\"47,5,0\" data-index-in-node=\"0\"\u003eEasy DIY Application:\u003c\/b\u003e Ready-to-use straight from the tube; no developer, mixing, or professional tools required.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"47,6,0\"\u003e\u003cb data-path-to-node=\"47,6,0\" data-index-in-node=\"0\"\u003eSuperior Anti-Yellow Action:\u003c\/b\u003e Pearl Blonde and Lilac Frost shades feature advanced cool pigments to neutralise stubborn brassiness.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"47,7,0\"\u003e\u003cb data-path-to-node=\"47,7,0\" data-index-in-node=\"0\"\u003eIntense Moisture Boost:\u003c\/b\u003e Smooths rough cuticles, helping to reduce frizz, static, and tangling.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"47,8,0\"\u003e\u003cb data-path-to-node=\"47,8,0\" data-index-in-node=\"0\"\u003eBroad Shade Selection:\u003c\/b\u003e Offers 12 distinct shades ranging from natural correctors to bold, playful fashion pigments.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"47,9,0\"\u003e\u003cb data-path-to-node=\"47,9,0\" data-index-in-node=\"0\"\u003ePerfect Salon Extender:\u003c\/b\u003e Designed to stretch the time needed between expensive salon colour appointments.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"47,10,0\"\u003e\u003cb data-path-to-node=\"47,10,0\" data-index-in-node=\"0\"\u003eControlled Intensity:\u003c\/b\u003e Leaving the mask on for up to 20 minutes allows for deeper, more intense colour results.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"47,11,0\"\u003e\u003cb data-path-to-node=\"47,11,0\" data-index-in-node=\"0\"\u003eNo Root Regrowth Line:\u003c\/b\u003e Because it washes out gradually, it creates a seamless transition as hair grows.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"47,12,0\"\u003e\u003cb data-path-to-node=\"47,12,0\" data-index-in-node=\"0\"\u003eGentle on Scalp:\u003c\/b\u003e Formulated to avoid irritation, making it highly suitable for sensitive scalps.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"47,13,0\"\u003e\u003cb data-path-to-node=\"47,13,0\" data-index-in-node=\"0\"\u003eDermatologically Tested:\u003c\/b\u003e Verified safe for regular cosmetic use.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"47,14,0\"\u003e\u003cb data-path-to-node=\"47,14,0\" data-index-in-node=\"0\"\u003ePleasant Fragrance:\u003c\/b\u003e Features a premium, clean salon-grade scent instead of harsh chemical fumes.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"49\"\u003e10. Benefits\u003c\/h3\u003e\n\u003cul data-path-to-node=\"50\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,0,0\"\u003e\u003cb data-path-to-node=\"50,0,0\" data-index-in-node=\"0\"\u003eSaves Money:\u003c\/b\u003e Reduces the frequency of expensive, repetitive salon toning treatments.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,1,0\"\u003e\u003cb data-path-to-node=\"50,1,0\" data-index-in-node=\"0\"\u003eInstant Hair Confidence:\u003c\/b\u003e Quickly revives dull, washed-out colour before big events.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,2,0\"\u003e\u003cb data-path-to-node=\"50,2,0\" data-index-in-node=\"0\"\u003eExceptional Shine:\u003c\/b\u003e Restores high-gloss light reflectivity to coarse, color-treated hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,3,0\"\u003e\u003cb data-path-to-node=\"50,3,0\" data-index-in-node=\"0\"\u003eDamage-Free Experimentation:\u003c\/b\u003e Allows you to try pastel or vivid colours without committing to permanent bleach.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,4,0\"\u003e\u003cb data-path-to-node=\"50,4,0\" data-index-in-node=\"0\"\u003eUltra-Smooth Texture:\u003c\/b\u003e Seals the cuticle to make thick, unruly hair much more manageable.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,5,0\"\u003e\u003cb data-path-to-node=\"50,5,0\" data-index-in-node=\"0\"\u003eOptimal Porosity Balancing:\u003c\/b\u003e Evenly fills porous areas along the hair shaft for uniform, non-patchy colour.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,6,0\"\u003e\u003cb data-path-to-node=\"50,6,0\" data-index-in-node=\"0\"\u003eMaintains Hair Integrity:\u003c\/b\u003e Zero oxidative chemicals mean your natural hair pattern and strength are preserved.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,7,0\"\u003e\u003cb data-path-to-node=\"50,7,0\" data-index-in-node=\"0\"\u003eSaves Time:\u003c\/b\u003e Replaces your regular hair mask and conditioner step in a single shower session.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,8,0\"\u003e\u003cb data-path-to-node=\"50,8,0\" data-index-in-node=\"0\"\u003eCustomisable Intensity:\u003c\/b\u003e Dilute with a standard white conditioner to create softer, pastel shades.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,9,0\"\u003e\u003cb data-path-to-node=\"50,9,0\" data-index-in-node=\"0\"\u003ePrevents Colour Oxidation:\u003c\/b\u003e Shields hair from turning brassy due to UV, heat, and hard water.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,10,0\"\u003e\u003cb data-path-to-node=\"50,10,0\" data-index-in-node=\"0\"\u003eVegan-Friendly:\u003c\/b\u003e Made with zero animal-derived ingredients.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,11,0\"\u003e\u003cb data-path-to-node=\"50,11,0\" data-index-in-node=\"0\"\u003eNo Silicones:\u003c\/b\u003e Prevents heavy product buildup, keeping hair light, bouncy, and full of natural volume.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,12,0\"\u003e\u003cb data-path-to-node=\"50,12,0\" data-index-in-node=\"0\"\u003eSoftens Split Ends:\u003c\/b\u003e Locks in moisture to improve the look of dry, split, or damaged ends.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,13,0\"\u003e\u003cb data-path-to-node=\"50,13,0\" data-index-in-node=\"0\"\u003eGreat for All Hair Types:\u003c\/b\u003e Works wonders on fine, medium, coarse, wavy, curly, and coily hair textures.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,14,0\"\u003e\u003cb data-path-to-node=\"50,14,0\" data-index-in-node=\"0\"\u003eSafe for frequent use:\u003c\/b\u003e Can be applied weekly without fear of over-processing or chemical fatigue.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,15,0\"\u003e\u003cb data-path-to-node=\"50,15,0\" data-index-in-node=\"0\"\u003eHigh Pigment Loading:\u003c\/b\u003e Formulated with premium salon dyes that outperform standard drugstore colour conditioners.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,16,0\"\u003e\u003cb data-path-to-node=\"50,16,0\" data-index-in-node=\"0\"\u003eEven Color-Correction:\u003c\/b\u003e Perfectly balances uneven warmth, blondes, or brunettes with targeted cool\/warm reflects.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,17,0\"\u003e\u003cb data-path-to-node=\"50,17,0\" data-index-in-node=\"0\"\u003eFades Gracefully:\u003c\/b\u003e No stubborn green or muddy blue undertones left behind when fashion shades fade.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,18,0\"\u003e\u003cb data-path-to-node=\"50,18,0\" data-index-in-node=\"0\"\u003eStrengthens Daily Defense:\u003c\/b\u003e Enhances the hair’s outer lipid barrier against daily environmental stress.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"50,19,0\"\u003e\u003cb data-path-to-node=\"50,19,0\" data-index-in-node=\"0\"\u003eIdeal Travel Companion:\u003c\/b\u003e The convenient 150ml tube fits easily in travel bags for holiday colour maintenance.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"52\"\u003e11. How To Use\u003c\/h3\u003e\n\u003cblockquote data-path-to-node=\"53\"\u003e\n\u003cp data-path-to-node=\"53,0\"\u003e\u003cb data-path-to-node=\"53,0\" data-index-in-node=\"0\"\u003eDirect Answer:\u003c\/b\u003e For optimal results, shampoo your hair, towel-dry it thoroughly, apply the Wella Color Fresh Mask evenly using gloves, leave it to develop for 10 to 20 minutes, and rinse thoroughly with warm water. No additional conditioner is required.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003ch4 data-path-to-node=\"54\"\u003eStep 1: Preparation\u003c\/h4\u003e\n\u003cul data-path-to-node=\"55\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"55,0,0\"\u003eWash your hair with a clarifying shampoo to remove any heavy styling buildup or oils.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"55,1,0\"\u003eGently squeeze out excess water and towel-dry your hair until it is damp but not dripping wet.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"55,2,0\"\u003eSlip on professional protective gloves to prevent temporary staining on your hands and fingernails.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"56\"\u003eStep 2: Application\u003c\/h4\u003e\n\u003cul data-path-to-node=\"57\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"57,0,0\"\u003eSection your hair into manageable parts (e.g., four quadrants).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"57,1,0\"\u003eSqueeze a generous amount of the mask into your gloved hands or a tint bowl.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"57,2,0\"\u003eApply the mask starting from the areas that need the most colour refresh (often the mid-lengths and ends).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"57,3,0\"\u003eUse a wide-tooth comb to distribute the product evenly through the hair to prevent patchy spots.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"58\"\u003eStep 3: Development Time\u003c\/h4\u003e\n\u003cul data-path-to-node=\"59\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"59,0,0\"\u003e\u003cb data-path-to-node=\"59,0,0\" data-index-in-node=\"0\"\u003eFor a subtle refresh and conditioning:\u003c\/b\u003e Leave the mask on for \u003cb data-path-to-node=\"59,0,0\" data-index-in-node=\"61\"\u003e10 minutes\u003c\/b\u003e.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"59,1,0\"\u003e\u003cb data-path-to-node=\"59,1,0\" data-index-in-node=\"0\"\u003eFor maximum colour intensity and depth:\u003c\/b\u003e Leave the mask on for up to \u003cb data-path-to-node=\"59,1,0\" data-index-in-node=\"68\"\u003e20 minutes\u003c\/b\u003e.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"60\"\u003eStep 4: Rinsing\u003c\/h4\u003e\n\u003cul data-path-to-node=\"61\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"61,0,0\"\u003eAdd a splash of warm water and gently massage the hair to emulsify the mask.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"61,1,0\"\u003eRinse thoroughly with warm water until the water runs completely clear.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"61,2,0\"\u003e\u003ci data-path-to-node=\"61,2,0\" data-index-in-node=\"0\"\u003eDo not shampoo afterward.\u003c\/i\u003e The mask contains deep conditioning agents, so a follow-up conditioner is unnecessary.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"62\"\u003eStep 5: Aftercare \u0026amp; Professional Tips\u003c\/h4\u003e\n\u003cul data-path-to-node=\"63\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"63,0,0\"\u003eGently pat hair dry with a dark towel to avoid staining light-coloured fabrics.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"63,1,0\"\u003eApply a heat protectant spray before blow-drying or heat styling.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"63,2,0\"\u003eStore the tube upright in a cool, dry place away from direct sunlight.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"63,3,0\"\u003e\u003cb data-path-to-node=\"63,3,0\" data-index-in-node=\"0\"\u003ePatch Test Instructions:\u003c\/b\u003e Apply a small pea-sized dot of the product behind your ear or on your inner elbow. Leave it on for 45 minutes, rinse it off, and monitor the area for 48 hours for any redness, itching, or irritation.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"65\"\u003e12. Buying Guide\u003c\/h3\u003e\n\u003ch4 data-path-to-node=\"66\"\u003eWho should buy this shade?\u003c\/h4\u003e\n\u003cul data-path-to-node=\"67\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"67,0,0\"\u003e\u003cb data-path-to-node=\"67,0,0\" data-index-in-node=\"0\"\u003ePearl Blonde \/ Lilac Frost:\u003c\/b\u003e Best for those with platinum, silver, or very light blonde hair (level 9 or 10) struggling with warm, brassy yellow tones.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"67,1,0\"\u003e\u003cb data-path-to-node=\"67,1,0\" data-index-in-node=\"0\"\u003eChocolate Touch \/ Cool Espresso:\u003c\/b\u003e Perfect for natural or color-treated brunettes (levels 3 to 7) wishing to restore deep chocolate tones or neutralise unwanted red-orange reflections.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"67,2,0\"\u003e\u003cb data-path-to-node=\"67,2,0\" data-index-in-node=\"0\"\u003eCopper Glow \/ Caramel Glaze \/ Golden Gloss:\u003c\/b\u003e Ideal for warm-toned individuals wanting to boost copper richness, honey-golden tones, or rich caramel warmth.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"67,3,0\"\u003e\u003cb data-path-to-node=\"67,3,0\" data-index-in-node=\"0\"\u003eRed \/ Pink \/ Blue \/ Mint:\u003c\/b\u003e Perfect for pre-lightened, bold creative colour lovers looking to maintain bright fashion shades at home without chemical damage.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"68\"\u003eWho should avoid this shade?\u003c\/h4\u003e\n\u003cul data-path-to-node=\"69\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"69,0,0\"\u003e\u003cb data-path-to-node=\"69,0,0\" data-index-in-node=\"0\"\u003ePearl Blonde \/ Lilac Frost \/ Pink \/ Blue \/ Mint \/ Rose Blaze:\u003c\/b\u003e Avoid if you have dark blonde to dark brunette hair (levels 1 to 7). These shades do not contain bleaching agents and will not show up on dark bases.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"69,1,0\"\u003e\u003cb data-path-to-node=\"69,1,0\" data-index-in-node=\"0\"\u003eCool Espresso \/ Chocolate Touch:\u003c\/b\u003e Avoid if you are a light blonde who wants to stay blonde. These rich brunette tones will deeply darken light blonde hair and may take several weeks or salon intervention to fully clear.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"70\"\u003eRealistic Expectations\u003c\/h4\u003e\n\u003cul data-path-to-node=\"71\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"71,0,0\"\u003eOn \u003cb data-path-to-node=\"71,0,0\" data-index-in-node=\"3\"\u003evirgin, uncoloured hair\u003c\/b\u003e, the results will be highly subtle and act primarily as a high-shine, tonal glaze.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"71,1,0\"\u003eOn \u003cb data-path-to-node=\"71,1,0\" data-index-in-node=\"3\"\u003eporous, lightened, or chemically processed hair\u003c\/b\u003e, the pigments will bond much more strongly, resulting in deep, intense colour deposit and longer-lasting results.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"71,2,0\"\u003eThe mask \u003cb data-path-to-node=\"71,2,0\" data-index-in-node=\"9\"\u003ewill not lift or lighten\u003c\/b\u003e your hair color. It only adds pigment.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"73\"\u003e13. Shade Comparison Table\u003c\/h3\u003e\n\u003ctable data-path-to-node=\"74\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eShade\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eTone\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eWarmth\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eRecommended Hair Level\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eIdeal Customer\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eExpected Finish\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,1,0,0\"\u003e\u003cb data-path-to-node=\"74,1,0,0\" data-index-in-node=\"0\"\u003ePearl Blonde\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,1,1,0\"\u003eViolet-Icy\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,1,2,0\"\u003eVery Cool\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,1,3,0\"\u003eLevel 9–10\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,1,4,0\"\u003eLight blondes wanting to clear out brassy yellow.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,1,5,0\"\u003ePlatinum, clean, ultra-bright blonde.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,2,0,0\"\u003e\u003cb data-path-to-node=\"74,2,0,0\" data-index-in-node=\"0\"\u003eLilac Frost\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,2,1,0\"\u003eCool Violet\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,2,2,0\"\u003eCool\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,2,3,0\"\u003eLevel 9–10\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,2,4,0\"\u003eBlondes seeking a subtle, icy-pastel violet hue.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,2,5,0\"\u003eIcy lavender-platinum finish.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,3,0,0\"\u003e\u003cb data-path-to-node=\"74,3,0,0\" data-index-in-node=\"0\"\u003eGolden Gloss\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,3,1,0\"\u003eHoney Gold\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,3,2,0\"\u003eWarm\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,3,3,0\"\u003eLevel 7–9\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,3,4,0\"\u003eWarm blondes needing a boost of honey sun-kissed tone.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,3,5,0\"\u003eBright, reflective golden blonde.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,4,0,0\"\u003e\u003cb data-path-to-node=\"74,4,0,0\" data-index-in-node=\"0\"\u003eRose Blaze\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,4,1,0\"\u003eDusty Rose\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,4,2,0\"\u003eWarm-Neutral\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,4,3,0\"\u003eLevel 7–9\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,4,4,0\"\u003eMedium blondes wanting a subtle blush-pink tint.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,4,5,0\"\u003eSophisticated rose-gold glaze.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,5,0,0\"\u003e\u003cb data-path-to-node=\"74,5,0,0\" data-index-in-node=\"0\"\u003eCaramel Glaze\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,5,1,0\"\u003eWarm Caramel\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,5,2,0\"\u003eWarm\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,5,3,0\"\u003eLevel 6–8\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,5,4,0\"\u003eDark blondes\/light brunettes wanting soft warmth.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,5,5,0\"\u003eRich caramel reflections.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,6,0,0\"\u003e\u003cb data-path-to-node=\"74,6,0,0\" data-index-in-node=\"0\"\u003eCopper Glow\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,6,1,0\"\u003eVibrant Copper\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,6,2,0\"\u003eWarm\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,6,3,0\"\u003eLevel 5–8\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,6,4,0\"\u003eRedheads and copper lovers keeping orange tones bold.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,6,5,0\"\u003eIntense, fiery copper brilliance.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,7,0,0\"\u003e\u003cb data-path-to-node=\"74,7,0,0\" data-index-in-node=\"0\"\u003eChocolate Touch\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,7,1,0\"\u003eRich Chocolate\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,7,2,0\"\u003eWarm-Neutral\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,7,3,0\"\u003eLevel 4–7\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,7,4,0\"\u003eBrunettes wishing to revive rich brown tones.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,7,5,0\"\u003eDeep, warm chocolate shine.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,8,0,0\"\u003e\u003cb data-path-to-node=\"74,8,0,0\" data-index-in-node=\"0\"\u003eCool Espresso\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,8,1,0\"\u003eSmoky Ash\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,8,2,0\"\u003eVery Cool\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,8,3,0\"\u003eLevel 3–6\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,8,4,0\"\u003eBrunettes looking to neutralise red-orange tones.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,8,5,0\"\u003eDark, cool, glassy brunette.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,9,0,0\"\u003e\u003cb data-path-to-node=\"74,9,0,0\" data-index-in-node=\"0\"\u003eRed\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,9,1,0\"\u003eDeep Ruby\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,9,2,0\"\u003eWarm-Cool\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,9,3,0\"\u003eLevel 5–8\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,9,4,0\"\u003eVibrant redheads wanting to retain rich cherry red.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,9,5,0\"\u003eHigh-intensity ruby crimson.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,10,0,0\"\u003e\u003cb data-path-to-node=\"74,10,0,0\" data-index-in-node=\"0\"\u003ePink\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,10,1,0\"\u003eHot Magenta\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,10,2,0\"\u003eCool-Neutral\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,10,3,0\"\u003eLevel 9–10\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,10,4,0\"\u003ePre-lightened blondes wanting a bright pop of pink.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,10,5,0\"\u003eBold, striking fashion pink.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,11,0,0\"\u003e\u003cb data-path-to-node=\"74,11,0,0\" data-index-in-node=\"0\"\u003eBlue\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,11,1,0\"\u003eRoyal Blue\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,11,2,0\"\u003eCool\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,11,3,0\"\u003eLevel 9–10\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,11,4,0\"\u003eLightened bases wanting a temporary bright blue.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,11,5,0\"\u003eClean, deep ocean-blue tone.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,12,0,0\"\u003e\u003cb data-path-to-node=\"74,12,0,0\" data-index-in-node=\"0\"\u003eMint\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,12,1,0\"\u003ePastel Green\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,12,2,0\"\u003eCool\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,12,3,0\"\u003eLevel 10\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,12,4,0\"\u003eUltra-light blondes wanting a fresh pastel green.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"74,12,5,0\"\u003ePale, modern mint-leaf finish.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch3 data-path-to-node=\"76\"\u003e14. FAQ\u003c\/h3\u003e\n\u003ch4 data-path-to-node=\"77\"\u003eWill the Wella Color Fresh Mask cover grey hair?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"78\"\u003eNo. Direct pigments are designed to sit on the hair surface and do not have the structural ability to fully cover stubborn grey hair. It may, however, lightly tint grey hairs to make them blend more seamlessly into the rest of your hair.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"79\"\u003eHow long does the colour last?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"80\"\u003eDepending on your hair's porosity, the shade selected, and your washing frequency, the colour lasts between 4 and 8 shampoos. Vibrant and darker shades (like Red, Blue, and Cool Espresso) tend to last slightly longer than delicate pastel shades (like Mint or Pearl Blonde).\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"81\"\u003eDoes this product damage hair?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"82\"\u003eNot at all. The formula is entirely free from peroxide, ammonia, and silicones. It behaves like a deeply hydrating hair conditioner that deposits temporary pigments without opening the hair cuticle.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"83\"\u003eCan I use this mask on dry hair?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"84\"\u003eWhile it is designed for damp, towel-dried hair to ensure even distribution, you can apply it to dry hair for a stronger, more concentrated colour payoff. Be aware that dry hair is highly porous and may absorb pigments unevenly if not combed through thoroughly.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"85\"\u003eWill it stain my bathroom tiles?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"86\"\u003eBecause it contains direct dyes, it can temporarily stain grout, plastic, and porous surfaces if left sitting. Wipe away any splashes immediately with warm water and soap.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"87\"\u003eCan I mix different shades together?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"88\"\u003eYes. All Wella Color Fresh Masks can be mixed together to create custom, bespoke shades. For example, you can mix Pearl Blonde with a small drop of Pink to create a soft, custom pastel peach-rose.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"89\"\u003eDoes it wash out completely?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"90\"\u003eYes. On healthy, lightly processed hair, the mask will wash out completely true-to-tone over a few weeks. Extremely porous, heavily bleached hair may retain some cool or warm undertones slightly longer.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"91\"\u003eHow often should I use it?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"92\"\u003eFor optimal color vibrancy, use it once a week as a replacement for your regular conditioner or deep-conditioning treatment.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"93\"\u003eIs this mask safe for hair extensions?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"94\"\u003eWe do not recommend applying colour-depositing masks directly to hair extensions. Extension hair is highly processed and porous, meaning it can absorb pigments unevenly or experience unpredictable color results.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"95\"\u003eDo I need to mix this with developer or peroxide?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"96\"\u003eNo. The mask is ready-to-use straight out of the tube. Mixing it with a developer will neutralise its performance and damage the formula.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"97\"\u003eWhy isn't the colour showing up on my dark brown hair?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"98\"\u003ePastel shades like Pearl Blonde, Lilac Frost, Mint, and Pink do not contain lightening agents. They cannot lift dark pigments. They will only be visible on light blonde or pre-lightened bases.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"99\"\u003eDoes it weigh down fine hair?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"100\"\u003eNo. The formula is silicone-free, allowing it to hydrate and condition your hair without leaving a heavy, flat, or greasy residue.\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"102\"\u003e15. Internal Links\u003c\/h3\u003e\n\u003cp data-path-to-node=\"103\"\u003eKeep your hair collection comprehensive. We recommend linking this product page to:\u003c\/p\u003e\n\u003cul data-path-to-node=\"104\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"104,0,0\"\u003eWella Professionals Collection — Grouping all professional Wella products.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"104,1,0\"\u003eHair Masks Collection — High-performance deep conditioning treatments.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"104,2,0\"\u003eColour Care Products — Shampoos and conditioners optimized for dyed hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"104,3,0\"\u003eProfessional Hair Colour\u003ca href=\"https:\/\/www.google.com\/search?q=\/collections\/professional-hair-colour\" target=\"_blank\" rel=\"noopener\"\u003e\u003c\/a\u003e — Salon permanent and demi-permanent dyes.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":58288318775670,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/1606\/9750\/files\/s-l1600copy8.webp?v=1784237489"},{"product_id":"wella-color-fresh-semi-permanent-hair-color-75ml","title":"Wella Color Fresh Semi Permanent Hair Color 75ml Ammonia-Free Glossing Hair Colour | 10\/81 Lightest Pearl Ash Blonde","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cb data-path-to-node=\"16\" data-index-in-node=\"4\"\u003eWella Color Fresh Semi Permanent Hair Color 75ml\u003c\/b\u003e\u003cspan\u003e is a professional-grade, direct-acting liquid glossing colour engineered with an acidic pH of 6.5. This ammonia-free, peroxide-free, and alcohol-free formula gently enhances natural or colour-treated hair, neutralises unwanted warm tones, and blends first signs of grey by up to 30%. Because it operates without oxidative chemicals, it respects the hair structure, delivering exceptional shine and a soft, gradual wash-out effect that lasts up to 10 washes.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"UTF-8\"\u003eBreathe new life into your salon shade with \u003cb data-path-to-node=\"19\" data-index-in-node=\"44\"\u003eWella Color Fresh 75ml\u003c\/b\u003e. Designed as a high-shine, zero-damage temporary glossing liquid, this professional-tier semi-permanent color is perfect for refreshing faded mid-lengths and ends or toning blonde hair between chemical appointments. Operating at a gentle pH of 6.5, the conditioning formula is enriched with a nourishing vitamin complex to replenish moisture while laying down premium direct-acting pigments. Discover why top colorists in Ireland and the UK rely on Wella Color Fresh for risk-free toning, brilliant light reflectivity, and flawless tone transitions.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"21\"\u003eLong Product Description\u003c\/h3\u003e\n\u003cdiv class=\"attachment-container search-images\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch2 data-path-to-node=\"23\"\u003eWhat is Wella Color Fresh Semi Permanent Hair Color?\u003c\/h2\u003e\n\u003cblockquote data-path-to-node=\"24\"\u003e\n\u003cp data-path-to-node=\"24,0\"\u003e\u003cb data-path-to-node=\"24,0\" data-index-in-node=\"0\"\u003eDirect Answer:\u003c\/b\u003e Wella Color Fresh is a professional direct-acting, semi-permanent liquid hair colorant with an acidic pH of 6.5. It is formulated without ammonia, hydrogen peroxide, or drying alcohols to refresh hair tones, neutralise brassiness, and boost shine without altering the hair's internal structure.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp data-path-to-node=\"25\"\u003eFor salon professionals and dedicated home users, maintaining the perfect balance of cool ash blondes, vibrant coppers, or rich brunettes is an ongoing challenge. The moment you step out of the salon, daily elements such as hard water minerals, UV radiation, and thermal styling tools begin stripping away delicate color molecules.\u003c\/p\u003e\n\u003cp data-path-to-node=\"26\"\u003eWella Color Fresh 75ml represents the pinnacle of gentle color maintenance. Developed as a ready-to-use liquid, this product does not require mixing with an activator or developer. It acts as an elite color glaze that coats the outer cuticle of the hair shaft, smoothing down rough areas and filling in gaps in porous hair. The result is a vibrant, freshly toned finish that looks identical to a high-end salon glaze, with a gradual, patch-free fade that naturally clears within 10 washes.\u003c\/p\u003e\n\u003ch2 data-path-to-node=\"28\"\u003eHow Does Ammonia-Free Glossing Colour Work?\u003c\/h2\u003e\n\u003cblockquote data-path-to-node=\"29\"\u003e\n\u003cp data-path-to-node=\"29,0\"\u003e\u003cb data-path-to-node=\"29,0\" data-index-in-node=\"0\"\u003eDirect Answer:\u003c\/b\u003e Unlike oxidative dyes that penetrate the hair cortex using alkaline agents to swell the cuticle, Wella Color Fresh features positively charged, direct-acting pigment molecules that physically cling to the negatively charged outer cuticle of the hair, relying on an acidic pH of 6.5 to keep the cuticle flat and reflective.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp data-path-to-node=\"30\"\u003eTo understand the beauty of this formula, it helps to look at the pH scale of hair chemistry:\u003c\/p\u003e\n\u003cdiv class=\"code-block ng-tns-c3203664277-36 ng-animate-disabled ng-trigger ng-trigger-codeBlockRevealAnimation\" data-hveid=\"0\" data-ved=\"0CAAQhtANahgKEwjEocGtkNiVAxUAAAAAHQAAAAAQnQE\"\u003e\n\u003cdiv class=\"formatted-code-block-internal-container ng-tns-c3203664277-36\"\u003e\n\u003cdiv class=\"animated-opacity ng-tns-c3203664277-36\"\u003e\n\u003cpre class=\"ng-tns-c3203664277-36\"\u003e\u003ccode role=\"text\" data-test-id=\"code-content\" class=\"code-container formatted ng-tns-c3203664277-36 no-decoration-radius\"\u003e[Strong Acidic: 3.0] ─── [Hair Natural State: 4.5 - 5.5] ─── [Wella Color Fresh: 6.5] ─── [Alkaline Dyes: 9.0 - 11.0]\n\u003c\/code\u003e\u003c\/pre\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp data-path-to-node=\"32\"\u003eTraditional permanent and demi-permanent hair dyes use alkaline agents (like ammonia or monoethanolamine) to raise the hair’s pH level. This process forces the outer cuticle scales to open wide, allowing peroxide to enter the cortex, disperse natural melanin, and deposit new dye molecules. While effective for permanent shifts, this structural opening causes mechanical stress and moisture loss.\u003c\/p\u003e\n\u003cp data-path-to-node=\"33\"\u003eWella Color Fresh side-steps this damage entirely. At a nearly neutral, slightly acidic pH of 6.5, the cuticle scale remains compact, aligned, and smooth. The direct pigments inside the formula are cationic (positively charged). Because damaged or porous hair carries a natural negative charge, these pigments naturally migrate to and adhere to the outermost layer of the hair fiber. There is zero structural alteration, zero lifting of natural pigments, and absolute respect for the hair's integrity.\u003c\/p\u003e\n\u003ch2 data-path-to-node=\"35\"\u003eThe Core Benefits of Professional Glossing\u003c\/h2\u003e\n\u003cblockquote data-path-to-node=\"36\"\u003e\n\u003cp data-path-to-node=\"36,0\"\u003e\u003cb data-path-to-node=\"36,0\" data-index-in-node=\"0\"\u003eDirect Answer:\u003c\/b\u003e Glossing with Wella Color Fresh restores tonal depth, corrects unwanted brassy reflections, and infuses the hair with intense light reflectivity. It acts as a protective shield that seals the hair cuticle, significantly reducing frizz while restoring lost hydration.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cul data-path-to-node=\"37\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"37,0,0\"\u003e\u003cb data-path-to-node=\"37,0,0\" data-index-in-node=\"0\"\u003eTonal Refinement without Commitment:\u003c\/b\u003e For individuals who want to test a deeper brunette, a warmer copper, or a soft rose tone without permanent commitment, Color Fresh offers a trial phase. Because the pigments sit on the surface, they wash out cleanly, allowing you to return to your exact starting base.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"37,1,0\"\u003e\u003cb data-path-to-node=\"37,1,0\" data-index-in-node=\"0\"\u003eOptimal Porosity Balancing:\u003c\/b\u003e Chemically treated hair often has uneven porosity, where the ends are rougher and drier than the roots. Wella Color Fresh targets these porous pockets, coating them evenly with conditioning agents and balanced color molecules to create a uniform, smooth surface.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"37,2,0\"\u003e\u003cb data-path-to-node=\"37,2,0\" data-index-in-node=\"0\"\u003eThe Ultimate Blonde Shield:\u003c\/b\u003e Platinum and light blonde tones are highly susceptible to environmental yellowing. Cool shades like 10\/81 and 8\/81 deliver targeted violet-blue tones that instantly correct brassiness, leaving a clean, silver-pearl sheen.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-path-to-node=\"39\"\u003eThe Difference Between Color Fresh and Color Touch\u003c\/h2\u003e\n\u003cblockquote data-path-to-node=\"40\"\u003e\n\u003cp data-path-to-node=\"40,0\"\u003e\u003cb data-path-to-node=\"40,0\" data-index-in-node=\"0\"\u003eDirect Answer:\u003c\/b\u003e Wella Color Fresh is a direct-acting, semi-permanent liquid that requires no mixing and features an acidic pH of 6.5. Wella Color Touch is an oxidative, demi-permanent cream that must be mixed with a low-volume emulsion developer, opening the cuticle slightly to deposit longer-lasting color.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp data-path-to-node=\"41\"\u003eWhile both lines are manufactured by Wella Professionals to refresh color, they serve different technical purposes in the salon environment:\u003c\/p\u003e\n\u003ctable data-path-to-node=\"42\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eTechnical Attribute\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eWella Color Fresh (75ml)\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eWella Color Touch (60ml)\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,1,0,0\"\u003e\u003cb data-path-to-node=\"42,1,0,0\" data-index-in-node=\"0\"\u003eDye Category\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,1,1,0\"\u003eDirect-Acting (Non-Oxidative)\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,1,2,0\"\u003eOxidative (Needs Developer)\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,2,0,0\"\u003e\u003cb data-path-to-node=\"42,2,0,0\" data-index-in-node=\"0\"\u003eMixing Ratio\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,2,1,0\"\u003eReady-to-use (No mixing)\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,2,2,0\"\u003e1:2 with Color Touch Emulsion\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,3,0,0\"\u003e\u003cb data-path-to-node=\"42,3,0,0\" data-index-in-node=\"0\"\u003epH Level\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,3,1,0\"\u003eAcidic (pH 6.5)\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,3,2,0\"\u003eMildly Alkaline (pH 8.5–9.0)\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,4,0,0\"\u003e\u003cb data-path-to-node=\"42,4,0,0\" data-index-in-node=\"0\"\u003eGrey Blending\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,4,1,0\"\u003eUp to 30%\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,4,2,0\"\u003eUp to 50% (70% with Plus range)\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,5,0,0\"\u003e\u003cb data-path-to-node=\"42,5,0,0\" data-index-in-node=\"0\"\u003eLongevity\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,5,1,0\"\u003eUp to 10 washes\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,5,2,0\"\u003eUp to 20–24 washes\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,6,0,0\"\u003e\u003cb data-path-to-node=\"42,6,0,0\" data-index-in-node=\"0\"\u003eCuticle Penetration\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,6,1,0\"\u003eAdheres to surface only\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,6,2,0\"\u003eEnters outer cortex layers\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch2 data-path-to-node=\"44\"\u003eThe Role of the Vitamin Conditioning Complex\u003c\/h2\u003e\n\u003cblockquote data-path-to-node=\"45\"\u003e\n\u003cp data-path-to-node=\"45,0\"\u003e\u003cb data-path-to-node=\"45,0\" data-index-in-node=\"0\"\u003eDirect Answer:\u003c\/b\u003e Formulated with a targeted vitamin conditioning complex containing vitamins E, H (Biotin), and Provitamin B5 (Panthenol), Wella Color Fresh goes beyond superficial coloring to actively strengthen, hydrate, and guard the hair against daily environmental stress.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp data-path-to-node=\"46\"\u003eDry, colored hair lacks the essential lipid layer required to keep moisture locked in. Wella’s infusion of Panthenol (Provitamin B5) penetrates the hair shaft to restore deep hydration, preventing brittle ends and dry textures. Meanwhile, Vitamin E acts as a powerful antioxidant, shielding the hair from UV-induced free radicals that accelerate color fade. Finally, Biotin (Vitamin H) smooths the hair surface, helping to create a sleek, glossy exterior that bounces light beautifully.\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"48\"\u003e9. Key Features\u003c\/h3\u003e\n\u003col start=\"1\" data-path-to-node=\"49\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,0,0\"\u003e\u003cb data-path-to-node=\"49,0,0\" data-index-in-node=\"0\"\u003eAcidic pH 6.5 Formula:\u003c\/b\u003e Respects the natural chemistry of the hair, ensuring no swelling of the cuticle or structural damage.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,1,0\"\u003e\u003cb data-path-to-node=\"49,1,0\" data-index-in-node=\"0\"\u003eNo Ammonia or Peroxide:\u003c\/b\u003e Gentle, non-oxidative formula that is completely safe for sensitized, over-processed hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,2,0\"\u003e\u003cb data-path-to-node=\"49,2,0\" data-index-in-node=\"0\"\u003eReady-To-Use Liquid:\u003c\/b\u003e No mixing, measuring, or developers required; apply straight from the 75ml bottle.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,3,0\"\u003e\u003cb data-path-to-node=\"49,3,0\" data-index-in-node=\"0\"\u003eUp to 30% Grey Blending:\u003c\/b\u003e Softly masks first silver strands without leaving a harsh, visible root boundary line.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,4,0\"\u003e\u003cb data-path-to-node=\"49,4,0\" data-index-in-node=\"0\"\u003eGradual True-to-Tone Fade:\u003c\/b\u003e Gently washes out over 10 shampoos, maintaining its pure tone without shifting to odd green or warm undertones.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,5,0\"\u003e\u003cb data-path-to-node=\"49,5,0\" data-index-in-node=\"0\"\u003eVitamin Conditioning Complex:\u003c\/b\u003e Infused with Vitamins E, H, and Provitamin B5 to nourish and hydrate dry hair fibers.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,6,0\"\u003e\u003cb data-path-to-node=\"49,6,0\" data-index-in-node=\"0\"\u003eAnti-Yellow Blonde Toning:\u003c\/b\u003e Features world-renowned ash and pearl shades (like 10\/81 and 8\/81) to eliminate brassiness instantly.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,7,0\"\u003e\u003cb data-path-to-node=\"49,7,0\" data-index-in-node=\"0\"\u003eSilicone-Free Formula:\u003c\/b\u003e Prevents heavy product buildup, allowing hair to retain its natural body, bounce, and movement.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,8,0\"\u003e\u003cb data-path-to-node=\"49,8,0\" data-index-in-node=\"0\"\u003eAlcohol-Free Base:\u003c\/b\u003e Formulated without drying alcohols to prevent hair from feeling coarse or dehydrated after application.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,9,0\"\u003e\u003cb data-path-to-node=\"49,9,0\" data-index-in-node=\"0\"\u003eRefines Porous Hair:\u003c\/b\u003e Evenly deposits across porous areas, evening out the hair surface for uniform color.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,10,0\"\u003e\u003cb data-path-to-node=\"49,10,0\" data-index-in-node=\"0\"\u003eSaves Salon Visits:\u003c\/b\u003e Bridges the gap between major chemical colouring services, keeping tones fresh at home.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,11,0\"\u003e\u003cb data-path-to-node=\"49,11,0\" data-index-in-node=\"0\"\u003eExcellent Shine Enhancement:\u003c\/b\u003e Seals down the outer cuticle scales, boosting light reflectivity for a glassy finish.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,12,0\"\u003e\u003cb data-path-to-node=\"49,12,0\" data-index-in-node=\"0\"\u003eSafe on Natural Hair:\u003c\/b\u003e Will not lift or alter the natural underlying pigment of virgin hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,13,0\"\u003e\u003cb data-path-to-node=\"49,13,0\" data-index-in-node=\"0\"\u003eQuick Application:\u003c\/b\u003e Achieves visible, brilliant toning in as little as 5 to 20 minutes.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,14,0\"\u003e\u003cb data-path-to-node=\"49,14,0\" data-index-in-node=\"0\"\u003eTargeted Applicator Nozzle:\u003c\/b\u003e The specialized nozzle allows for precise application directly to the roots or mid-lengths.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,15,0\"\u003e\u003cb data-path-to-node=\"49,15,0\" data-index-in-node=\"0\"\u003ePleasant, Mild Scent:\u003c\/b\u003e Completely free from harsh, burning chemical odours, offering a clean, comforting fragrance.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,16,0\"\u003e\u003cb data-path-to-node=\"49,16,0\" data-index-in-node=\"0\"\u003eHighly Economical 75ml Bottle:\u003c\/b\u003e Perfect size for multiple touch-ups or targeted zoning applications.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,17,0\"\u003e\u003cb data-path-to-node=\"49,17,0\" data-index-in-node=\"0\"\u003eMulti-Tone Compatibility:\u003c\/b\u003e Can be safely used alongside permanent salon colours, foils, or highlights.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,18,0\"\u003e\u003cb data-path-to-node=\"49,18,0\" data-index-in-node=\"0\"\u003eDermatologically Evaluated:\u003c\/b\u003e Formulated to be highly gentle, minimizing the risk of scalp irritation.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,19,0\"\u003e\u003cb data-path-to-node=\"49,19,0\" data-index-in-node=\"0\"\u003eVersatile Shade Range:\u003c\/b\u003e Spans ultra-light cool blondes, warm coppers, deep chocolates, and rich neutrals.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3 data-path-to-node=\"51\"\u003e10. Customer Benefits\u003c\/h3\u003e\n\u003cul data-path-to-node=\"52\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,0,0\"\u003e\u003cb data-path-to-node=\"52,0,0\" data-index-in-node=\"0\"\u003eGuilt-Free Color Experimentation:\u003c\/b\u003e Try a fresh shade without the anxiety of permanent damage or long-term growth commitment.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,1,0\"\u003e\u003cb data-path-to-node=\"52,1,0\" data-index-in-node=\"0\"\u003eImmediate Brass Removal:\u003c\/b\u003e Quickly neutralises stubborn yellow and orange tones, keeping blonde hair cool and bright.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,2,0\"\u003e\u003cb data-path-to-node=\"52,2,0\" data-index-in-node=\"0\"\u003eExceptional Mirror-Like Shine:\u003c\/b\u003e Noticeably increases surface shine, making dull or stressed hair look instantly healthier.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,3,0\"\u003e\u003cb data-path-to-node=\"52,3,0\" data-index-in-node=\"0\"\u003eSaves Money:\u003c\/b\u003e Drastically reduces the frequency of booking expensive salon glossing or toning appointments.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,4,0\"\u003e\u003cb data-path-to-node=\"52,4,0\" data-index-in-node=\"0\"\u003eBypasses the \"Grow-Out\" Phase:\u003c\/b\u003e Because the fade is completely gradual and seamless, you avoid hard line boundaries at your roots.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,5,0\"\u003e\u003cb data-path-to-node=\"52,5,0\" data-index-in-node=\"0\"\u003ePerfect for Sensitive Scalps:\u003c\/b\u003e Free from ammonia and harsh developers, making it highly tolerable for sensitive skin types.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,6,0\"\u003e\u003cb data-path-to-node=\"52,6,0\" data-index-in-node=\"0\"\u003eRepairs Texture Feel:\u003c\/b\u003e Leaves the hair feeling silkier, softer, and significantly easier to brush and style.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,7,0\"\u003e\u003cb data-path-to-node=\"52,7,0\" data-index-in-node=\"0\"\u003eQuick Mid-Week Refresh:\u003c\/b\u003e Can be applied effortlessly in 10 minutes right over the sink for a fast beauty boost before an event.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,8,0\"\u003e\u003cb data-path-to-node=\"52,8,0\" data-index-in-node=\"0\"\u003eEnhances Natural Tones:\u003c\/b\u003e Injects rich, multi-dimensional tones into natural virgin hair without permanently changing it.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,9,0\"\u003e\u003cb data-path-to-node=\"52,9,0\" data-index-in-node=\"0\"\u003eUniform Color from Roots to Ends:\u003c\/b\u003e Blends unevenly faded sections together for a flawless, unified look.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,10,0\"\u003e\u003cb data-path-to-node=\"52,10,0\" data-index-in-node=\"0\"\u003eReduces Styling Frizz:\u003c\/b\u003e Smooths down frayed, rough cuticles to prevent humidity-induced static and flyaways.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,11,0\"\u003e\u003cb data-path-to-node=\"52,11,0\" data-index-in-node=\"0\"\u003eProtects Salon Investments:\u003c\/b\u003e Extends the life of your expensive salon dye job, keeping it vibrant for weeks longer.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,12,0\"\u003e\u003cb data-path-to-node=\"52,12,0\" data-index-in-node=\"0\"\u003eCruelty-Free Approach:\u003c\/b\u003e Developed by a trusted brand prioritizing safe, non-animal-damaging beauty standards.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,13,0\"\u003e\u003cb data-path-to-node=\"52,13,0\" data-index-in-node=\"0\"\u003eBlends Grey Gracefully:\u003c\/b\u003e Ideal for those with emerging grey hairs who are not ready for permanent root tinting.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,14,0\"\u003e\u003cb data-path-to-node=\"52,14,0\" data-index-in-node=\"0\"\u003eHydration Boost:\u003c\/b\u003e Reintroduces vital moisture into parched strands, helping to reduce mechanical styling breakage.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,15,0\"\u003e\u003cb data-path-to-node=\"52,15,0\" data-index-in-node=\"0\"\u003ePrevents Tone Oxidation:\u003c\/b\u003e Shields hair from turning dull or brassy due to hard well water and chlorine exposure.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,16,0\"\u003e\u003cb data-path-to-node=\"52,16,0\" data-index-in-node=\"0\"\u003eNo Stains on Scalp:\u003c\/b\u003e Clean liquid formulation rinses away easily from the scalp, preventing visible color staining.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,17,0\"\u003e\u003cb data-path-to-node=\"52,17,0\" data-index-in-node=\"0\"\u003ePerfect Travel Toning:\u003c\/b\u003e Compact 75ml bottle is highly portable, fitting easily into holiday and travel vanity cases.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,18,0\"\u003e\u003cb data-path-to-node=\"52,18,0\" data-index-in-node=\"0\"\u003eGentle on Thin Hair:\u003c\/b\u003e The light liquid base does not weigh down fine or thin hair textures like heavy conditioning creams can.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,19,0\"\u003e\u003cb data-path-to-node=\"52,19,0\" data-index-in-node=\"0\"\u003eSupports Scalp Health:\u003c\/b\u003e Maintains a gentle pH close to the scalp's natural range, preventing irritation and dryness.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"54\"\u003e11. How to Use\u003c\/h3\u003e\n\u003cblockquote data-path-to-node=\"55\"\u003e\n\u003cp data-path-to-node=\"55,0\"\u003e\u003cb data-path-to-node=\"55,0\" data-index-in-node=\"0\"\u003eDirect Answer:\u003c\/b\u003e For professional-grade results, shampoo the hair, towel-dry it thoroughly, apply the Wella Color Fresh liquid evenly through the hair using gloves, leave it to process for 5 to 20 minutes, and rinse thoroughly with warm water without re-shampooing.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cdiv class=\"code-block ng-tns-c3203664277-37 ng-animate-disabled ng-trigger ng-trigger-codeBlockRevealAnimation\" data-hveid=\"0\" data-ved=\"0CAAQhtANahgKEwjEocGtkNiVAxUAAAAAHQAAAAAQoAE\"\u003e\n\u003cdiv class=\"formatted-code-block-internal-container ng-tns-c3203664277-37\"\u003e\n\u003cdiv class=\"animated-opacity ng-tns-c3203664277-37\"\u003e\n\u003cpre class=\"ng-tns-c3203664277-37\"\u003e\u003ccode role=\"text\" data-test-id=\"code-content\" class=\"code-container formatted ng-tns-c3203664277-37 no-decoration-radius\"\u003e       SHAMPOO \u0026amp; TOWEL DRY (No Conditioner)\n                       │\n                       ▼\n            APPLY WELLA COLOR FRESH\n          (Distribute evenly with comb)\n                       │\n                       ▼\n                 DEVELOPMENT\n         (5 - 20 Mins depending on target)\n                       │\n                       ▼\n             RINSE WITH WARM WATER\n           (No shampoo; style as usual)\n\u003c\/code\u003e\u003c\/pre\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch4 data-path-to-node=\"57\"\u003eStep 1: Preparation\u003c\/h4\u003e\n\u003cul data-path-to-node=\"58\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"58,0,0\"\u003eWash the hair thoroughly using a clarifying or deep-cleansing shampoo to remove any silicone or styling product buildup.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"58,1,0\"\u003e\u003ci data-path-to-node=\"58,1,0\" data-index-in-node=\"0\"\u003eDo not apply conditioner at this stage\u003c\/i\u003e, as conditioning agents can block the hair cuticle, preventing the direct pigments from adhering.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"58,2,0\"\u003eTowel-dry the hair until it is damp but no longer dripping.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"58,3,0\"\u003eDrape a dark towel over your shoulders to protect your clothing and wear professional coloring gloves.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"59\"\u003eStep 2: Application\u003c\/h4\u003e\n\u003cul data-path-to-node=\"60\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"60,0,0\"\u003eApply Wella Color Fresh directly from the bottle using the built-in nozzle applicator.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"60,1,0\"\u003eWorking in small sections, apply the liquid close to the roots first, then work it through the mid-lengths and ends.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"60,2,0\"\u003eEnsure the hair is thoroughly saturated. Use a wide-tooth plastic comb to distribute the liquid evenly and prevent patchy areas.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"61\"\u003eStep 3: Processing Time\u003c\/h4\u003e\n\u003cul data-path-to-node=\"62\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"62,0,0\"\u003e\u003cb data-path-to-node=\"62,0,0\" data-index-in-node=\"0\"\u003eFor a light refresh or subtle tone correction:\u003c\/b\u003e Allow the product to develop for \u003cb data-path-to-node=\"62,0,0\" data-index-in-node=\"80\"\u003e5 to 10 minutes\u003c\/b\u003e.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"62,1,0\"\u003e\u003cb data-path-to-node=\"62,1,0\" data-index-in-node=\"0\"\u003eFor deeper pigment deposit, maximum grey blending, or intense toning:\u003c\/b\u003e Process the hair for up to \u003cb data-path-to-node=\"62,1,0\" data-index-in-node=\"97\"\u003e20 minutes\u003c\/b\u003e.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"62,2,0\"\u003e\u003ci data-path-to-node=\"62,2,0\" data-index-in-node=\"0\"\u003eProfessional Tip:\u003c\/i\u003e To achieve maximum intensity, you can apply gentle heat (such as a hair dryer on medium setting) during the development phase.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"63\"\u003eStep 4: Rinsing\u003c\/h4\u003e\n\u003cul data-path-to-node=\"64\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"64,0,0\"\u003eOnce the development time is complete, add a tiny splash of warm water to the hair and gently massage to emulsify the color.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"64,1,0\"\u003eRinse the hair thoroughly with warm water until the water runs completely clear.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"64,2,0\"\u003e\u003ci data-path-to-node=\"64,2,0\" data-index-in-node=\"0\"\u003eDo not shampoo the hair afterward.\u003c\/i\u003e The conditioning agents within Wella Color Fresh will lock in the tone, leaving the hair soft and manageable without needing a separate conditioner.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"65\"\u003eStep 5: Aftercare \u0026amp; Storage\u003c\/h4\u003e\n\u003cul data-path-to-node=\"66\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"66,0,0\"\u003eStyle your hair as desired. Apply a heat protectant before blow-drying.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"66,1,0\"\u003e\u003cb data-path-to-node=\"66,1,0\" data-index-in-node=\"0\"\u003eStorage:\u003c\/b\u003e Secure the cap tightly and store the bottle in a cool, dry place, away from direct sunlight and heat sources.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"66,2,0\"\u003e\u003cb data-path-to-node=\"66,2,0\" data-index-in-node=\"0\"\u003ePatch Testing:\u003c\/b\u003e Always perform a standard skin allergy patch test 48 hours prior to application by placing a small drop of liquid on your inner elbow or behind your ear and leaving it to dry. If any irritation occurs, wash off immediately and do not proceed.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"68\"\u003e12. Best-Selling Shade Table\u003c\/h3\u003e\n\u003ctable data-path-to-node=\"69\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eShade Code\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eOfficial Shade Name\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eTone\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eBest For\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,1,0,0\"\u003e\u003cb data-path-to-node=\"69,1,0,0\" data-index-in-node=\"0\"\u003e10\/81\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,1,1,0\"\u003eLightest Pearl Ash Blonde\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,1,2,0\"\u003eViolet-Blue-Silver\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,1,3,0\"\u003eRemoving yellow tones on pale blonde (level 10+)\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,2,0,0\"\u003e\u003cb data-path-to-node=\"69,2,0,0\" data-index-in-node=\"0\"\u003e8\/81\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,2,1,0\"\u003eLight Pearl Ash Blonde\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,2,2,0\"\u003eSoft Violet-Ash\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,2,3,0\"\u003eCooling down golden tones on medium blonde (level 8–9)\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,3,0,0\"\u003e\u003cb data-path-to-node=\"69,3,0,0\" data-index-in-node=\"0\"\u003e0\/89\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,3,1,0\"\u003eSilver Cendre\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,3,2,0\"\u003eCool Silver-Grey\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,3,3,0\"\u003eAdding metallic grey tones or neutralizing bright orange\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,4,0,0\"\u003e\u003cb data-path-to-node=\"69,4,0,0\" data-index-in-node=\"0\"\u003e0\/6\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,4,1,0\"\u003eViolet\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,4,2,0\"\u003eViolet\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,4,3,0\"\u003eCreating custom pastel purple or intense yellow neutralisation\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,5,0,0\"\u003e\u003cb data-path-to-node=\"69,5,0,0\" data-index-in-node=\"0\"\u003e6\/0\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,5,1,0\"\u003eDark Blonde\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,5,2,0\"\u003eNatural Dark Blonde\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,5,3,0\"\u003eRefreshing faded, mousy brown and dark blonde bases\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,6,0,0\"\u003e\u003cb data-path-to-node=\"69,6,0,0\" data-index-in-node=\"0\"\u003e7\/0\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,6,1,0\"\u003eMedium Blonde\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,6,2,0\"\u003eNeutral Medium Blonde\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,6,3,0\"\u003eReviving washed-out highlights and balance blondes\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,7,0,0\"\u003e\u003cb data-path-to-node=\"69,7,0,0\" data-index-in-node=\"0\"\u003e5\/4\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,7,1,0\"\u003eAutumn Chestnut\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,7,2,0\"\u003eRich Auburn Red\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,7,3,0\"\u003eAdding warm, glowing copper-red tones to brown hair\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,8,0,0\"\u003e\u003cb data-path-to-node=\"69,8,0,0\" data-index-in-node=\"0\"\u003e3\/0\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,8,1,0\"\u003eDark Brown\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,8,2,0\"\u003eDeep Neutral Brunette\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,8,3,0\"\u003eRestoring rich, deep espresso reflects to dark brown\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,9,0,0\"\u003e\u003cb data-path-to-node=\"69,9,0,0\" data-index-in-node=\"0\"\u003e10\/39\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,9,1,0\"\u003eLightest Gold Cendre\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,9,2,0\"\u003eSand-Beige\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,9,3,0\"\u003eCreating soft, expensive-looking warm sand blonde tones\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,10,0,0\"\u003e\u003cb data-path-to-node=\"69,10,0,0\" data-index-in-node=\"0\"\u003e5\/07\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,10,1,0\"\u003eLight Natural Brunette\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,10,2,0\"\u003eSoft Walnut-Brown\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,10,3,0\"\u003eEvening out warm orange undertones in light brown hair\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch3 data-path-to-node=\"71\"\u003e13. Buying Guide\u003c\/h3\u003e\n\u003ch4 data-path-to-node=\"72\"\u003eHow to Choose the Right Shade\u003c\/h4\u003e\n\u003cp data-path-to-node=\"73\"\u003eFinding your perfect Wella Color Fresh shade depends heavily on your current starting hair level. Because this direct-dye formula cannot lighten the hair, you must always choose a shade that is at the same depth as your current hair level or darker. Attempting to apply a light shade like \u003cb data-path-to-node=\"73\" data-index-in-node=\"289\"\u003e10\/81\u003c\/b\u003e to dark brown hair will yield zero visible change.\u003c\/p\u003e\n\u003cdiv class=\"code-block ng-tns-c3203664277-38 ng-animate-disabled ng-trigger ng-trigger-codeBlockRevealAnimation\" data-hveid=\"0\" data-ved=\"0CAAQhtANahgKEwjEocGtkNiVAxUAAAAAHQAAAAAQowE\"\u003e\n\u003cdiv class=\"formatted-code-block-internal-container ng-tns-c3203664277-38\"\u003e\n\u003cdiv class=\"animated-opacity ng-tns-c3203664277-38\"\u003e\n\u003cpre class=\"ng-tns-c3203664277-38\"\u003e\u003ccode role=\"text\" data-test-id=\"code-content\" class=\"code-container formatted ng-tns-c3203664277-38 no-decoration-radius\"\u003e       LIGHT HAIR (Level 8 - 10+)  ──►  Use Cool Ash\/Pearl Tones (10\/81, 8\/81)\n       DARK HAIR (Level 3 - 6)     ──►  Use Rich Neutrals \u0026amp; Warm Tones (6\/0, 5\/4)\n\u003c\/code\u003e\u003c\/pre\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch4 data-path-to-node=\"75\"\u003eBest Tones for Blonde Hair (Levels 8–10+)\u003c\/h4\u003e\n\u003cul data-path-to-node=\"76\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"76,0,0\"\u003e\u003cb data-path-to-node=\"76,0,0\" data-index-in-node=\"0\"\u003eTo Neutralise Yellow:\u003c\/b\u003e Choose \u003cb data-path-to-node=\"76,0,0\" data-index-in-node=\"29\"\u003e10\/81\u003c\/b\u003e or \u003cb data-path-to-node=\"76,0,0\" data-index-in-node=\"38\"\u003e8\/81\u003c\/b\u003e. These shades are formulated with cool violet and ash undertones that act as an optical corrector, neutralizing warm yellow hues into a clean, bright platinum or icy ash blonde.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"76,1,0\"\u003e\u003cb data-path-to-node=\"76,1,0\" data-index-in-node=\"0\"\u003eTo Add Warmth:\u003c\/b\u003e If your blonde is looking flat or washed-out, choose \u003cb data-path-to-node=\"76,1,0\" data-index-in-node=\"68\"\u003e10\/39\u003c\/b\u003e (Lightest Gold Cendre). It deposits a healthy, sun-kissed honey-beige reflect that makes the hair look healthy and luminous.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"77\"\u003eBest Tones for Brunette Hair (Levels 3–6)\u003c\/h4\u003e\n\u003cul data-path-to-node=\"78\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"78,0,0\"\u003e\u003cb data-path-to-node=\"78,0,0\" data-index-in-node=\"0\"\u003eTo Calm Down Orange:\u003c\/b\u003e When brown hair fades, it often reveals raw, brassy copper undertones. Apply \u003cb data-path-to-node=\"78,0,0\" data-index-in-node=\"98\"\u003e5\/07\u003c\/b\u003e (Light Natural Brunette) or \u003cb data-path-to-node=\"78,0,0\" data-index-in-node=\"131\"\u003e0\/89\u003c\/b\u003e (Silver Cendre) mixed with your base tone to instantly cool down the warmth, shifting the hair back to a crisp, rich, dark ash brunette.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"78,1,0\"\u003e\u003cb data-path-to-node=\"78,1,0\" data-index-in-node=\"0\"\u003eTo Add Warm Reflection:\u003c\/b\u003e Choose \u003cb data-path-to-node=\"78,1,0\" data-index-in-node=\"31\"\u003e5\/4\u003c\/b\u003e (Autumn Chestnut). This shade injects rich, red-brown mahogany tones, creating multi-dimensional warmth that catches the light beautifully.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"79\"\u003eWhen to Choose Neutral, Warm, or Cool Tones\u003c\/h4\u003e\n\u003cul data-path-to-node=\"80\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"80,0,0\"\u003e\u003cb data-path-to-node=\"80,0,0\" data-index-in-node=\"0\"\u003eNeutral Tones (ending in \/0):\u003c\/b\u003e Best for general color refresh, boosting depth, and achieving natural-looking grey blending without shifting the hair’s primary tone direction.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"80,1,0\"\u003e\u003cb data-path-to-node=\"80,1,0\" data-index-in-node=\"0\"\u003eWarm Tones (containing \/3, \/4, \/7):\u003c\/b\u003e Ideal for pale, washed-out complexions. These shades add gold, copper, and mahogany reflections that restore life and youthfulness to the skin.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"80,2,0\"\u003e\u003cb data-path-to-node=\"80,2,0\" data-index-in-node=\"0\"\u003eCool Tones (containing \/8, \/1, \/9):\u003c\/b\u003e Best for controlling unwanted warmth, correcting brassiness after bleaching, or keeping silver and platinum hair looking icy.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"82\"\u003e14. Comparison Table\u003c\/h3\u003e\n\u003ctable data-path-to-node=\"83\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eShade Family\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eKey Tone\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eWarmth Level\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eBest Hair Level\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eIdeal Customer\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eExpected Finish\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,1,0,0\"\u003e\u003cb data-path-to-node=\"83,1,0,0\" data-index-in-node=\"0\"\u003eNatural (\/0)\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,1,1,0\"\u003eNeutral\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,1,2,0\"\u003eNeutral\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,1,3,0\"\u003eLevel 3–7\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,1,4,0\"\u003eWants simple depth refresh and soft grey blending.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,1,5,0\"\u003ePure, natural, high-gloss shine.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,2,0,0\"\u003e\u003cb data-path-to-node=\"83,2,0,0\" data-index-in-node=\"0\"\u003eAsh (\/1)\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,2,1,0\"\u003eBlue-Grey\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,2,2,0\"\u003eCool\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,2,3,0\"\u003eLevel 6–9\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,2,4,0\"\u003eWants to eliminate harsh red and deep orange tones.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,2,5,0\"\u003eCrisp, matte, understated cool tone.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,3,0,0\"\u003e\u003cb data-path-to-node=\"83,3,0,0\" data-index-in-node=\"0\"\u003ePearl (\/8)\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,3,1,0\"\u003eViolet-Silver\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,3,2,0\"\u003eCool\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,3,3,0\"\u003eLevel 8–10+\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,3,4,0\"\u003eLight blonde seeking to eradicate stubborn yellow.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,3,5,0\"\u003eLuminous, iridescent platinum silver.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,4,0,0\"\u003e\u003cb data-path-to-node=\"83,4,0,0\" data-index-in-node=\"0\"\u003eGolden (\/3)\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,4,1,0\"\u003eHoney-Gold\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,4,2,0\"\u003eWarm\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,4,3,0\"\u003eLevel 7–9\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,4,4,0\"\u003eBlonde looking to restore healthy, warm reflections.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,4,5,0\"\u003eBright, sun-kissed, glowing gold.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,5,0,0\"\u003e\u003cb data-path-to-node=\"83,5,0,0\" data-index-in-node=\"0\"\u003eBeige (\/39)\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,5,1,0\"\u003eSand-Cendre\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,5,2,0\"\u003eNeutral-Warm\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,5,3,0\"\u003eLevel 8–10\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,5,4,0\"\u003eBlonde wanting a soft, balanced nude-sand color.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,5,5,0\"\u003eSophisticated, expensive beige gloss.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,6,0,0\"\u003e\u003cb data-path-to-node=\"83,6,0,0\" data-index-in-node=\"0\"\u003eRed (\/4)\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,6,1,0\"\u003eCopper-Crimson\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,6,2,0\"\u003eWarm\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,6,3,0\"\u003eLevel 4–6\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,6,4,0\"\u003eBrunette or redhead looking to boost fiery tones.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,6,5,0\"\u003eIntense, high-vibrancy mahogany red.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,7,0,0\"\u003e\u003cb data-path-to-node=\"83,7,0,0\" data-index-in-node=\"0\"\u003eViolet (\/6)\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,7,1,0\"\u003eSoft Purple\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,7,2,0\"\u003eCool\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,7,3,0\"\u003eLevel 8–10\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,7,4,0\"\u003eSilver-haired or pale blonde wanting a pastel tint.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,7,5,0\"\u003eModern, icy lavender-grey reflect.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch3 data-path-to-node=\"85\"\u003e15. FAQ\u003c\/h3\u003e\n\u003ch4 data-path-to-node=\"86\"\u003eWhat is the difference between Wella Color Fresh and a purple shampoo?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"87\"\u003eWhile purple shampoos are designed to cleanse while depositing minor cool pigments to fight brassiness, they can often be drying. Wella Color Fresh is a professional glossing treatment with a highly concentrated direct dye deposit, formulated at a gentle pH of 6.5. It provides far more intensive tone correction, deeper conditioning, and longer-lasting results (up to 10 washes) than shampoo.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"88\"\u003eDoes Wella Color Fresh require a developer or peroxide?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"89\"\u003eNo. Wella Color Fresh is a non-oxidative semi-permanent colour. It is ready to use straight out of the bottle and should never be mixed with any developer, peroxide, or activator. Doing so will damage the formula's performance.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"90\"\u003eCan Wella Color Fresh lighten my hair?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"91\"\u003eNo. Because it contains zero peroxide or bleaching agents, Wella Color Fresh cannot lift or lighten your hair color. It can only deposit tone at your current depth or darken your hair.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"92\"\u003eWill it cover my grey hair completely?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"93\"\u003eWella Color Fresh is designed to gently blend grey hair by up to 30%. It softly masks first greys, making them look like natural, dimensional highlights, but it will not provide the solid 100% coverage of a permanent oxidative dye.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"94\"\u003eIs Wella Color Fresh safe to use on damaged, bleached hair?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"95\"\u003eYes. Because it features a zero-damage, acidic pH 6.5 formula free from ammonia and peroxide, it is highly recommended for porous, fragile, or over-processed bleached hair to restore shine and tone.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"96\"\u003eHow often can I use Wella Color Fresh?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"97\"\u003eYou can use it as often as weekly to maintain your tone, or simply whenever you notice your hair color beginning to look dull or brassy.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"98\"\u003eCan I apply Wella Color Fresh to wet hair in the shower?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"99\"\u003eFor the absolute best results, we recommend applying it to towel-dried hair. Excess water in soaking wet hair can dilute the pigments, leading to a weaker tone deposit and potential patchiness.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"100\"\u003eDoes Wella Color Fresh stain my skin or hands?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"101\"\u003eYes, it can temporarily stain hands and cuticles. We always recommend wearing the protective gloves included or standard professional salon gloves during application.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"102\"\u003eWill the colour fade evenly?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"103\"\u003eYes. Unlike many box dyes, Wella Color Fresh uses premium direct pigments that wash out gradually and true-to-tone over approximately 10 washes, meaning it won't shift into unnatural green or muddy red undertones as it fades.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"104\"\u003eCan I mix different shades of Wella Color Fresh together?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"105\"\u003eAbsolutely. You can blend any shades within the Wella Color Fresh range to create a custom-tailored tone. For example, mixing a small touch of 0\/6 Violet into 10\/81 will create an even stronger anti-yellow blonde toner.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"106\"\u003eIs Wella Color Fresh silicone-free?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"107\"\u003eYes. The formula is completely free from silicones, ensuring that your hair receives a healthy moisture boost without experiencing product buildup that can weigh down fine textures.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"108\"\u003eHow long should I leave Wella Color Fresh on my hair?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"109\"\u003eThe standard development time is between 5 and 20 minutes. Leave it on for 5 to 10 minutes for a soft refresh, or up to 20 minutes for maximum tone depth and grey blending.\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"111\"\u003e16. Internal Links\u003c\/h3\u003e\n\u003cp data-path-to-node=\"112\"\u003eTo keep your store's architecture cohesive, we recommend inserting natural internal links to the following collections:\u003c\/p\u003e\n\u003cul data-path-to-node=\"113\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"113,0,0\"\u003eWella Professionals Collection — To browse the entire range of Wella products.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"113,1,0\"\u003ePermanent Hair Colour — For clients looking for long-lasting root coverage.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"113,2,0\"\u003eDemi-Permanent Hair Colour — For low-commitment, deeper oxidative color.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"113,3,0\"\u003eHair Toners — To explore alternative salon toning solutions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"113,4,0\"\u003eColour Care Shampoos \u0026amp; Conditioners — To find daily maintenance products that keep your Color Fresh results lasting even longer.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella Professionals","offers":[{"title":"2\/0- Darkest Brown\/ Natural","offer_id":58289254629750,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"5\/07- Light Brown\/ Natural Brown","offer_id":58289254662518,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"5\/55- Light Brown\/ Intense Red Violet","offer_id":58289254695286,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"6\/0- Dark Blonde\/ Natural","offer_id":58289254728054,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"6\/34- Dark Blonde\/ Gold Red","offer_id":58289254760822,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"6\/45- Dark Red Mahogany Blonde","offer_id":58289254793590,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"6\/7- Dark Blonde\/ Brown","offer_id":58289254826358,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"7\/44- Medium Blonde\/ Intense Red","offer_id":58289254859126,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"8\/03- Light Blonde\/ Natural Gold","offer_id":58289254891894,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"10\/36- Lightest Blonde\/ Gold Violet","offer_id":58289254924662,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"10\/39- Lightest Blonde\/ Gold Cendre","offer_id":58289254957430,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"0\/6- Silver Violet","offer_id":58289254990198,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"0\/89- Pearl Cendre","offer_id":58289255022966,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"8\/81- Light Pearl Ash Blonde","offer_id":58289255055734,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"10\/81- Lightest Pearl Ash Blonde","offer_id":58289255088502,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/1606\/9750\/files\/wella-colour-fresh-75ml-semi-permanent-hair-colour.png?v=1784274549"},{"product_id":"wella-professional-illumina-hair-color-60ml","title":"Wella Professional Illumina Hair Color 60ml | Permanent Professional Hair Colour","description":"\u003cp data-start=\"646\" data-end=\"955\"\u003e\u003cstrong data-start=\"646\" data-end=\"693\"\u003eWella Professional Illumina Hair Color 60ml\u003c\/strong\u003e delivers luxurious, luminous permanent hair colour with natural-looking depth, brilliant shine, and outstanding hair protection. Powered by \u003cstrong data-start=\"834\" data-end=\"859\"\u003eMicrolight Technology\u003c\/strong\u003e, Illumina helps protect the hair cuticle for smooth, light-reflective, healthy-looking results.\u003c\/p\u003e\n\u003cp data-start=\"957\" data-end=\"1175\"\u003eDesigned for professional salon performance, Illumina Color offers rich, multi-dimensional tones with up to \u003cstrong data-start=\"1065\" data-end=\"1087\"\u003e100% grey coverage\u003c\/strong\u003e, making it ideal for clients seeking radiant, natural-looking colour and premium shine.\u003c\/p\u003e\n\u003cp data-start=\"1177\" data-end=\"1303\"\u003eIts advanced formula allows light to reflect from within the hair, creating soft, dimensional colour in every light condition.\u003c\/p\u003e\n\u003ch3 data-start=\"1305\" data-end=\"1322\"\u003eKey Benefits:\u003c\/h3\u003e\n\u003cul data-start=\"1323\" data-end=\"1666\"\u003e\n\u003cli data-start=\"1323\" data-end=\"1359\"\u003ePermanent professional hair colour\u003c\/li\u003e\n\u003cli data-start=\"1360\" data-end=\"1398\"\u003ePowered by \u003cstrong data-start=\"1373\" data-end=\"1398\"\u003eMicrolight Technology\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1399\" data-end=\"1449\"\u003eCreates luminous, natural-looking colour results\u003c\/li\u003e\n\u003cli data-start=\"1450\" data-end=\"1480\"\u003eUp to \u003cstrong data-start=\"1458\" data-end=\"1480\"\u003e100% grey coverage\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1481\" data-end=\"1518\"\u003eHelps protect hair during colouring\u003c\/li\u003e\n\u003cli data-start=\"1519\" data-end=\"1554\"\u003eBrilliant shine and smooth finish\u003c\/li\u003e\n\u003cli data-start=\"1555\" data-end=\"1603\"\u003eIntermixable shades for custom colour creation\u003c\/li\u003e\n\u003cli data-start=\"1604\" data-end=\"1666\"\u003e60ml professional tube \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1668\" data-end=\"1682\"\u003eIdeal For:\u003c\/h3\u003e\n\u003cul data-start=\"1683\" data-end=\"1812\"\u003e\n\u003cli data-start=\"1683\" data-end=\"1714\"\u003eFull permanent hair colouring\u003c\/li\u003e\n\u003cli data-start=\"1715\" data-end=\"1735\"\u003eGrey hair coverage\u003c\/li\u003e\n\u003cli data-start=\"1736\" data-end=\"1769\"\u003eNatural-looking luminous colour\u003c\/li\u003e\n\u003cli data-start=\"1770\" data-end=\"1812\"\u003eProfessional salon and advanced home use\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1814\" data-end=\"1829\"\u003eHow to Use:\u003c\/h3\u003e\n\u003cp data-start=\"1830\" data-end=\"1937\"\u003eMix with \u003cstrong data-start=\"1839\" data-end=\"1875\"\u003eWella Welloxon Perfect Developer\u003c\/strong\u003e in the recommended ratio and apply according to instructions.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"4\/- Medium Brown","offer_id":58289255285110,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"5\/- Light Brown","offer_id":58289255317878,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"5\/02- Light Brown Natural Matte","offer_id":58289255350646,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"5\/35- Light Brown Gold Mahogany","offer_id":58289255383414,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"5\/43- Light Brown Red Gold","offer_id":58289255416182,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"5\/7- Light Brown Brown","offer_id":58289255448950,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"5\/81- Light Brown Pearl Ash","offer_id":58289255481718,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"6\/- Dark Blonde","offer_id":58289255514486,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"6\/16- Dark Blonde Ash Violet","offer_id":58289255547254,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"6\/19- Dark Blonde Ash Cendre","offer_id":58289255580022,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"6\/76- Dark Blonde Brown Violet","offer_id":58289255612790,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"7\/- Medium Blonde","offer_id":58289255645558,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"7\/31- Medium Blonde Gold Ash","offer_id":58289255678326,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"7\/35- Medium Blonde Gold Mahogany","offer_id":58289255711094,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"7\/42- Medium Blonde Red Matte","offer_id":58289255743862,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"7\/43- Medium Blonde Red Gold","offer_id":58289255776630,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"7\/7- Medium Blonde Brown","offer_id":58289255809398,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"7\/75- Medium Blonde Brown Mahogany","offer_id":58289255842166,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"7\/81- Medium Blonde Pearl Ash","offer_id":58289255874934,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"7\/53- Medium Blonde Mahogany Gold","offer_id":58289255907702,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"8\/- Light Blonde","offer_id":58289255940470,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"8\/05- Light Brown Natural Mahogany","offer_id":58289255973238,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"8\/1- Light Blonde Ash","offer_id":58289256006006,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"8\/13- Light Blonde Ash Gold","offer_id":58289256038774,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"8\/36- Light Blonde Gold Violet","offer_id":58289256071542,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"8\/37- Light Blonde Gold Brown","offer_id":58289256104310,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"8\/38- Light Blonde Gold Pearl","offer_id":58289256137078,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"8\/69- Light Blonde Violet Cendre","offer_id":58289256169846,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"8\/93- Light Blonde Cendre Gold","offer_id":58289256202614,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"9\/- Very Light Blonde","offer_id":58289256235382,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"9\/03- Very Light Blonde Natural Gold","offer_id":58289256268150,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"9\/19- Very Light Blonde Ash Cendre","offer_id":58289256300918,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"9\/37- Very Light Blonde Gold Brown","offer_id":58289256333686,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"9\/43- Very Light Blonde Red Gold","offer_id":58289256366454,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"9\/59- Very Light Blonde Mahogany Cendre","offer_id":58289256399222,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"9\/60- Very Light Blonde Violet Natural","offer_id":58289256431990,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"9\/7- Very Light Blonde Brown","offer_id":58289256464758,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"10\/- Lightest Blonde","offer_id":58289256497526,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"10\/05- Lightest Blonde Natural Mahogany","offer_id":58289256530294,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"10\/1- Lightest Blonde Ash","offer_id":58289256563062,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"10\/34- Lightest Blonde Gold Red","offer_id":58289256595830,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"10\/36- Lightest Blonde Gold Violet","offer_id":58289256628598,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"10\/38- Lightest Blonde Gold Pearl","offer_id":58289256661366,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"10\/53- Lightest Blonde Mahogany Gold","offer_id":58289256694134,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"10\/69- Lightest Blonde Violet Cendre","offer_id":58289256726902,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"10\/81- Lightest Blonde Pearl Ash","offer_id":58289256759670,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"10\/93- Lightest Blonde Cendre Gold","offer_id":58289256792438,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"Silver Mauve","offer_id":58289256825206,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"Copper Peach","offer_id":58289256857974,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"Platinum Lily","offer_id":58289256890742,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"Titanium Rose","offer_id":58289256923510,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/1606\/9750\/files\/Wella_Professional_Illumina_Hair_Color_60ml_Permanent_Hair_Colour.png?v=1784271031"},{"product_id":"wella-professionals-color-touch-emulsion-1-9-500ml","title":"Wella Professionals Color Touch EMULSION 1.9% 500ML","description":"\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003eGentle cream developer for professional toning \u0026amp; color refresh\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cspan class=\"\"\u003eWella Color Touch Emulsion 1.9% (6 Vol) is a low-strength cream activator specifically formulated for use with Wella Color Touch demi-permanent hair colors. The 1.9% volume (6 Vol) provides gentle, deposit-only coloring – ideal for toning, refreshing faded color, enhancing natural shades, or creating subtle fashion tones without lift.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003eKey benefits:\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003eLow damage\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"\"\u003e\u003cspan\u003e \u003c\/span\u003e– No ammonia, no lift, just pure color deposit.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003ePerfect consistency\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"\"\u003e\u003cspan\u003e \u003c\/span\u003e– Cream formula stays in place during application.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003eUp to 70% gray coverage\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"\"\u003e\u003cspan\u003e \u003c\/span\u003e– Natural-looking results.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003e1L professional size\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"\"\u003e\u003cspan\u003e \u003c\/span\u003e– Economical for salon or frequent home use.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003eMixing ratio:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"\"\u003e\u003cspan\u003e \u003c\/span\u003e1:2 (color : emulsion). Apply to pre-washed, towel-dried hair. Process for 10–20 minutes depending on desired intensity.\u003c\/span\u003e\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":58289257087350,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/1606\/9750\/files\/Wella-Color-Touch-Emulsion-1.9-percent-6-vol-developer-500ml.png?v=1784271037"},{"product_id":"wella-professionals-blondorplex-multi-blonde-powder-800g","title":"Wella Professionals Blondor Plex Multi-Blonde Powder 800g | Professional Bond-Building Hair Lightener","description":"\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003eProfessional lightening powder with built-in bond protection\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cspan class=\"\"\u003eWella Professionals BlondorPlex Multi-Blonde Powder is a high-performance, bond-building lightener designed for blonding services – from subtle highlights to dramatic multi-tonal blonde and platinum results. Infused with the BlondorPlex bond-building system, it helps protect the hair fiber during the lightening process, resulting in stronger, healthier-looking blonde hair with less breakage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003eKey features:\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003eUp to 9 levels of lift\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"\"\u003e\u003cspan\u003e \u003c\/span\u003e– Works with 1.9%, 4%, 6%, 9%, or 12% developers.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003eBuilt-in bond protection\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"\"\u003e\u003cspan\u003e \u003c\/span\u003e– Reduces damage without compromising lifting power.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003eVersatile application\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"\"\u003e\u003cspan\u003e \u003c\/span\u003e– Suitable for on-scalp, off-scalp, balayage, highlights, and all-over blonding.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003eSmooth, creamy consistency\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"\"\u003e\u003cspan\u003e \u003c\/span\u003e– Easy mixing and application, minimal dust.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003e800g professional size\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"\"\u003e\u003cspan\u003e \u003c\/span\u003e– Ideal for high-volume salons or freelance stylists.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003eMixing instructions:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"\"\u003e\u003cspan\u003e \u003c\/span\u003eMix 1 part powder with 2 parts Wella Professionals developer (cream or liquid). Adjust ratio for consistency if needed. Process according to desired lift level and hair condition.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"ds-markdown-paragraph\"\u003e\u003cstrong\u003e\u003cspan class=\"\"\u003eBest paired with:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"\"\u003e\u003cspan\u003e \u003c\/span\u003eBlondorPlex Bond Stabilizer and BlondorPlex Sealer for ultimate bond-strengthening system.\u003c\/span\u003e\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":58289257349494,"sku":null,"price":39.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/1606\/9750\/files\/Wella_Professionals_BlondorPlex_Multi-Blonde_Powder_800g_Professional_Hair_Lightener.webp?v=1784271039"},{"product_id":"wella-color-fresh-mask-150ml","title":"Wella Professionals Color Fresh Mask 150ml | Temporary Colour Depositing Hair Mask for Vibrant Hair","description":"\u003ch2\u003e\u003cspan\u003eWella Professionals Color Fresh Mask 150ml\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eRefresh your hair colour while deeply conditioning your hair with \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eWella Professionals Color Fresh Mask 150ml\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e. This professional colour depositing hair mask enhances existing hair colour, revives faded tones, and leaves hair feeling soft, smooth, and full of shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eDesigned for use between salon appointments, the \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eWella Color Fresh Mask\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e provides a temporary colour boost while delivering intensive nourishment in just 10 minutes. Its ammonia-free formula is enriched with \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eAvocado Oil\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, helping to moisturise and condition the hair without causing damage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003ePerfect for natural, coloured, highlighted, or pre-lightened hair, this versatile hair mask helps maintain vibrant salon results while improving hair softness and manageability. Available in a range of beautiful shades, it allows you to refresh your current colour or experiment with new tones without long-term commitment.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eWhether you want to revive blonde, brunette, copper, red, or fashion shades, Wella Color Fresh Mask delivers salon-quality colour and care at home.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cspan\u003eKey Benefits\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eProfessional colour depositing hair mask\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRefreshes faded hair colour\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEnhances colour vibrancy and shine\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDeeply nourishes and conditions hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eTemporary colour that gradually fades\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAmmonia-free formula\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEnriched with Avocado Oil\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLeaves hair soft, smooth, and manageable\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eVisible results in just 10 minutes\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for natural, coloured, highlighted, and bleached hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIdeal for maintaining salon colour between appointments\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eProfessional salon-quality hair care\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cspan\u003eHow to Use\u003c\/span\u003e\u003c\/h2\u003e\n\u003col data-spread=\"false\" start=\"1\"\u003e\n\u003cli\u003e\u003cspan\u003eShampoo your hair and towel dry.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eWear suitable gloves before application.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eApply evenly to clean, damp hair.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLeave on for up to 10 minutes, depending on the desired intensity.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRinse thoroughly with warm water.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eStyle as usual.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eTip:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Colour results vary depending on your starting hair colour, hair condition, and the shade selected.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cspan\u003eSuitable For\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eColour-treated hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eNatural hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBleached hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHighlighted hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBlonde hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBrunette hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRed hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eCopper hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFashion-coloured hair\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cspan\u003eKey Ingredients\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eAvocado Oil\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eConditioning agents\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eTemporary colour pigments\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAmmonia-free formula\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cspan\u003eWhy Choose Wella Professionals Color Fresh Mask?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eWella Color Fresh Mask is the perfect solution for maintaining fresh, vibrant hair colour between salon visits. It combines temporary colour pigments with nourishing ingredients to revive faded tones while leaving hair healthier, shinier, and beautifully conditioned after every use.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch1\u003e\u003cspan\u003eFrequently Asked Questions (FAQ)\u003c\/span\u003e\u003c\/h1\u003e\n\u003ch3\u003e\u003cspan\u003e1. What is Wella Professionals Color Fresh Mask used for?\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eIt is a temporary colour depositing hair mask that refreshes faded hair colour while deeply conditioning and nourishing the hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003e2. How long should I leave the mask on?\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eLeave the mask on for up to 10 minutes. A shorter time provides a more subtle result, while the full processing time gives a more intense colour refresh.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003e3. Is Wella Color Fresh Mask permanent?\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eNo. It is a temporary colour mask that gradually fades over several washes.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003e4. Can I use it on coloured hair?\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eYes. It is specially designed to refresh colour-treated hair and help maintain vibrant salon results.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003e5. Does it contain ammonia?\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eNo. Wella Professionals Color Fresh Mask features an ammonia-free formula.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003e6. Can I use it on bleached or highlighted hair?\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eYes. It works well on pre-lightened and highlighted hair, although colour intensity will vary depending on the shade selected and your starting hair colour.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003e7. How often should I use Wella Color Fresh Mask?\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eUse it weekly or whenever your hair colour needs refreshing between salon appointments to maintain vibrant, healthy-looking hair.\u003c\/span\u003e\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Pearl Blonde","offer_id":58289257513334,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"Lilac Frost","offer_id":58289257546102,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"Caramel Glaze","offer_id":58289257578870,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"Golden Gloss","offer_id":58289257611638,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"Chocolate Touch","offer_id":58289257644406,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"Cool Espresso","offer_id":58289257677174,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"Copper Glow","offer_id":58289257709942,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"Pink Blush","offer_id":58289257742710,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"Peach Blush","offer_id":58289257775478,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"Rose Blaze","offer_id":58289257808246,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"Pink","offer_id":58289257841014,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"Red","offer_id":58289257873782,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"Mint","offer_id":58289257906550,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"Blue","offer_id":58289257939318,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/1606\/9750\/files\/Wella_Professionals_Color_Fresh_Mask_150ml.webp?v=1784271046"},{"product_id":"wella-professionals-welloxon-perfect-4-6-9-12-500ml-and-1000ml","title":"Wella Professionals Welloxon Perfect Creme Developer","description":"\u003cp data-path-to-node=\"10\"\u003e\u003cb data-path-to-node=\"10\" data-index-in-node=\"0\"\u003eAchieve High-Precision Color Results with the Gold Standard of Creme Developers.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-path-to-node=\"11\"\u003e\u003cb data-path-to-node=\"11\" data-index-in-node=\"0\"\u003eWella Welloxon Perfect\u003c\/b\u003e is globally recognized as the premier developer for professional hair coloring. Specifically reformulated to provide the most accurate color development, its creamy, thick consistency allows for easy mixing and precise application. Whether you are performing a simple root touch-up or a high-lift blonde transformation, Welloxon Perfect ensures a uniform and long-lasting result.\u003c\/p\u003e\n\u003cp data-path-to-node=\"12\"\u003e\u003cb data-path-to-node=\"12\" data-index-in-node=\"0\"\u003eThe Welloxon Perfect Advantage:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul data-path-to-node=\"13\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"13,0,0\"\u003e\u003cb data-path-to-node=\"13,0,0\" data-index-in-node=\"0\"\u003eOptimal Consistency:\u003c\/b\u003e Its thick, stay-put formula is designed for foil work and freehand techniques, preventing dripping or bleeding.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"13,1,0\"\u003e\u003cb data-path-to-node=\"13,1,0\" data-index-in-node=\"0\"\u003eExcellent Adhesion:\u003c\/b\u003e Specifically optimized for use with \u003cb data-path-to-node=\"13,1,0\" data-index-in-node=\"56\"\u003eKoleston Perfect ME+\u003c\/b\u003e, \u003cb data-path-to-node=\"13,1,0\" data-index-in-node=\"78\"\u003eIllumina Color\u003c\/b\u003e, and \u003cb data-path-to-node=\"13,1,0\" data-index-in-node=\"98\"\u003eBlondor\u003c\/b\u003eproducts for maximum color adherence.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"13,2,0\"\u003e\u003cb data-path-to-node=\"13,2,0\" data-index-in-node=\"0\"\u003ePredictable Lifting:\u003c\/b\u003e Lab-tested to provide consistent oxygen release throughout the entire processing time.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"13,3,0\"\u003e\u003cb data-path-to-node=\"13,3,0\" data-index-in-node=\"0\"\u003eMultiple Strengths for Every Goal:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul data-path-to-node=\"13,3,1\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"13,3,1,0,0\"\u003e\u003cb data-path-to-node=\"13,3,1,0,0\" data-index-in-node=\"0\"\u003e4% (13 Vol):\u003c\/b\u003e Ideal for tone-on-tone coloring or covering first greys.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"13,3,1,1,0\"\u003e\u003cb data-path-to-node=\"13,3,1,1,0\" data-index-in-node=\"0\"\u003e6% (20 Vol):\u003c\/b\u003e The standard for 1 level of lift and 100% grey coverage.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"13,3,1,2,0\"\u003e\u003cb data-path-to-node=\"13,3,1,2,0\" data-index-in-node=\"0\"\u003e9% (30 Vol):\u003c\/b\u003e Perfect for 2–3 levels of lift and vibrant fashion tones.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"13,3,1,3,0\"\u003e\u003cb data-path-to-node=\"13,3,1,3,0\" data-index-in-node=\"0\"\u003e12% (40 Vol):\u003c\/b\u003e Designed for maximum lift (up to 4–5 levels) with the Special Blonde series.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-path-to-node=\"14\"\u003e\u003cb data-path-to-node=\"14\" data-index-in-node=\"0\"\u003eAvailable Sizes:\u003c\/b\u003e * \u003cb data-path-to-node=\"14\" data-index-in-node=\"19\"\u003e500ml:\u003c\/b\u003e Perfect for home use or small salons.\u003c\/p\u003e\n\u003cul data-path-to-node=\"15\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"15,0,0\"\u003e\u003cb data-path-to-node=\"15,0,0\" data-index-in-node=\"0\"\u003e1000ml (1 Litre):\u003c\/b\u003e Best value for high-volume professional salons.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-path-to-node=\"16\"\u003e\n\u003ch2 data-path-to-node=\"17\"\u003e📋 Mixing \u0026amp; Usage Guide\u003c\/h2\u003e\n\u003cul data-path-to-node=\"18\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"18,0,0\"\u003e\u003cb data-path-to-node=\"18,0,0\" data-index-in-node=\"0\"\u003eMixing Ratio:\u003c\/b\u003e Generally mixed in a \u003cb data-path-to-node=\"18,0,0\" data-index-in-node=\"35\"\u003e1:1\u003c\/b\u003e or \u003cb data-path-to-node=\"18,0,0\" data-index-in-node=\"42\"\u003e1:2\u003c\/b\u003e ratio depending on the chosen color line (Always refer to the specific Wella color instructions).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"18,1,0\"\u003e\u003cb data-path-to-node=\"18,1,0\" data-index-in-node=\"0\"\u003eSafety:\u003c\/b\u003e Wear suitable professional gloves. Avoid contact with eyes. Keep in a cool, dark place.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella Professionals","offers":[{"title":"Welloxon Perfect 4% 1000ml","offer_id":58289258398070,"sku":null,"price":17.99,"currency_code":"EUR","in_stock":true},{"title":"Welloxon Perfect 4% 500ml","offer_id":58289258430838,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"Welloxon Perfect 6% 1000ml","offer_id":58289258463606,"sku":null,"price":17.99,"currency_code":"EUR","in_stock":true},{"title":"Welloxon Perfect 6% 500ml","offer_id":58289258496374,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"Welloxon Perfect 9% 1000ml","offer_id":58289258529142,"sku":null,"price":17.99,"currency_code":"EUR","in_stock":true},{"title":"Welloxon Perfect 9% 500ml","offer_id":58289258561910,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true},{"title":"Welloxon Perfect 12% 1000ml","offer_id":58289258594678,"sku":null,"price":17.99,"currency_code":"EUR","in_stock":true},{"title":"Welloxon Perfect 12% 500ml","offer_id":58289258627446,"sku":null,"price":12.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/1606\/9750\/files\/Wella_Welloxon_Perfect_Developer_4_13_Vol_500ml_1000ml.webp?v=1784271053"},{"product_id":"wella-color-charm-permanent-toner-42ml","title":"Wella Color Charm Permanent Toner 42ml – T18 Lightest Ash Blonde Hair Toner | UK \u0026 Ireland","description":"\u003cp\u003eAchieve salon-quality blonde results at home with Wella Color Charm Permanent Toner 42ml. Designed to neutralise unwanted yellow, orange and brassy tones, this professional permanent hair toner creates beautifully balanced blonde shades with exceptional shine and long-lasting results.\u003c\/p\u003e\n\u003cp\u003eWhether you want an icy platinum blonde, cool ash blonde, pearl blonde or beige blonde finish, Wella Color Charm Toners help customise your perfect blonde look while improving colour consistency from root to tip.\u003c\/p\u003e\n\u003ch2\u003eWhy Choose Wella Color Charm Permanent Toner?\u003c\/h2\u003e\n\u003cp\u003eWella Color Charm is trusted by professional hairdressers worldwide for its reliable toning performance and predictable colour results. The advanced formula helps eliminate brassiness after bleaching while delivering smooth, vibrant and even-toned blonde hair.\u003c\/p\u003e\n\u003cp\u003eKey Benefits\u003c\/p\u003e\n\u003ch5\u003e✔ Neutralises yellow and brassy tones\u003c\/h5\u003e\n\u003ch5\u003e✔ Creates cool, ash, pearl and beige blonde shades\u003c\/h5\u003e\n\u003ch5\u003e✔ Long-lasting permanent toning results\u003c\/h5\u003e\n\u003ch5\u003e✔ Enhances shine and colour vibrancy\u003c\/h5\u003e\n\u003ch5\u003e✔ Suitable for pre-lightened and blonde hair\u003c\/h5\u003e\n\u003ch5\u003e✔ Professional salon-quality formula\u003c\/h5\u003e\n\u003ch5\u003e✔ Easy mixing and application\u003c\/h5\u003e\n\u003ch5\u003e✔ Available in multiple shades\u003c\/h5\u003e\n\u003cp\u003eAvailable Shades\u003c\/p\u003e\n\u003ch4\u003eChoose the perfect toner shade for your desired blonde result:\u003c\/h4\u003e\n\u003cp\u003e•⁠  ⁠T10 Pale Blonde\u003cbr\u003e•⁠  ⁠T11 Lightest Beige Blonde\u003cbr\u003e•⁠  ⁠T14 Pale Ash Blonde\u003cbr\u003e•⁠  ⁠T18 Lightest Ash Blonde\u003cbr\u003e•⁠  ⁠T27 Medium Beige Blonde\u003cbr\u003e•⁠  ⁠T28 Natural Blonde\u003cbr\u003e•⁠  ⁠T35 Beige Blonde\u003cbr\u003e•⁠  ⁠T86 Radiant Lilac\u003cbr\u003e•⁠  ⁠T81 Intense Ash Blonde\u003cbr\u003e•⁠  ⁠T15 Pale Beige Blonde\u003cbr\u003e•⁠  ⁠T19 Pearlescent Blonde\u003c\/p\u003e\n\u003cp\u003eEach toner is formulated to target specific underlying pigments and create customised blonde finishes.\u003c\/p\u003e\n\u003cp\u003eIdeal For\u003c\/p\u003e\n\u003cp\u003e•⁠  ⁠Bleached hair\u003cbr\u003e•⁠  ⁠Highlighted hair\u003cbr\u003e•⁠  ⁠Blonde hair maintenance\u003cbr\u003e•⁠  ⁠Removing brassiness\u003cbr\u003e•⁠  ⁠Correcting yellow tones\u003cbr\u003e•⁠  ⁠Creating cool blonde shades\u003cbr\u003e•⁠  ⁠Platinum blonde transformations\u003cbr\u003e•⁠  ⁠Professional salon use\u003cbr\u003e•⁠  ⁠Home hair colouring\u003c\/p\u003e\n\u003cp\u003eHow To Use\u003c\/p\u003e\n\u003cp\u003e1.⁠ ⁠Pre-lighten hair to the recommended level.\u003cbr\u003e2.⁠ ⁠Mix Wella Color Charm Toner with the appropriate developer according to manufacturer instructions.\u003cbr\u003e3.⁠ ⁠Apply evenly to towel-dried hair.\u003cbr\u003e4.⁠ ⁠Process as directed while monitoring colour development.\u003cbr\u003e5.⁠ ⁠Rinse thoroughly and condition.\u003c\/p\u003e\n\u003cp\u003eAlways perform a strand test before full application.\u003c\/p\u003e\n\u003cp\u003eProfessional Blonde Toning Results\u003c\/p\u003e\n\u003cp\u003eWella Color Charm Toners are specifically formulated to refine blonde hair colour and create cleaner, brighter and more natural-looking results. Whether you are aiming for an icy platinum finish or a soft beige blonde tone, these toners provide excellent colour correction and lasting performance.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eFrequently Asked Questions\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch5\u003eWhat does Wella T18 do?\u003c\/h5\u003e\n\u003cp\u003eT18 Lightest Ash Blonde helps neutralise strong yellow and gold tones to create a cooler, platinum blonde result.\u003c\/p\u003e\n\u003ch5\u003eWhich Wella toner is best for orange hair?\u003c\/h5\u003e\n\u003cp\u003eT14 Pale Ash Blonde is commonly used to counteract orange and brassy tones on properly lightened hair.\u003c\/p\u003e\n\u003ch5\u003eCan I use Wella toner after bleaching?\u003c\/h5\u003e\n\u003cp\u003eYes. Wella Color Charm Toners are designed to be used on pre-lightened hair after the bleaching process.\u003c\/p\u003e\n\u003ch5\u003eHow long does Wella toner last?\u003c\/h5\u003e\n\u003cp\u003eResults vary depending on hair condition, maintenance routine and washing frequency, but permanent toners typically provide longer-lasting results than semi-permanent alternatives.\u003c\/p\u003e\n\u003cp\u003eProduct Details\u003c\/p\u003e\n\u003cp\u003eBrand: Wella Professionals\u003c\/p\u003e\n\u003cp\u003eProduct Type: Permanent Hair Toner\u003c\/p\u003e\n\u003cp\u003eSize: 42ml\u003c\/p\u003e\n\u003cp\u003eHair Type: Blonde \u0026amp; Pre-Lightened Hair\u003c\/p\u003e\n\u003cp\u003eApplication: Professional \u0026amp; Home Use\u003c\/p\u003e\n\u003cp\u003eCountry of Manufacture: USA\u003c\/p\u003e\n\u003cp\u003eShop Wella Color Charm Permanent Toner 42ml today and achieve professional blonde hair colour results with trusted salon-quality performance.\u003c\/p\u003e","brand":"COLORCHARM","offers":[{"title":"T18- Lightest Ash Blonde","offer_id":58289264329078,"sku":null,"price":19.99,"currency_code":"EUR","in_stock":true},{"title":"T11- Lightest Beige Blonde","offer_id":58289264361846,"sku":null,"price":19.99,"currency_code":"EUR","in_stock":true},{"title":"T14- Pale Ash Blonde","offer_id":58289264394614,"sku":null,"price":19.99,"currency_code":"EUR","in_stock":true},{"title":"T15- Pale Beige Blonde","offer_id":58289264427382,"sku":null,"price":19.99,"currency_code":"EUR","in_stock":true},{"title":"T10- Pale Blonde","offer_id":58289264460150,"sku":null,"price":19.99,"currency_code":"EUR","in_stock":true},{"title":"T27- Medium Beige Blonde","offer_id":58289264492918,"sku":null,"price":19.99,"currency_code":"EUR","in_stock":true},{"title":"T28- Natural Blonde","offer_id":58289264525686,"sku":null,"price":19.99,"currency_code":"EUR","in_stock":true},{"title":"T05- Pale Rose Blonde","offer_id":58289264558454,"sku":null,"price":19.99,"currency_code":"EUR","in_stock":true},{"title":"T30- Sheer Golden Blonde","offer_id":58289264591222,"sku":null,"price":19.99,"currency_code":"EUR","in_stock":true},{"title":"T35- Beige Blonde","offer_id":58289264623990,"sku":null,"price":19.99,"currency_code":"EUR","in_stock":true},{"title":"T81- Intense Ash Blonde","offer_id":58289264656758,"sku":null,"price":19.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/1606\/9750\/files\/Wella_Color_Charm_Toner_T18_Lightest_Ash_Blonde_42ml_Professional_Hair_Toner.webp?v=1784271079"},{"product_id":"wella-koleston-perfect-me-pure-naturals-permanent-hair-colour-60ml-professional-salon-hair-dye-all-shades","title":"Wella Koleston Perfect Me+ Pure Naturals Permanent Hair Colour 60ml | Professional Salon Hair Dye | All Shades","description":"\u003ch2 data-start=\"165\" data-end=\"250\" class=\"PDq2pG_selectionAnchorContainer\"\u003eWella Koleston Perfect Me+ Pure Naturals 60ml – Professional Permanent Hair Colour\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp data-start=\"252\" data-end=\"605\"\u003eAchieve beautifully natural, rich, and long-lasting hair colour with \u003cstrong data-start=\"321\" data-end=\"370\"\u003eWella Koleston Perfect Me+ Pure Naturals 60ml\u003c\/strong\u003e. Developed for professional salon use, this premium permanent hair colour cream delivers exceptional colour accuracy, reliable grey coverage, and radiant, healthy-looking results across the complete \u003cstrong data-start=\"570\" data-end=\"587\"\u003ePure Naturals\u003c\/strong\u003e shade collection.\u003c\/p\u003e\n\u003cp data-start=\"607\" data-end=\"945\"\u003eThe Pure Naturals range is designed to create authentic natural tones that enhance depth, dimension, and shine while maintaining a beautifully balanced finish. Whether you're refreshing your natural colour, covering grey hair, or creating a customised salon formula, these shades provide dependable performance and vibrant colour results.\u003c\/p\u003e\n\u003cp data-start=\"947\" data-end=\"1373\"\u003ePowered by \u003cstrong data-start=\"958\" data-end=\"992\"\u003eMe+ Colour Molecule Technology\u003c\/strong\u003e, Wella Koleston Perfect helps deliver brilliant, true-to-tone colour while helping reduce the risk of developing new colour allergies in individuals who are not already allergic to hair colour ingredients. It also features advanced technology that helps protect the hair structure during the colouring process, leaving hair feeling smoother, softer, and healthier after colouring.\u003c\/p\u003e\n\u003cp data-start=\"1375\" data-end=\"1588\"\u003eWith a creamy consistency for precise application and even colour distribution, Wella Koleston Perfect Me+ remains one of the most trusted permanent hair colour systems used by professional hairdressers worldwide.\u003c\/p\u003e\n\u003chr data-start=\"1590\" data-end=\"1593\"\u003e\n\u003ch2 data-start=\"1595\" data-end=\"1610\"\u003eKey Benefits\u003c\/h2\u003e\n\u003cul data-start=\"1612\" data-end=\"2067\"\u003e\n\u003cli data-start=\"1612\" data-end=\"1654\"\u003eProfessional permanent hair colour cream\u003c\/li\u003e\n\u003cli data-start=\"1655\" data-end=\"1722\"\u003eNatural-looking colour results with excellent depth and dimension\u003c\/li\u003e\n\u003cli data-start=\"1723\" data-end=\"1755\"\u003eUp to 100% grey hair coverage*\u003c\/li\u003e\n\u003cli data-start=\"1756\" data-end=\"1793\"\u003eLong-lasting, fade-resistant colour\u003c\/li\u003e\n\u003cli data-start=\"1794\" data-end=\"1838\"\u003eBrilliant shine and healthy-looking finish\u003c\/li\u003e\n\u003cli data-start=\"1839\" data-end=\"1871\"\u003eMe+ Colour Molecule Technology\u003c\/li\u003e\n\u003cli data-start=\"1872\" data-end=\"1928\"\u003eSmooth, creamy formula for easy mixing and application\u003c\/li\u003e\n\u003cli data-start=\"1929\" data-end=\"1999\"\u003eSuitable for full-head colour, root touch-ups, and colour correction\u003c\/li\u003e\n\u003cli data-start=\"2000\" data-end=\"2042\"\u003eTrusted by professional salons worldwide\u003c\/li\u003e\n\u003cli data-start=\"2043\" data-end=\"2067\"\u003e60ml professional tube\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2069\" data-end=\"2157\"\u003e*Grey coverage may vary depending on shade selection, hair type, and developer strength.\u003c\/p\u003e\n\u003chr data-start=\"2159\" data-end=\"2162\"\u003e\n\u003ch2 data-start=\"2164\" data-end=\"2197\"\u003eAvailable Pure Naturals Shades\u003c\/h2\u003e\n\u003cp data-start=\"2199\" data-end=\"2339\"\u003eThe Wella Koleston Perfect Me+ \u003cstrong data-start=\"2230\" data-end=\"2247\"\u003ePure Naturals\u003c\/strong\u003e collection includes a wide range of natural shades across multiple depth levels, including:\u003c\/p\u003e\n\u003cul data-start=\"2341\" data-end=\"2510\"\u003e\n\u003cli data-start=\"2341\" data-end=\"2352\"\u003e2\/0 Black\u003c\/li\u003e\n\u003cli data-start=\"2353\" data-end=\"2369\"\u003e3\/0 Dark Brown\u003c\/li\u003e\n\u003cli data-start=\"2370\" data-end=\"2388\"\u003e4\/0 Medium Brown\u003c\/li\u003e\n\u003cli data-start=\"2389\" data-end=\"2406\"\u003e5\/0 Light Brown\u003c\/li\u003e\n\u003cli data-start=\"2407\" data-end=\"2424\"\u003e6\/0 Dark Blonde\u003c\/li\u003e\n\u003cli data-start=\"2425\" data-end=\"2444\"\u003e7\/0 Medium Blonde\u003c\/li\u003e\n\u003cli data-start=\"2445\" data-end=\"2463\"\u003e8\/0 Light Blonde\u003c\/li\u003e\n\u003cli data-start=\"2464\" data-end=\"2487\"\u003e9\/0 Very Light Blonde\u003c\/li\u003e\n\u003cli data-start=\"2488\" data-end=\"2510\"\u003e10\/0 Lightest Blonde\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2512\" data-end=\"2557\"\u003e\u003cem data-start=\"2512\" data-end=\"2557\"\u003e(Availability may vary depending on stock.)\u003c\/em\u003e\u003c\/p\u003e\n\u003chr data-start=\"2559\" data-end=\"2562\"\u003e\n\u003ch2 data-start=\"2564\" data-end=\"2577\"\u003eHow to Use\u003c\/h2\u003e\n\u003cp data-start=\"2579\" data-end=\"2609\"\u003e\u003cstrong data-start=\"2579\" data-end=\"2609\"\u003eFor professional use only.\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-start=\"2611\" data-end=\"2976\"\u003e\n\u003cli data-start=\"2611\" data-end=\"2646\"\u003eWear suitable protective gloves.\u003c\/li\u003e\n\u003cli data-start=\"2647\" data-end=\"2769\"\u003eMix Wella Koleston Perfect Me+ with the recommended Wella Welloxon Perfect developer according to the required service.\u003c\/li\u003e\n\u003cli data-start=\"2770\" data-end=\"2808\"\u003eApply evenly to dry, unwashed hair.\u003c\/li\u003e\n\u003cli data-start=\"2809\" data-end=\"2866\"\u003eProcess according to the recommended development time.\u003c\/li\u003e\n\u003cli data-start=\"2867\" data-end=\"2910\"\u003eRinse thoroughly until water runs clear.\u003c\/li\u003e\n\u003cli data-start=\"2911\" data-end=\"2976\"\u003eShampoo and condition using professional colour care products.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-start=\"2978\" data-end=\"3054\"\u003eAlways perform a skin allergy test 48 hours before every colour application.\u003c\/p\u003e\n\u003chr data-start=\"3056\" data-end=\"3059\"\u003e\n\u003ch2 data-start=\"3061\" data-end=\"3075\"\u003eIngredients\u003c\/h2\u003e\n\u003cp data-start=\"3077\" data-end=\"3274\"\u003eWella Koleston Perfect Me+ is formulated with professional colouring agents, conditioning ingredients, and advanced colour technology to deliver long-lasting, vibrant colour with exceptional shine.\u003c\/p\u003e\n\u003cp data-start=\"3276\" data-end=\"3418\"\u003e\u003cstrong data-start=\"3276\" data-end=\"3418\"\u003ePlease refer to the product packaging for the most up-to-date ingredient list, as formulations may vary or be updated by the manufacturer.\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr data-start=\"3420\" data-end=\"3423\"\u003e\n\u003ch2 data-start=\"3425\" data-end=\"3440\"\u003eSuitable For\u003c\/h2\u003e\n\u003cul data-start=\"3442\" data-end=\"3639\"\u003e\n\u003cli data-start=\"3442\" data-end=\"3469\"\u003eProfessional hairdressers\u003c\/li\u003e\n\u003cli data-start=\"3470\" data-end=\"3493\"\u003eSalon colour services\u003c\/li\u003e\n\u003cli data-start=\"3494\" data-end=\"3520\"\u003ePermanent hair colouring\u003c\/li\u003e\n\u003cli data-start=\"3521\" data-end=\"3541\"\u003eGrey hair coverage\u003c\/li\u003e\n\u003cli data-start=\"3542\" data-end=\"3570\"\u003eNatural colour enhancement\u003c\/li\u003e\n\u003cli data-start=\"3571\" data-end=\"3588\"\u003eRoot retouching\u003c\/li\u003e\n\u003cli data-start=\"3589\" data-end=\"3610\"\u003eFull-head colouring\u003c\/li\u003e\n\u003cli data-start=\"3611\" data-end=\"3639\"\u003eColour correction services\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"3641\" data-end=\"3644\"\u003e\n\u003ch1 data-start=\"3646\" data-end=\"3674\"\u003eFrequently Asked Questions\u003c\/h1\u003e\n\u003ch3 data-start=\"3676\" data-end=\"3746\"\u003eIs Wella Koleston Perfect Me+ suitable for complete grey coverage?\u003c\/h3\u003e\n\u003cp data-start=\"3748\" data-end=\"3920\"\u003eYes. Many Pure Naturals shades are formulated to provide excellent grey coverage when used with the appropriate Wella developer and following the recommended mixing ratios.\u003c\/p\u003e\n\u003ch3 data-start=\"3922\" data-end=\"3958\"\u003eIs this a permanent hair colour?\u003c\/h3\u003e\n\u003cp data-start=\"3960\" data-end=\"4077\"\u003eYes. Wella Koleston Perfect Me+ is a professional permanent hair colour designed for long-lasting colour performance.\u003c\/p\u003e\n\u003ch3 data-start=\"4079\" data-end=\"4118\"\u003eCan I use this hair colour at home?\u003c\/h3\u003e\n\u003cp data-start=\"4120\" data-end=\"4277\"\u003eThis product is intended for professional use. If used at home, carefully follow the manufacturer's instructions and perform a patch test before application.\u003c\/p\u003e\n\u003ch3 data-start=\"4279\" data-end=\"4312\"\u003eWhich developer should I use?\u003c\/h3\u003e\n\u003cp data-start=\"4314\" data-end=\"4475\"\u003eWella Koleston Perfect Me+ is designed to be used with \u003cstrong data-start=\"4369\" data-end=\"4405\"\u003eWella Welloxon Perfect Developer\u003c\/strong\u003e. The strength depends on the desired colour result and level of lift.\u003c\/p\u003e\n\u003ch3 data-start=\"4477\" data-end=\"4529\"\u003eDoes this range provide natural-looking results?\u003c\/h3\u003e\n\u003cp data-start=\"4531\" data-end=\"4667\"\u003eYes. The Pure Naturals collection is specifically designed to create authentic, balanced, and natural-looking shades with radiant shine.\u003c\/p\u003e\n\u003ch3 data-start=\"4669\" data-end=\"4703\"\u003eHow long does the colour last?\u003c\/h3\u003e\n\u003cp data-start=\"4705\" data-end=\"4889\"\u003eWith proper aftercare, the colour offers long-lasting performance while maintaining vibrancy and shine. Longevity depends on hair condition, maintenance routine, and washing frequency.\u003c\/p\u003e\n\u003ch3 data-start=\"4891\" data-end=\"4921\"\u003eIs a patch test necessary?\u003c\/h3\u003e\n\u003cp data-start=\"4923\" data-end=\"5067\"\u003eYes. Always perform a skin allergy test 48 hours before every hair colour application, even if you have previously used hair colouring products.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"2\/0 Black","offer_id":58289401921910,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"3\/0 Dark Brown","offer_id":58289401954678,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"4\/0 Medium Brown","offer_id":58289401987446,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"5\/0 Light Brown","offer_id":58289402020214,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"6\/0 Dark Blonde","offer_id":58289402052982,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"7\/0 Medium Blonde","offer_id":58289402085750,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"8\/0 Light Blonde","offer_id":58289402118518,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"9\/0 Very Light Blonde","offer_id":58289402151286,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"10\/0 Lightest Blonde","offer_id":58289402184054,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/1606\/9750\/files\/Wella_Koleston_Perfect_Me_Pure_Naturals_Permanent_Hair_Colour_60ml_All_Shades.webp?v=1784273424"},{"product_id":"wella-koleston-perfect-me-vibrant-reds-permanent-hair-colour-60ml-professional-salon-hair-dye-all-shades","title":"Wella Koleston Perfect Me+ Vibrant Reds Permanent Hair Colour 60ml | Professional Salon Hair Dye | All Shades","description":"\u003ch2 data-start=\"164\" data-end=\"248\" class=\"PDq2pG_selectionAnchorContainer\"\u003eWella Koleston Perfect Me+ Vibrant Reds 60ml – Professional Permanent Hair Colour\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp data-start=\"250\" data-end=\"698\"\u003eCreate bold, radiant red hair with \u003cstrong data-start=\"285\" data-end=\"333\"\u003eWella Koleston Perfect Me+ Vibrant Reds 60ml\u003c\/strong\u003e, a professional permanent hair colour designed to deliver intense, luminous red tones with outstanding depth, brilliance, and long-lasting performance. The \u003cstrong data-start=\"490\" data-end=\"506\"\u003eVibrant Reds\u003c\/strong\u003e collection features a wide selection of striking red, copper, mahogany, and rich warm shades, making it the perfect choice for dramatic colour transformations or refreshing existing red hair.\u003c\/p\u003e\n\u003cp data-start=\"700\" data-end=\"1064\"\u003eTrusted by professional colourists around the world, Wella Koleston Perfect Me+ combines innovative colour technology with salon-quality results. Its advanced \u003cstrong data-start=\"859\" data-end=\"877\"\u003eMe+ Technology\u003c\/strong\u003e helps provide accurate, true-to-tone colour while helping reduce the risk of developing new hair colour allergies in individuals who are not already allergic to hair colour ingredients.*\u003c\/p\u003e\n\u003cp data-start=\"1066\" data-end=\"1346\"\u003eThe creamy colour formula ensures smooth mixing, easy application, and even colour distribution from roots to ends. Designed for exceptional colour intensity and brilliant shine, Vibrant Reds leave hair looking healthy, glossy, and full of dimension after every colouring service.\u003c\/p\u003e\n\u003cp data-start=\"1348\" data-end=\"1543\"\u003eIdeal for full-head colour, creative colouring, root touch-ups, and grey coverage, Wella Koleston Perfect Me+ Vibrant Reds offers professional performance with dependable, fade-resistant results.\u003c\/p\u003e\n\u003chr data-start=\"1545\" data-end=\"1548\"\u003e\n\u003ch2 data-start=\"1550\" data-end=\"1565\"\u003eKey Benefits\u003c\/h2\u003e\n\u003cul data-start=\"1567\" data-end=\"2035\"\u003e\n\u003cli data-start=\"1567\" data-end=\"1609\"\u003eProfessional permanent hair colour cream\u003c\/li\u003e\n\u003cli data-start=\"1610\" data-end=\"1658\"\u003eBold, vibrant red, copper, and mahogany shades\u003c\/li\u003e\n\u003cli data-start=\"1659\" data-end=\"1694\"\u003eRich, true-to-tone colour results\u003c\/li\u003e\n\u003cli data-start=\"1695\" data-end=\"1767\"\u003eUp to 100% grey hair coverage when using suitable natural base shades*\u003c\/li\u003e\n\u003cli data-start=\"1768\" data-end=\"1820\"\u003eLong-lasting colour with excellent fade resistance\u003c\/li\u003e\n\u003cli data-start=\"1821\" data-end=\"1866\"\u003eBrilliant shine and multidimensional finish\u003c\/li\u003e\n\u003cli data-start=\"1867\" data-end=\"1924\"\u003eMe+ Colour Technology for professional colour precision\u003c\/li\u003e\n\u003cli data-start=\"1925\" data-end=\"1968\"\u003eSmooth cream formula for even application\u003c\/li\u003e\n\u003cli data-start=\"1969\" data-end=\"2010\"\u003eSuitable for salon colouring techniques\u003c\/li\u003e\n\u003cli data-start=\"2011\" data-end=\"2035\"\u003e60ml professional tube\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2037\" data-end=\"2123\"\u003e*Grey coverage depends on shade selection, developer strength, and application method.\u003c\/p\u003e\n\u003chr data-start=\"2125\" data-end=\"2128\"\u003e\n\u003ch2 data-start=\"2130\" data-end=\"2162\"\u003eAvailable Vibrant Reds Shades\u003c\/h2\u003e\n\u003cp data-start=\"2164\" data-end=\"2254\"\u003eThe \u003cstrong data-start=\"2168\" data-end=\"2184\"\u003eVibrant Reds\u003c\/strong\u003e collection includes a wide variety of professional shades, including:\u003c\/p\u003e\n\u003cul data-start=\"2256\" data-end=\"2393\"\u003e\n\u003cli data-start=\"2256\" data-end=\"2266\"\u003eRich Red\u003c\/li\u003e\n\u003cli data-start=\"2267\" data-end=\"2283\"\u003eIntense Copper\u003c\/li\u003e\n\u003cli data-start=\"2284\" data-end=\"2296\"\u003eCopper Red\u003c\/li\u003e\n\u003cli data-start=\"2297\" data-end=\"2311\"\u003eMahogany Red\u003c\/li\u003e\n\u003cli data-start=\"2312\" data-end=\"2328\"\u003eDeep Red Brown\u003c\/li\u003e\n\u003cli data-start=\"2329\" data-end=\"2341\"\u003eRed Violet\u003c\/li\u003e\n\u003cli data-start=\"2342\" data-end=\"2364\"\u003eBright Copper Blonde\u003c\/li\u003e\n\u003cli data-start=\"2365\" data-end=\"2378\"\u003eDark Auburn\u003c\/li\u003e\n\u003cli data-start=\"2379\" data-end=\"2393\"\u003eLight Auburn\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2395\" data-end=\"2464\"\u003e\u003cstrong data-start=\"2395\" data-end=\"2464\"\u003eAvailable shade numbers may vary depending on stock availability.\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr data-start=\"2466\" data-end=\"2469\"\u003e\n\u003ch2 data-start=\"2471\" data-end=\"2484\"\u003eHow to Use\u003c\/h2\u003e\n\u003cp data-start=\"2486\" data-end=\"2516\"\u003e\u003cstrong data-start=\"2486\" data-end=\"2516\"\u003eFor professional use only.\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-start=\"2518\" data-end=\"2858\"\u003e\n\u003cli data-start=\"2518\" data-end=\"2553\"\u003eWear suitable protective gloves.\u003c\/li\u003e\n\u003cli data-start=\"2554\" data-end=\"2642\"\u003eMix Wella Koleston Perfect Me+ with the recommended Wella Welloxon Perfect Developer.\u003c\/li\u003e\n\u003cli data-start=\"2643\" data-end=\"2681\"\u003eApply evenly to dry, unwashed hair.\u003c\/li\u003e\n\u003cli data-start=\"2682\" data-end=\"2747\"\u003eLeave to develop according to the recommended processing time.\u003c\/li\u003e\n\u003cli data-start=\"2748\" data-end=\"2795\"\u003eRinse thoroughly until the water runs clear.\u003c\/li\u003e\n\u003cli data-start=\"2796\" data-end=\"2858\"\u003eShampoo and condition using colour-safe hair care products.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-start=\"2860\" data-end=\"2936\"\u003eAlways perform a skin allergy test 48 hours before every colour application.\u003c\/p\u003e\n\u003chr data-start=\"2938\" data-end=\"2941\"\u003e\n\u003ch2 data-start=\"2943\" data-end=\"2957\"\u003eIngredients\u003c\/h2\u003e\n\u003cp data-start=\"2959\" data-end=\"3167\"\u003eWella Koleston Perfect Me+ Vibrant Reds is formulated with professional colouring agents, conditioning ingredients, and advanced colour technology to deliver vibrant, salon-quality results with lasting shine.\u003c\/p\u003e\n\u003cp data-start=\"3169\" data-end=\"3280\"\u003e\u003cstrong data-start=\"3169\" data-end=\"3280\"\u003ePlease refer to the product packaging for the latest ingredient list, as formulations may change over time.\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr data-start=\"3282\" data-end=\"3285\"\u003e\n\u003ch2 data-start=\"3287\" data-end=\"3302\"\u003eSuitable For\u003c\/h2\u003e\n\u003cul data-start=\"3304\" data-end=\"3505\"\u003e\n\u003cli data-start=\"3304\" data-end=\"3328\"\u003eProfessional salon use\u003c\/li\u003e\n\u003cli data-start=\"3329\" data-end=\"3355\"\u003ePermanent hair colouring\u003c\/li\u003e\n\u003cli data-start=\"3356\" data-end=\"3390\"\u003eVibrant red hair transformations\u003c\/li\u003e\n\u003cli data-start=\"3391\" data-end=\"3418\"\u003eCopper and mahogany tones\u003c\/li\u003e\n\u003cli data-start=\"3419\" data-end=\"3439\"\u003eGrey hair coverage\u003c\/li\u003e\n\u003cli data-start=\"3440\" data-end=\"3456\"\u003eRoot touch-ups\u003c\/li\u003e\n\u003cli data-start=\"3457\" data-end=\"3478\"\u003eFull-head colouring\u003c\/li\u003e\n\u003cli data-start=\"3479\" data-end=\"3505\"\u003eCreative colour services\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"3507\" data-end=\"3510\"\u003e\n\u003ch1 data-start=\"3512\" data-end=\"3540\"\u003eFrequently Asked Questions\u003c\/h1\u003e\n\u003ch3 data-start=\"3542\" data-end=\"3602\"\u003eWhat shades are included in the Vibrant Reds collection?\u003c\/h3\u003e\n\u003cp data-start=\"3604\" data-end=\"3762\"\u003eThe collection includes professional red, copper, mahogany, auburn, and warm red tones designed to create vibrant, eye-catching colour with exceptional shine.\u003c\/p\u003e\n\u003ch3 data-start=\"3764\" data-end=\"3822\"\u003eIs Wella Koleston Perfect Me+ a permanent hair colour?\u003c\/h3\u003e\n\u003cp data-start=\"3824\" data-end=\"3934\"\u003eYes. It is a professional permanent hair colour designed to deliver long-lasting colour and brilliant results.\u003c\/p\u003e\n\u003ch3 data-start=\"3936\" data-end=\"3964\"\u003eDoes it cover grey hair?\u003c\/h3\u003e\n\u003cp data-start=\"3966\" data-end=\"4127\"\u003eMany Vibrant Reds shades provide excellent grey coverage when mixed with the appropriate Wella Welloxon Perfect Developer and natural base shades where required.\u003c\/p\u003e\n\u003ch3 data-start=\"4129\" data-end=\"4162\"\u003eWhich developer should I use?\u003c\/h3\u003e\n\u003cp data-start=\"4164\" data-end=\"4282\"\u003eFor best results, use \u003cstrong data-start=\"4186\" data-end=\"4222\"\u003eWella Welloxon Perfect Developer\u003c\/strong\u003e in the strength recommended for your chosen colour service.\u003c\/p\u003e\n\u003ch3 data-start=\"4284\" data-end=\"4319\"\u003eCan I use this product at home?\u003c\/h3\u003e\n\u003cp data-start=\"4321\" data-end=\"4487\"\u003eThis product is intended for professional use. If applying at home, carefully follow the manufacturer's instructions and always perform a patch test before colouring.\u003c\/p\u003e\n\u003ch3 data-start=\"4489\" data-end=\"4523\"\u003eHow long does the colour last?\u003c\/h3\u003e\n\u003cp data-start=\"4525\" data-end=\"4674\"\u003eWith proper aftercare and professional colour-safe products, Vibrant Reds provide long-lasting colour, radiant shine, and excellent colour retention.\u003c\/p\u003e\n\u003ch3 data-start=\"4676\" data-end=\"4705\"\u003eIs a patch test required?\u003c\/h3\u003e\n\u003cp data-start=\"4707\" data-end=\"4804\"\u003eYes. Always carry out a skin allergy test at least 48 hours before every hair colour application.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"44\/44 – Intense Medium Brown Intense Red","offer_id":58289402511734,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"55\/46 – Intense Light Brown Red Violet","offer_id":58289402544502,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"55\/54 – Intense Light Brown Mahogany Red","offer_id":58289402577270,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"66\/44 – Intense Dark Blonde Intense Red","offer_id":58289402610038,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"66\/46 – Intense Dark Blonde Red Violet","offer_id":58289402642806,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"66\/45 – Intense Dark Blonde Mahogany Red","offer_id":58289402675574,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"77\/43 – Intense Medium Blonde Red Gold","offer_id":58289402708342,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"77\/44 – Intense Medium Blonde Intense Red","offer_id":58289402741110,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"77\/45 – Intense Medium Blonde Mahogany Red","offer_id":58289402773878,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"77\/46 – Intense Medium Blonde Red Violet","offer_id":58289402806646,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"88\/43 – Intense Light Blonde Red Gold","offer_id":58289402839414,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"88\/44 – Intense Light Blonde Intense Red","offer_id":58289402872182,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"88\/45 – Intense Light Blonde Mahogany Red","offer_id":58289402904950,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"88\/46 – Intense Light Blonde Red Violet","offer_id":58289402937718,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"5\/43 – Light Brown Red Gold","offer_id":58289402970486,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"6\/43 – Dark Blonde Red Gold","offer_id":58289403003254,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"7\/43 – Medium Blonde Red Gold","offer_id":58289403036022,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"8\/43 – Light Blonde Red Gold","offer_id":58289403068790,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"7\/4 – Medium Blonde Red","offer_id":58289403101558,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"8\/4 – Light Blonde Red","offer_id":58289403134326,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"6\/45 – Dark Blonde Mahogany Red","offer_id":58289403167094,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"7\/45 – Medium Blonde Mahogany Red","offer_id":58289403199862,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"8\/45 – Light Blonde Mahogany Red","offer_id":58289403232630,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"5\/46 – Light Brown Red Violet","offer_id":58289403265398,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"6\/46 – Dark Blonde Red Violet","offer_id":58289403298166,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"7\/46 – Medium Blonde Red Violet","offer_id":58289403330934,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":false},{"title":"8\/46 – Light Blonde Red Violet","offer_id":58289403363702,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/1606\/9750\/files\/Wella_Koleston_Perfect_Me_Vibrant_Reds_Permanent_Hair_Colour_60ml_All_Shades.jpg?v=1784273428"},{"product_id":"wella-koleston-perfect-me-deep-browns-permanent-hair-colour-60ml-professional-salon-hair-dye-all-shades","title":"Wella Koleston Perfect Me+ Deep Browns Permanent Hair Colour 60ml | Professional Salon Hair Dye | All Shades","description":"\u003ch2 class=\"PDq2pG_selectionAnchorContainer\" data-end=\"246\" data-start=\"163\"\u003eWella Koleston Perfect Me+ Deep Browns 60ml – Professional Permanent Hair Colour\u003cspan class=\"PDq2pG_selectionAnchor\" aria-hidden=\"true\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp data-end=\"633\" data-start=\"248\"\u003eAchieve rich, luxurious brunette tones with \u003cstrong data-end=\"339\" data-start=\"292\"\u003eWella Koleston Perfect Me+ Deep Browns 60ml\u003c\/strong\u003e, a premium permanent hair colour developed for professional salon results. The \u003cstrong data-end=\"434\" data-start=\"419\"\u003eDeep Browns\u003c\/strong\u003e collection offers an elegant range of dark brown and deep brunette shades that deliver exceptional colour depth, radiant shine, and reliable grey coverage while maintaining a natural-looking finish.\u003c\/p\u003e\n\u003cp data-end=\"1055\" data-start=\"635\"\u003eFormulated with Wella's innovative \u003cstrong data-end=\"695\" data-start=\"670\"\u003eMe+ Colour Technology\u003c\/strong\u003e, Koleston Perfect provides accurate, true-to-tone colour while helping reduce the risk of developing new hair colour allergies in individuals who are not already allergic to hair colour ingredients.* The advanced formula also helps protect the hair fibre during the colouring process, leaving hair feeling smooth, healthy-looking, and beautifully conditioned.\u003c\/p\u003e\n\u003cp data-end=\"1284\" data-start=\"1057\"\u003eWhether you're enhancing natural brunette hair, covering grey, deepening existing colour, or creating sophisticated dark shades, the Deep Browns collection delivers consistent, fade-resistant colour with multidimensional shine.\u003c\/p\u003e\n\u003cp data-end=\"1442\" data-start=\"1286\"\u003eIts smooth cream consistency allows precise mixing and even application, making it a trusted choice for professional colourists and salon experts worldwide.\u003c\/p\u003e\n\u003chr data-end=\"1447\" data-start=\"1444\"\u003e\n\u003ch2 data-end=\"1464\" data-start=\"1449\"\u003eKey Benefits\u003c\/h2\u003e\n\u003cul data-end=\"1923\" data-start=\"1466\"\u003e\n\u003cli data-end=\"1508\" data-start=\"1466\"\u003eProfessional permanent hair colour cream\u003c\/li\u003e\n\u003cli data-end=\"1560\" data-start=\"1509\"\u003eRich, deep brunette shades with natural dimension\u003c\/li\u003e\n\u003cli data-end=\"1593\" data-start=\"1561\"\u003eUp to 100% grey hair coverage*\u003c\/li\u003e\n\u003cli data-end=\"1631\" data-start=\"1594\"\u003eLong-lasting, fade-resistant colour\u003c\/li\u003e\n\u003cli data-end=\"1683\" data-start=\"1632\"\u003eDelivers brilliant shine and healthy-looking hair\u003c\/li\u003e\n\u003cli data-end=\"1741\" data-start=\"1684\"\u003eMe+ Colour Technology for professional colour precision\u003c\/li\u003e\n\u003cli data-end=\"1785\" data-start=\"1742\"\u003eSmooth cream formula for easy application\u003c\/li\u003e\n\u003cli data-end=\"1818\" data-start=\"1786\"\u003eEven colour from roots to ends\u003c\/li\u003e\n\u003cli data-end=\"1892\" data-start=\"1819\"\u003eSuitable for full-head colouring, root touch-ups, and colour correction\u003c\/li\u003e\n\u003cli data-end=\"1923\" data-start=\"1893\"\u003eProfessional 60ml salon tube\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2014\" data-start=\"1925\"\u003e*Grey coverage depends on the selected shade, developer strength, and application method.\u003c\/p\u003e\n\u003chr data-end=\"2019\" data-start=\"2016\"\u003e\n\u003ch2 data-end=\"2052\" data-start=\"2021\"\u003eAvailable Deep Browns Shades\u003c\/h2\u003e\n\u003cp data-end=\"2174\" data-start=\"2054\"\u003eThe \u003cstrong data-end=\"2100\" data-start=\"2058\"\u003eWella Koleston Perfect Me+ Deep Browns\u003c\/strong\u003e collection includes a variety of professional brunette shades, including:\u003c\/p\u003e\n\u003cul data-end=\"2596\" data-start=\"2176\"\u003e\n\u003cli data-end=\"2198\" data-start=\"2176\"\u003e\n\u003cstrong data-end=\"2185\" data-start=\"2178\"\u003e3\/0\u003c\/strong\u003e – Dark Brown\u003c\/li\u003e\n\u003cli data-end=\"2235\" data-start=\"2199\"\u003e\n\u003cstrong data-end=\"2209\" data-start=\"2201\"\u003e3\/07\u003c\/strong\u003e – Dark Brown Rich Natural\u003c\/li\u003e\n\u003cli data-end=\"2262\" data-start=\"2236\"\u003e\n\u003cstrong data-end=\"2245\" data-start=\"2238\"\u003e3\/1\u003c\/strong\u003e – Dark Brown Ash\u003c\/li\u003e\n\u003cli data-end=\"2287\" data-start=\"2263\"\u003e\n\u003cstrong data-end=\"2272\" data-start=\"2265\"\u003e4\/0\u003c\/strong\u003e – Medium Brown\u003c\/li\u003e\n\u003cli data-end=\"2326\" data-start=\"2288\"\u003e\n\u003cstrong data-end=\"2298\" data-start=\"2290\"\u003e4\/07\u003c\/strong\u003e – Medium Brown Rich Natural\u003c\/li\u003e\n\u003cli data-end=\"2355\" data-start=\"2327\"\u003e\n\u003cstrong data-end=\"2336\" data-start=\"2329\"\u003e4\/1\u003c\/strong\u003e – Medium Brown Ash\u003c\/li\u003e\n\u003cli data-end=\"2386\" data-start=\"2356\"\u003e\n\u003cstrong data-end=\"2365\" data-start=\"2358\"\u003e4\/2\u003c\/strong\u003e – Medium Brown Matte\u003c\/li\u003e\n\u003cli data-end=\"2416\" data-start=\"2387\"\u003e\n\u003cstrong data-end=\"2396\" data-start=\"2389\"\u003e4\/3\u003c\/strong\u003e – Medium Brown Gold\u003c\/li\u003e\n\u003cli data-end=\"2447\" data-start=\"2417\"\u003e\n\u003cstrong data-end=\"2426\" data-start=\"2419\"\u003e4\/7\u003c\/strong\u003e – Medium Brown Brown\u003c\/li\u003e\n\u003cli data-end=\"2471\" data-start=\"2448\"\u003e\n\u003cstrong data-end=\"2457\" data-start=\"2450\"\u003e5\/0\u003c\/strong\u003e – Light Brown\u003c\/li\u003e\n\u003cli data-end=\"2509\" data-start=\"2472\"\u003e\n\u003cstrong data-end=\"2482\" data-start=\"2474\"\u003e5\/07\u003c\/strong\u003e – Light Brown Rich Natural\u003c\/li\u003e\n\u003cli data-end=\"2537\" data-start=\"2510\"\u003e\n\u003cstrong data-end=\"2519\" data-start=\"2512\"\u003e5\/1\u003c\/strong\u003e – Light Brown Ash\u003c\/li\u003e\n\u003cli data-end=\"2566\" data-start=\"2538\"\u003e\n\u003cstrong data-end=\"2547\" data-start=\"2540\"\u003e5\/3\u003c\/strong\u003e – Light Brown Gold\u003c\/li\u003e\n\u003cli data-end=\"2596\" data-start=\"2567\"\u003e\n\u003cstrong data-end=\"2576\" data-start=\"2569\"\u003e5\/7\u003c\/strong\u003e – Light Brown Brown\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2669\" data-start=\"2598\"\u003e \u003c\/p\u003e\n\u003chr data-end=\"2674\" data-start=\"2671\"\u003e\n\u003ch2 data-end=\"2689\" data-start=\"2676\"\u003eHow to Use\u003c\/h2\u003e\n\u003cp data-end=\"2721\" data-start=\"2691\"\u003e\u003cstrong data-end=\"2721\" data-start=\"2691\"\u003eFor professional use only.\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-end=\"3077\" data-start=\"2723\"\u003e\n\u003cli data-end=\"2758\" data-start=\"2723\"\u003eWear suitable protective gloves.\u003c\/li\u003e\n\u003cli data-end=\"2847\" data-start=\"2759\"\u003eMix Wella Koleston Perfect Me+ with the recommended Wella Welloxon Perfect Developer.\u003c\/li\u003e\n\u003cli data-end=\"2886\" data-start=\"2848\"\u003eApply evenly to dry, unwashed hair.\u003c\/li\u003e\n\u003cli data-end=\"2953\" data-start=\"2887\"\u003eLeave to process according to the recommended development time.\u003c\/li\u003e\n\u003cli data-end=\"3001\" data-start=\"2954\"\u003eRinse thoroughly until the water runs clear.\u003c\/li\u003e\n\u003cli data-end=\"3077\" data-start=\"3002\"\u003eShampoo and condition using professional colour-safe hair care products.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-end=\"3151\" data-start=\"3079\"\u003e\u003cstrong data-end=\"3151\" data-start=\"3079\"\u003eAlways perform a skin allergy test 48 hours before each application.\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr data-end=\"3156\" data-start=\"3153\"\u003e\n\u003ch2 data-end=\"3172\" data-start=\"3158\"\u003eIngredients\u003c\/h2\u003e\n\u003cp data-end=\"3383\" data-start=\"3174\"\u003eWella Koleston Perfect Me+ Deep Browns contains professional colouring agents, conditioning ingredients, and advanced colour technology that help deliver rich, long-lasting brunette shades with enhanced shine.\u003c\/p\u003e\n\u003cp data-end=\"3519\" data-start=\"3385\"\u003e\u003cstrong data-end=\"3519\" data-start=\"3385\"\u003ePlease refer to the product packaging for the most up-to-date ingredient list, as formulations may be updated by the manufacturer.\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr data-end=\"3524\" data-start=\"3521\"\u003e\n\u003ch2 data-end=\"3541\" data-start=\"3526\"\u003eSuitable For\u003c\/h2\u003e\n\u003cul data-end=\"3765\" data-start=\"3543\"\u003e\n\u003cli data-end=\"3567\" data-start=\"3543\"\u003eProfessional salon use\u003c\/li\u003e\n\u003cli data-end=\"3603\" data-start=\"3568\"\u003ePermanent brunette hair colouring\u003c\/li\u003e\n\u003cli data-end=\"3624\" data-start=\"3604\"\u003eGrey hair coverage\u003c\/li\u003e\n\u003cli data-end=\"3649\" data-start=\"3625\"\u003eRoot touch-up services\u003c\/li\u003e\n\u003cli data-end=\"3681\" data-start=\"3650\"\u003eFull-head colour applications\u003c\/li\u003e\n\u003cli data-end=\"3712\" data-start=\"3682\"\u003eNatural brunette enhancement\u003c\/li\u003e\n\u003cli data-end=\"3732\" data-start=\"3713\"\u003eColour correction\u003c\/li\u003e\n\u003cli data-end=\"3765\" data-start=\"3733\"\u003eLong-lasting rich brown colour\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-end=\"3770\" data-start=\"3767\"\u003e\n\u003ch1 data-end=\"3800\" data-start=\"3772\"\u003eFrequently Asked Questions\u003c\/h1\u003e\n\u003ch3 data-end=\"3872\" data-start=\"3802\"\u003eIs Wella Koleston Perfect Me+ Deep Browns a permanent hair colour?\u003c\/h3\u003e\n\u003cp data-end=\"4003\" data-start=\"3874\"\u003eYes. It is a professional permanent hair colour designed to deliver long-lasting brunette shades with excellent colour retention.\u003c\/p\u003e\n\u003ch3 data-end=\"4039\" data-start=\"4005\"\u003eDoes it provide grey coverage?\u003c\/h3\u003e\n\u003cp data-end=\"4207\" data-start=\"4041\"\u003eYes. The Deep Browns collection offers excellent grey coverage when used with the recommended Wella Welloxon Perfect Developer and appropriate application techniques.\u003c\/p\u003e\n\u003ch3 data-end=\"4242\" data-start=\"4209\"\u003eWhich developer should I use?\u003c\/h3\u003e\n\u003cp data-end=\"4362\" data-start=\"4244\"\u003eUse \u003cstrong data-end=\"4284\" data-start=\"4248\"\u003eWella Welloxon Perfect Developer\u003c\/strong\u003e in the strength recommended for your desired colour result and level of lift.\u003c\/p\u003e\n\u003ch3 data-end=\"4401\" data-start=\"4364\"\u003eCan this product be used at home?\u003c\/h3\u003e\n\u003cp data-end=\"4577\" data-start=\"4403\"\u003eThis product is intended for professional use. If applying at home, always follow the manufacturer's instructions carefully and complete a skin allergy test before colouring.\u003c\/p\u003e\n\u003ch3 data-end=\"4612\" data-start=\"4579\"\u003eWill the colour fade quickly?\u003c\/h3\u003e\n\u003cp data-end=\"4773\" data-start=\"4614\"\u003eThe advanced permanent colour formula is designed for long-lasting performance, helping maintain rich brunette tones and brilliant shine with proper aftercare.\u003c\/p\u003e\n\u003ch3 data-end=\"4818\" data-start=\"4775\"\u003eIs this suitable for colour correction?\u003c\/h3\u003e\n\u003cp data-end=\"4968\" data-start=\"4820\"\u003eYes. Professional colourists frequently use the Deep Browns collection for colour correction, root retouching, and enhancing natural brunette tones.\u003c\/p\u003e\n\u003ch3 data-end=\"5004\" data-start=\"4970\"\u003eShould I perform a patch test?\u003c\/h3\u003e\n\u003cp data-end=\"5115\" data-start=\"5006\"\u003eYes. A skin allergy test should always be carried out at least 48 hours before every hair colour application.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"3\/0 Dark Brown","offer_id":58289403658614,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"3\/07 Dark Brown Rich Natural","offer_id":58289403691382,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"3\/1  Dark Brown Ash","offer_id":58289403724150,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"4\/0 Medium Brown","offer_id":58289403756918,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"4\/07 Medium Brown Rich Natural","offer_id":58289403789686,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"4\/1  Medium Brown Ash","offer_id":58289403822454,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"4\/2 Medium Brown Matte","offer_id":58289403855222,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"4\/3 Medium Brown Gold","offer_id":58289403887990,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"4\/7  Medium Brown Brown","offer_id":58289403920758,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"5\/0 Light Brown","offer_id":58289403953526,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"5\/07 Light Brown Rich Natural","offer_id":58289403986294,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"5\/1  Light Brown Ash","offer_id":58289404019062,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"5\/3 Light Brown Gold","offer_id":58289404051830,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true},{"title":"5\/7 Light Brown Brown","offer_id":58289404084598,"sku":null,"price":11.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/1606\/9750\/files\/Wella_Koleston_Perfect_Me_Deep_Browns_Permanent_Hair_Colour_60ml_All_Shades.jpg?v=1784273429"},{"product_id":"wella-koleston-perfect-me-special-blondes-permanent-hair-colour-60ml-professional-high-lift-hair-colour-all-shades","title":"Wella Koleston Perfect Me+ Special Blondes Permanent Hair Colour 60ml | Professional High Lift Hair Colour | All Shades","description":"\u003ch2 data-start=\"174\" data-end=\"271\" class=\"PDq2pG_selectionAnchorContainer\"\u003eWella Koleston Perfect Me+ Special Blondes 60ml – Professional High Lift Permanent Hair Colour\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp data-start=\"273\" data-end=\"677\"\u003eCreate beautifully bright, clean blonde results with \u003cstrong data-start=\"326\" data-end=\"377\"\u003eWella Koleston Perfect Me+ Special Blondes 60ml\u003c\/strong\u003e, a professional permanent high-lift hair colour designed to achieve luminous blonde shades while maintaining healthy-looking hair. The \u003cstrong data-start=\"513\" data-end=\"532\"\u003eSpecial Blondes\u003c\/strong\u003e collection is expertly formulated for clients seeking maximum lift, brilliant blonde tones, and exceptional shine in a single colouring service.\u003c\/p\u003e\n\u003cp data-start=\"679\" data-end=\"1076\"\u003eIdeal for natural blonde or light brown hair, these high-lift shades help achieve cool, neutral, beige, pearl, ash, and warm blonde finishes while delivering consistent, salon-quality colour performance. Whether you're creating icy platinum blondes, soft beige tones, natural blondes, or bright fashion blondes, the Special Blondes range offers outstanding versatility for professional colourists.\u003c\/p\u003e\n\u003cp data-start=\"1078\" data-end=\"1466\"\u003ePowered by \u003cstrong data-start=\"1089\" data-end=\"1120\"\u003eWella Me+ Colour Technology\u003c\/strong\u003e, Koleston Perfect delivers accurate, true-to-tone colour with impressive longevity while helping reduce the risk of developing new hair colour allergies in individuals who are not already allergic to hair colour ingredients.* Its advanced cream formula ensures smooth mixing, precise application, and even colour distribution from roots to ends.\u003c\/p\u003e\n\u003cp data-start=\"1468\" data-end=\"1645\"\u003eDesigned exclusively for professional salon use, Wella Koleston Perfect Me+ Special Blondes combines reliable lifting performance with beautiful shine and soft, manageable hair.\u003c\/p\u003e\n\u003chr data-start=\"1647\" data-end=\"1650\"\u003e\n\u003ch2 data-start=\"1652\" data-end=\"1667\"\u003eKey Benefits\u003c\/h2\u003e\n\u003cul data-start=\"1669\" data-end=\"2155\"\u003e\n\u003cli data-start=\"1669\" data-end=\"1715\"\u003eProfessional permanent high-lift hair colour\u003c\/li\u003e\n\u003cli data-start=\"1716\" data-end=\"1777\"\u003eLifts natural hair up to \u003cstrong data-start=\"1743\" data-end=\"1755\"\u003e5 levels\u003c\/strong\u003e when used as directed\u003c\/li\u003e\n\u003cli data-start=\"1778\" data-end=\"1816\"\u003eCreates bright, clean blonde results\u003c\/li\u003e\n\u003cli data-start=\"1817\" data-end=\"1889\"\u003eAvailable in cool, ash, pearl, beige, violet, and natural blonde tones\u003c\/li\u003e\n\u003cli data-start=\"1890\" data-end=\"1936\"\u003eDelivers brilliant shine and silky-soft hair\u003c\/li\u003e\n\u003cli data-start=\"1937\" data-end=\"1994\"\u003eMe+ Colour Technology for professional colour precision\u003c\/li\u003e\n\u003cli data-start=\"1995\" data-end=\"2049\"\u003eSmooth cream formula for easy mixing and application\u003c\/li\u003e\n\u003cli data-start=\"2050\" data-end=\"2094\"\u003eLong-lasting, fade-resistant blonde colour\u003c\/li\u003e\n\u003cli data-start=\"2095\" data-end=\"2125\"\u003eProfessional 60ml salon tube\u003c\/li\u003e\n\u003cli data-start=\"2126\" data-end=\"2155\"\u003eTrusted by salons worldwide\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"2157\" data-end=\"2160\"\u003e\n\u003ch2 data-start=\"2162\" data-end=\"2197\"\u003eAvailable Special Blondes Shades\u003c\/h2\u003e\n\u003cp data-start=\"2199\" data-end=\"2331\"\u003eThe \u003cstrong data-start=\"2203\" data-end=\"2249\"\u003eWella Koleston Perfect Me+ Special Blondes\u003c\/strong\u003e collection includes a wide selection of professional high-lift shades, including:\u003c\/p\u003e\n\u003cul data-start=\"2333\" data-end=\"2773\"\u003e\n\u003cli data-start=\"2333\" data-end=\"2368\"\u003e\n\u003cstrong data-start=\"2335\" data-end=\"2343\"\u003e12\/0\u003c\/strong\u003e – Special Blonde Natural\u003c\/li\u003e\n\u003cli data-start=\"2369\" data-end=\"2400\"\u003e\n\u003cstrong data-start=\"2371\" data-end=\"2379\"\u003e12\/1\u003c\/strong\u003e – Special Blonde Ash\u003c\/li\u003e\n\u003cli data-start=\"2401\" data-end=\"2442\"\u003e\n\u003cstrong data-start=\"2403\" data-end=\"2412\"\u003e12\/03\u003c\/strong\u003e – Special Blonde Natural Gold\u003c\/li\u003e\n\u003cli data-start=\"2443\" data-end=\"2485\"\u003e\n\u003cstrong data-start=\"2445\" data-end=\"2454\"\u003e12\/07\u003c\/strong\u003e – Special Blonde Brown Natural\u003c\/li\u003e\n\u003cli data-start=\"2486\" data-end=\"2526\"\u003e\n\u003cstrong data-start=\"2488\" data-end=\"2497\"\u003e12\/11\u003c\/strong\u003e – Special Blonde Intense Ash\u003c\/li\u003e\n\u003cli data-start=\"2527\" data-end=\"2566\"\u003e\n\u003cstrong data-start=\"2529\" data-end=\"2538\"\u003e12\/16\u003c\/strong\u003e – Special Blonde Ash Violet\u003c\/li\u003e\n\u003cli data-start=\"2567\" data-end=\"2609\"\u003e\n\u003cstrong data-start=\"2569\" data-end=\"2578\"\u003e12\/22\u003c\/strong\u003e – Special Blonde Intense Matte\u003c\/li\u003e\n\u003cli data-start=\"2610\" data-end=\"2649\"\u003e\n\u003cstrong data-start=\"2612\" data-end=\"2621\"\u003e12\/61\u003c\/strong\u003e – Special Blonde Violet Ash\u003c\/li\u003e\n\u003cli data-start=\"2650\" data-end=\"2688\"\u003e\n\u003cstrong data-start=\"2652\" data-end=\"2661\"\u003e12\/81\u003c\/strong\u003e – Special Blonde Pearl Ash\u003c\/li\u003e\n\u003cli data-start=\"2689\" data-end=\"2730\"\u003e\n\u003cstrong data-start=\"2691\" data-end=\"2700\"\u003e12\/89\u003c\/strong\u003e – Special Blonde Pearl Cendre\u003c\/li\u003e\n\u003cli data-start=\"2731\" data-end=\"2773\"\u003e\n\u003cstrong data-start=\"2733\" data-end=\"2742\"\u003e12\/96\u003c\/strong\u003e – Special Blonde Cendre Violet\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2775\" data-end=\"2843\"\u003e \u003c\/p\u003e\n\u003chr data-start=\"2845\" data-end=\"2848\"\u003e\n\u003ch2 data-start=\"2850\" data-end=\"2863\"\u003eHow to Use\u003c\/h2\u003e\n\u003cp data-start=\"2865\" data-end=\"2895\"\u003e\u003cstrong data-start=\"2865\" data-end=\"2895\"\u003eFor professional use only.\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-start=\"2897\" data-end=\"3291\"\u003e\n\u003cli data-start=\"2897\" data-end=\"2932\"\u003eWear suitable protective gloves.\u003c\/li\u003e\n\u003cli data-start=\"2933\" data-end=\"3083\"\u003eMix Wella Koleston Perfect Me+ Special Blondes with the recommended \u003cstrong data-start=\"3004\" data-end=\"3040\"\u003eWella Welloxon Perfect Developer\u003c\/strong\u003efollowing the manufacturer's mixing ratio.\u003c\/li\u003e\n\u003cli data-start=\"3084\" data-end=\"3122\"\u003eApply evenly to dry, unwashed hair.\u003c\/li\u003e\n\u003cli data-start=\"3123\" data-end=\"3188\"\u003eLeave to develop according to the recommended processing time.\u003c\/li\u003e\n\u003cli data-start=\"3189\" data-end=\"3232\"\u003eRinse thoroughly until water runs clear.\u003c\/li\u003e\n\u003cli data-start=\"3233\" data-end=\"3291\"\u003eShampoo and apply a professional post-colour treatment.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-start=\"3293\" data-end=\"3382\"\u003e\u003cstrong data-start=\"3293\" data-end=\"3382\"\u003eAlways perform a skin allergy test at least 48 hours before every colour application.\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr data-start=\"3384\" data-end=\"3387\"\u003e\n\u003ch2 data-start=\"3389\" data-end=\"3403\"\u003eIngredients\u003c\/h2\u003e\n\u003cp data-start=\"3405\" data-end=\"3644\"\u003eWella Koleston Perfect Me+ Special Blondes contains advanced professional colouring agents, conditioning ingredients, and colour technologies designed to deliver high-lift blonde results while helping maintain smooth, healthy-looking hair.\u003c\/p\u003e\n\u003cp data-start=\"3646\" data-end=\"3757\"\u003e\u003cstrong data-start=\"3646\" data-end=\"3757\"\u003ePlease refer to the product packaging for the latest ingredient list, as formulations may change over time.\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr data-start=\"3759\" data-end=\"3762\"\u003e\n\u003ch2 data-start=\"3764\" data-end=\"3779\"\u003eSuitable For\u003c\/h2\u003e\n\u003cul data-start=\"3781\" data-end=\"4028\"\u003e\n\u003cli data-start=\"3781\" data-end=\"3811\"\u003eProfessional salon colouring\u003c\/li\u003e\n\u003cli data-start=\"3812\" data-end=\"3839\"\u003eHigh-lift blonde services\u003c\/li\u003e\n\u003cli data-start=\"3840\" data-end=\"3868\"\u003eNatural blonde enhancement\u003c\/li\u003e\n\u003cli data-start=\"3869\" data-end=\"3892\"\u003ePlatinum blonde looks\u003c\/li\u003e\n\u003cli data-start=\"3893\" data-end=\"3913\"\u003eBeige blonde tones\u003c\/li\u003e\n\u003cli data-start=\"3914\" data-end=\"3938\"\u003eCool ash blonde shades\u003c\/li\u003e\n\u003cli data-start=\"3939\" data-end=\"3962\"\u003ePearl blonde finishes\u003c\/li\u003e\n\u003cli data-start=\"3963\" data-end=\"3987\"\u003eBlonde root retouching\u003c\/li\u003e\n\u003cli data-start=\"3988\" data-end=\"4028\"\u003eCreative blonde colour transformations\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"4030\" data-end=\"4033\"\u003e\n\u003ch1 data-start=\"4035\" data-end=\"4063\"\u003eFrequently Asked Questions\u003c\/h1\u003e\n\u003ch3 data-start=\"4065\" data-end=\"4120\"\u003eWhat is Wella Koleston Perfect Me+ Special Blondes?\u003c\/h3\u003e\n\u003cp data-start=\"4122\" data-end=\"4280\"\u003eIt is a professional permanent high-lift hair colour collection designed to lift natural hair while creating bright, clean blonde shades with beautiful shine.\u003c\/p\u003e\n\u003ch3 data-start=\"4282\" data-end=\"4328\"\u003eHow much lift can Special Blondes achieve?\u003c\/h3\u003e\n\u003cp data-start=\"4330\" data-end=\"4521\"\u003eWhen used correctly with the recommended Wella Welloxon Perfect Developer, selected shades can lift natural hair by \u003cstrong data-start=\"4446\" data-end=\"4467\"\u003eup to five levels\u003c\/strong\u003e, depending on the starting hair colour and condition.\u003c\/p\u003e\n\u003ch3 data-start=\"4523\" data-end=\"4556\"\u003eWhich developer should I use?\u003c\/h3\u003e\n\u003cp data-start=\"4558\" data-end=\"4703\"\u003eFor optimal lifting performance, use the recommended \u003cstrong data-start=\"4611\" data-end=\"4647\"\u003eWella Welloxon Perfect Developer\u003c\/strong\u003e as specified in Wella's professional colour guidelines.\u003c\/p\u003e\n\u003ch3 data-start=\"4705\" data-end=\"4762\"\u003eCan these shades be used on previously coloured hair?\u003c\/h3\u003e\n\u003cp data-start=\"4764\" data-end=\"4913\"\u003eSpecial Blondes perform best on natural, uncoloured hair. Previously coloured hair may require alternative lightening techniques for optimal results.\u003c\/p\u003e\n\u003ch3 data-start=\"4915\" data-end=\"4963\"\u003eAre these shades suitable for grey coverage?\u003c\/h3\u003e\n\u003cp data-start=\"4965\" data-end=\"5070\"\u003eSpecial Blondes are designed primarily for lifting and toning blonde hair rather than full grey coverage.\u003c\/p\u003e\n\u003ch3 data-start=\"5072\" data-end=\"5114\"\u003eIs this product suitable for home use?\u003c\/h3\u003e\n\u003cp data-start=\"5116\" data-end=\"5271\"\u003eThis product is intended for professional use. If used at home, carefully follow all instructions and always complete a skin allergy test before colouring.\u003c\/p\u003e\n\u003ch3 data-start=\"5273\" data-end=\"5313\"\u003eHow can I maintain my blonde colour?\u003c\/h3\u003e\n\u003cp data-start=\"5315\" data-end=\"5464\"\u003eUse colour-safe shampoos, conditioners, and treatments specifically designed for blonde or colour-treated hair to help maintain brightness and shine.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"12\/0 Special Blonde Natural","offer_id":58289404150134,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"12\/1 Special Blonde Ash","offer_id":58289404182902,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"12\/03 Special Blonde Natural Gold","offer_id":58289404215670,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"12\/07 Special Blonde Brown Natural","offer_id":58289404248438,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"12\/11 Special Blonde Intense Ash","offer_id":58289404281206,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"12\/16 Special Blonde Ash Violet","offer_id":58289404313974,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"12\/22 Special Blonde Intense Matte","offer_id":58289404346742,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"12\/61 Special Blonde Violet Ash","offer_id":58289404379510,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"12\/81 Special Blonde Pearl Ash","offer_id":58289404412278,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"12\/89 Special Blonde Pearl Cendre","offer_id":58289404445046,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"12\/96 Special Blonde Cendre Violet","offer_id":58289404477814,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/1606\/9750\/files\/Wella_Koleston_Perfect_Me_Special_Blondes_Permanent_Hair_Colour_60ml_All_Shades.webp?v=1784273431"},{"product_id":"wella-koleston-perfect-me-60ml-special-mix-permanent-hair-colour-all-shades","title":"Wella Koleston Perfect Me+ 60ml Special Mix Permanent Hair Colour all shades","description":"\u003ch2 data-start=\"292\" data-end=\"493\" class=\"PDq2pG_selectionAnchorContainer\"\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003eWella Koleston Perfect Me+ 60ml Special Mix (Mixton) Permanent Hair Colour – Professional Salon Tone Corrector Shades\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp data-start=\"292\" data-end=\"493\" class=\"PDq2pG_selectionAnchorContainer\"\u003eWella Koleston Perfect Me+ 60ml Special Mix (also known as Mixton shades) is a high-performance professional hair colour range designed for precise tone control, colour correction, and creative mixing.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"495\" data-end=\"800\"\u003eThese highly concentrated pigments are not used alone but are mixed with base Koleston Perfect shades to enhance, neutralize, or intensify colour results. Whether you need to cancel unwanted warmth, boost vibrancy, or create custom salon shades, Special Mix gives total control to professional colourists.\u003c\/p\u003e\n\u003cp data-start=\"802\" data-end=\"1027\"\u003ePowered with ME+ technology, this formula helps reduce the risk of developing new colour allergies while maintaining rich, long-lasting colour depth and shine. It ensures consistent, reliable salon-quality results every time.\u003c\/p\u003e\n\u003ch3 data-start=\"1029\" data-end=\"1049\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1033\" data-end=\"1049\"\u003eKey Benefits\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1050\" data-end=\"1389\"\u003e\n\u003cli data-start=\"1050\" data-end=\"1101\"\u003eHighly concentrated professional pigment system\u003c\/li\u003e\n\u003cli data-start=\"1102\" data-end=\"1155\"\u003eCustom colour mixing for unlimited shade creation\u003c\/li\u003e\n\u003cli data-start=\"1156\" data-end=\"1208\"\u003eNeutralizes unwanted tones (yellow, orange, red)\u003c\/li\u003e\n\u003cli data-start=\"1209\" data-end=\"1248\"\u003eEnhances depth, vibrancy, and shine\u003c\/li\u003e\n\u003cli data-start=\"1249\" data-end=\"1294\"\u003eME+ technology for improved scalp comfort\u003c\/li\u003e\n\u003cli data-start=\"1295\" data-end=\"1336\"\u003eLong-lasting permanent colour results\u003c\/li\u003e\n\u003cli data-start=\"1337\" data-end=\"1389\"\u003eIdeal for salon professionals and advanced users\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1391\" data-end=\"1427\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1395\" data-end=\"1427\"\u003eAvailable Special Mix Shades\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1428\" data-end=\"1678\"\u003e\n\u003cli data-start=\"1428\" data-end=\"1474\"\u003e0\/11 – Blue (Anti-orange \/ ash correction)\u003c\/li\u003e\n\u003cli data-start=\"1475\" data-end=\"1512\"\u003e0\/22 – Green (Red neutralization)\u003c\/li\u003e\n\u003cli data-start=\"1513\" data-end=\"1552\"\u003e0\/33 – Gold (Warm tone enhancement)\u003c\/li\u003e\n\u003cli data-start=\"1553\" data-end=\"1588\"\u003e0\/44 – Red (Intense warm boost)\u003c\/li\u003e\n\u003cli data-start=\"1589\" data-end=\"1630\"\u003e0\/66 – Violet (Yellow neutralization)\u003c\/li\u003e\n\u003cli data-start=\"1631\" data-end=\"1678\"\u003e0\/88 – Intense Blue (Strong ash correction)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1680\" data-end=\"1683\"\u003e\n\u003ch1 data-start=\"1685\" data-end=\"1701\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1687\" data-end=\"1701\"\u003eHow to Use\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h1\u003e\n\u003col data-start=\"1702\" data-end=\"2129\"\u003e\n\u003cli data-start=\"1702\" data-end=\"1772\"\u003eAlways mix Special Mix with a base shade of Koleston Perfect Me+.\u003c\/li\u003e\n\u003cli data-start=\"1773\" data-end=\"1882\"\u003eFollow recommended mixing ratio (usually 5–20% of total colour formula depending on intensity required).\u003c\/li\u003e\n\u003cli data-start=\"1883\" data-end=\"1949\"\u003eMix thoroughly with developer (Welloxon Perfect recommended).\u003c\/li\u003e\n\u003cli data-start=\"1950\" data-end=\"1990\"\u003eApply evenly to dry, unwashed hair.\u003c\/li\u003e\n\u003cli data-start=\"1991\" data-end=\"2058\"\u003eProcessing time: 30–40 minutes depending on desired intensity.\u003c\/li\u003e\n\u003cli data-start=\"2059\" data-end=\"2129\"\u003eRinse thoroughly and follow with post-colour shampoo and treatment.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-start=\"2131\" data-end=\"2261\"\u003e⚠️ Professional tip:\u003cbr data-start=\"2151\" data-end=\"2154\"\u003eUse smaller amounts for subtle tone correction and higher amounts for stronger neutralization or intensity.\u003c\/p\u003e\n\u003chr data-start=\"2263\" data-end=\"2266\"\u003e\n\u003ch1 data-start=\"2268\" data-end=\"2332\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"2270\" data-end=\"2332\"\u003eIngredients (Professional Colour Formula – Key Components)\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h1\u003e\n\u003cp data-start=\"2333\" data-end=\"2377\"\u003eThis salon-grade formula typically includes:\u003c\/p\u003e\n\u003cul data-start=\"2379\" data-end=\"2774\"\u003e\n\u003cli data-start=\"2379\" data-end=\"2441\"\u003eColour pigments (Direct dye molecules for tone correction)\u003c\/li\u003e\n\u003cli data-start=\"2442\" data-end=\"2501\"\u003eCream base (conditioning agents for smooth application)\u003c\/li\u003e\n\u003cli data-start=\"2502\" data-end=\"2568\"\u003eME+ dye molecule technology (reduces allergy risk development)\u003c\/li\u003e\n\u003cli data-start=\"2569\" data-end=\"2606\"\u003eEmollients for shine and softness\u003c\/li\u003e\n\u003cli data-start=\"2607\" data-end=\"2645\"\u003eStabilizers for colour consistency\u003c\/li\u003e\n\u003cli data-start=\"2646\" data-end=\"2706\"\u003eConditioning agents for hair protection during colouring\u003c\/li\u003e\n\u003cli data-start=\"2707\" data-end=\"2774\"\u003eOxidative colour precursors (activated when mixed with developer)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2776\" data-end=\"2894\"\u003e⚠️ Note: Exact formulation may vary slightly depending on shade and region as this is a professional cosmetic product.\u003c\/p\u003e\n\u003chr data-start=\"2896\" data-end=\"2899\"\u003e\n\u003ch1 data-start=\"2901\" data-end=\"2910\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"2903\" data-end=\"2910\"\u003eFAQ\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h1\u003e\n\u003ch3 data-start=\"2912\" data-end=\"2951\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"2916\" data-end=\"2951\"\u003e1. Can I use Special Mix alone?\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp data-start=\"2952\" data-end=\"3019\"\u003eNo. It must always be mixed with a base Koleston Perfect Me+ shade.\u003c\/p\u003e\n\u003ch3 data-start=\"3021\" data-end=\"3067\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"3025\" data-end=\"3067\"\u003e2. What does Mixton do in hair colour?\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp data-start=\"3068\" data-end=\"3148\"\u003eIt adjusts tone—neutralizing unwanted colours or enhancing specific reflections.\u003c\/p\u003e\n\u003ch3 data-start=\"3150\" data-end=\"3183\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"3154\" data-end=\"3183\"\u003e3. How much should I use?\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp data-start=\"3184\" data-end=\"3261\"\u003eTypically 5–20% of your total colour mixture depending on intensity required.\u003c\/p\u003e\n\u003ch3 data-start=\"3263\" data-end=\"3302\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"3267\" data-end=\"3302\"\u003e4. Is it suitable for home use?\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp data-start=\"3303\" data-end=\"3382\"\u003eIt is designed for professional use, but experienced users can apply carefully.\u003c\/p\u003e\n\u003ch3 data-start=\"3384\" data-end=\"3415\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"3388\" data-end=\"3415\"\u003e5. Does it damage hair?\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp data-start=\"3416\" data-end=\"3506\"\u003eNo more than standard permanent colour when used correctly with proper developer and care.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"0\/00 Clear Mixing Tone","offer_id":58289404510582,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"0\/11  Ash Intensive","offer_id":58289404543350,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"0\/28 Matte Blue","offer_id":58289404576118,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"0\/88 Intense Blue","offer_id":58289404608886,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"0\/33 Gold Intensive","offer_id":58289404641654,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"0\/43 Red Gold","offer_id":58289404674422,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"0\/44 Red Intensive","offer_id":58289404707190,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"0\/65 Violet Mahogany","offer_id":58289404739958,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true},{"title":"0\/66 Violet Intensive","offer_id":58289404772726,"sku":null,"price":10.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/1606\/9750\/files\/Wella_Koleston_Perfect_Me_Special_Mix_60ml_Professional_Mixton_Hair_Colour_Shades.jpg?v=1784273433"}],"url":"https:\/\/www.nyxwell.com\/collections\/wella.oembed","provider":"Nyxwell","version":"1.0","type":"link"}