{"product_id":"wella-color-fresh-semi-permanent-hair-color-75ml","title":"Wella Color Fresh Semi Permanent Hair Color 75ml Ammonia-Free Glossing Hair Colour | 10\/81 Lightest Pearl Ash Blonde","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cb data-path-to-node=\"16\" data-index-in-node=\"4\"\u003eWella Color Fresh Semi Permanent Hair Color 75ml\u003c\/b\u003e\u003cspan\u003e is a professional-grade, direct-acting liquid glossing colour engineered with an acidic pH of 6.5. This ammonia-free, peroxide-free, and alcohol-free formula gently enhances natural or colour-treated hair, neutralises unwanted warm tones, and blends first signs of grey by up to 30%. Because it operates without oxidative chemicals, it respects the hair structure, delivering exceptional shine and a soft, gradual wash-out effect that lasts up to 10 washes.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"UTF-8\"\u003eBreathe new life into your salon shade with \u003cb data-path-to-node=\"19\" data-index-in-node=\"44\"\u003eWella Color Fresh 75ml\u003c\/b\u003e. Designed as a high-shine, zero-damage temporary glossing liquid, this professional-tier semi-permanent color is perfect for refreshing faded mid-lengths and ends or toning blonde hair between chemical appointments. Operating at a gentle pH of 6.5, the conditioning formula is enriched with a nourishing vitamin complex to replenish moisture while laying down premium direct-acting pigments. Discover why top colorists in Ireland and the UK rely on Wella Color Fresh for risk-free toning, brilliant light reflectivity, and flawless tone transitions.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"21\"\u003eLong Product Description\u003c\/h3\u003e\n\u003cdiv class=\"attachment-container search-images\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch2 data-path-to-node=\"23\"\u003eWhat is Wella Color Fresh Semi Permanent Hair Color?\u003c\/h2\u003e\n\u003cblockquote data-path-to-node=\"24\"\u003e\n\u003cp data-path-to-node=\"24,0\"\u003e\u003cb data-path-to-node=\"24,0\" data-index-in-node=\"0\"\u003eDirect Answer:\u003c\/b\u003e Wella Color Fresh is a professional direct-acting, semi-permanent liquid hair colorant with an acidic pH of 6.5. It is formulated without ammonia, hydrogen peroxide, or drying alcohols to refresh hair tones, neutralise brassiness, and boost shine without altering the hair's internal structure.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp data-path-to-node=\"25\"\u003eFor salon professionals and dedicated home users, maintaining the perfect balance of cool ash blondes, vibrant coppers, or rich brunettes is an ongoing challenge. The moment you step out of the salon, daily elements such as hard water minerals, UV radiation, and thermal styling tools begin stripping away delicate color molecules.\u003c\/p\u003e\n\u003cp data-path-to-node=\"26\"\u003eWella Color Fresh 75ml represents the pinnacle of gentle color maintenance. Developed as a ready-to-use liquid, this product does not require mixing with an activator or developer. It acts as an elite color glaze that coats the outer cuticle of the hair shaft, smoothing down rough areas and filling in gaps in porous hair. The result is a vibrant, freshly toned finish that looks identical to a high-end salon glaze, with a gradual, patch-free fade that naturally clears within 10 washes.\u003c\/p\u003e\n\u003ch2 data-path-to-node=\"28\"\u003eHow Does Ammonia-Free Glossing Colour Work?\u003c\/h2\u003e\n\u003cblockquote data-path-to-node=\"29\"\u003e\n\u003cp data-path-to-node=\"29,0\"\u003e\u003cb data-path-to-node=\"29,0\" data-index-in-node=\"0\"\u003eDirect Answer:\u003c\/b\u003e Unlike oxidative dyes that penetrate the hair cortex using alkaline agents to swell the cuticle, Wella Color Fresh features positively charged, direct-acting pigment molecules that physically cling to the negatively charged outer cuticle of the hair, relying on an acidic pH of 6.5 to keep the cuticle flat and reflective.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp data-path-to-node=\"30\"\u003eTo understand the beauty of this formula, it helps to look at the pH scale of hair chemistry:\u003c\/p\u003e\n\u003cdiv class=\"code-block ng-tns-c3203664277-36 ng-animate-disabled ng-trigger ng-trigger-codeBlockRevealAnimation\" data-hveid=\"0\" data-ved=\"0CAAQhtANahgKEwjEocGtkNiVAxUAAAAAHQAAAAAQnQE\"\u003e\n\u003cdiv class=\"formatted-code-block-internal-container ng-tns-c3203664277-36\"\u003e\n\u003cdiv class=\"animated-opacity ng-tns-c3203664277-36\"\u003e\n\u003cpre class=\"ng-tns-c3203664277-36\"\u003e\u003ccode role=\"text\" data-test-id=\"code-content\" class=\"code-container formatted ng-tns-c3203664277-36 no-decoration-radius\"\u003e[Strong Acidic: 3.0] ─── [Hair Natural State: 4.5 - 5.5] ─── [Wella Color Fresh: 6.5] ─── [Alkaline Dyes: 9.0 - 11.0]\n\u003c\/code\u003e\u003c\/pre\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp data-path-to-node=\"32\"\u003eTraditional permanent and demi-permanent hair dyes use alkaline agents (like ammonia or monoethanolamine) to raise the hair’s pH level. This process forces the outer cuticle scales to open wide, allowing peroxide to enter the cortex, disperse natural melanin, and deposit new dye molecules. While effective for permanent shifts, this structural opening causes mechanical stress and moisture loss.\u003c\/p\u003e\n\u003cp data-path-to-node=\"33\"\u003eWella Color Fresh side-steps this damage entirely. At a nearly neutral, slightly acidic pH of 6.5, the cuticle scale remains compact, aligned, and smooth. The direct pigments inside the formula are cationic (positively charged). Because damaged or porous hair carries a natural negative charge, these pigments naturally migrate to and adhere to the outermost layer of the hair fiber. There is zero structural alteration, zero lifting of natural pigments, and absolute respect for the hair's integrity.\u003c\/p\u003e\n\u003ch2 data-path-to-node=\"35\"\u003eThe Core Benefits of Professional Glossing\u003c\/h2\u003e\n\u003cblockquote data-path-to-node=\"36\"\u003e\n\u003cp data-path-to-node=\"36,0\"\u003e\u003cb data-path-to-node=\"36,0\" data-index-in-node=\"0\"\u003eDirect Answer:\u003c\/b\u003e Glossing with Wella Color Fresh restores tonal depth, corrects unwanted brassy reflections, and infuses the hair with intense light reflectivity. It acts as a protective shield that seals the hair cuticle, significantly reducing frizz while restoring lost hydration.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cul data-path-to-node=\"37\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"37,0,0\"\u003e\u003cb data-path-to-node=\"37,0,0\" data-index-in-node=\"0\"\u003eTonal Refinement without Commitment:\u003c\/b\u003e For individuals who want to test a deeper brunette, a warmer copper, or a soft rose tone without permanent commitment, Color Fresh offers a trial phase. Because the pigments sit on the surface, they wash out cleanly, allowing you to return to your exact starting base.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"37,1,0\"\u003e\u003cb data-path-to-node=\"37,1,0\" data-index-in-node=\"0\"\u003eOptimal Porosity Balancing:\u003c\/b\u003e Chemically treated hair often has uneven porosity, where the ends are rougher and drier than the roots. Wella Color Fresh targets these porous pockets, coating them evenly with conditioning agents and balanced color molecules to create a uniform, smooth surface.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"37,2,0\"\u003e\u003cb data-path-to-node=\"37,2,0\" data-index-in-node=\"0\"\u003eThe Ultimate Blonde Shield:\u003c\/b\u003e Platinum and light blonde tones are highly susceptible to environmental yellowing. Cool shades like 10\/81 and 8\/81 deliver targeted violet-blue tones that instantly correct brassiness, leaving a clean, silver-pearl sheen.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-path-to-node=\"39\"\u003eThe Difference Between Color Fresh and Color Touch\u003c\/h2\u003e\n\u003cblockquote data-path-to-node=\"40\"\u003e\n\u003cp data-path-to-node=\"40,0\"\u003e\u003cb data-path-to-node=\"40,0\" data-index-in-node=\"0\"\u003eDirect Answer:\u003c\/b\u003e Wella Color Fresh is a direct-acting, semi-permanent liquid that requires no mixing and features an acidic pH of 6.5. Wella Color Touch is an oxidative, demi-permanent cream that must be mixed with a low-volume emulsion developer, opening the cuticle slightly to deposit longer-lasting color.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp data-path-to-node=\"41\"\u003eWhile both lines are manufactured by Wella Professionals to refresh color, they serve different technical purposes in the salon environment:\u003c\/p\u003e\n\u003ctable data-path-to-node=\"42\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eTechnical Attribute\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eWella Color Fresh (75ml)\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eWella Color Touch (60ml)\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,1,0,0\"\u003e\u003cb data-path-to-node=\"42,1,0,0\" data-index-in-node=\"0\"\u003eDye Category\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,1,1,0\"\u003eDirect-Acting (Non-Oxidative)\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,1,2,0\"\u003eOxidative (Needs Developer)\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,2,0,0\"\u003e\u003cb data-path-to-node=\"42,2,0,0\" data-index-in-node=\"0\"\u003eMixing Ratio\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,2,1,0\"\u003eReady-to-use (No mixing)\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,2,2,0\"\u003e1:2 with Color Touch Emulsion\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,3,0,0\"\u003e\u003cb data-path-to-node=\"42,3,0,0\" data-index-in-node=\"0\"\u003epH Level\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,3,1,0\"\u003eAcidic (pH 6.5)\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,3,2,0\"\u003eMildly Alkaline (pH 8.5–9.0)\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,4,0,0\"\u003e\u003cb data-path-to-node=\"42,4,0,0\" data-index-in-node=\"0\"\u003eGrey Blending\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,4,1,0\"\u003eUp to 30%\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,4,2,0\"\u003eUp to 50% (70% with Plus range)\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,5,0,0\"\u003e\u003cb data-path-to-node=\"42,5,0,0\" data-index-in-node=\"0\"\u003eLongevity\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,5,1,0\"\u003eUp to 10 washes\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,5,2,0\"\u003eUp to 20–24 washes\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,6,0,0\"\u003e\u003cb data-path-to-node=\"42,6,0,0\" data-index-in-node=\"0\"\u003eCuticle Penetration\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,6,1,0\"\u003eAdheres to surface only\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"42,6,2,0\"\u003eEnters outer cortex layers\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch2 data-path-to-node=\"44\"\u003eThe Role of the Vitamin Conditioning Complex\u003c\/h2\u003e\n\u003cblockquote data-path-to-node=\"45\"\u003e\n\u003cp data-path-to-node=\"45,0\"\u003e\u003cb data-path-to-node=\"45,0\" data-index-in-node=\"0\"\u003eDirect Answer:\u003c\/b\u003e Formulated with a targeted vitamin conditioning complex containing vitamins E, H (Biotin), and Provitamin B5 (Panthenol), Wella Color Fresh goes beyond superficial coloring to actively strengthen, hydrate, and guard the hair against daily environmental stress.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp data-path-to-node=\"46\"\u003eDry, colored hair lacks the essential lipid layer required to keep moisture locked in. Wella’s infusion of Panthenol (Provitamin B5) penetrates the hair shaft to restore deep hydration, preventing brittle ends and dry textures. Meanwhile, Vitamin E acts as a powerful antioxidant, shielding the hair from UV-induced free radicals that accelerate color fade. Finally, Biotin (Vitamin H) smooths the hair surface, helping to create a sleek, glossy exterior that bounces light beautifully.\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"48\"\u003e9. Key Features\u003c\/h3\u003e\n\u003col start=\"1\" data-path-to-node=\"49\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,0,0\"\u003e\u003cb data-path-to-node=\"49,0,0\" data-index-in-node=\"0\"\u003eAcidic pH 6.5 Formula:\u003c\/b\u003e Respects the natural chemistry of the hair, ensuring no swelling of the cuticle or structural damage.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,1,0\"\u003e\u003cb data-path-to-node=\"49,1,0\" data-index-in-node=\"0\"\u003eNo Ammonia or Peroxide:\u003c\/b\u003e Gentle, non-oxidative formula that is completely safe for sensitized, over-processed hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,2,0\"\u003e\u003cb data-path-to-node=\"49,2,0\" data-index-in-node=\"0\"\u003eReady-To-Use Liquid:\u003c\/b\u003e No mixing, measuring, or developers required; apply straight from the 75ml bottle.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,3,0\"\u003e\u003cb data-path-to-node=\"49,3,0\" data-index-in-node=\"0\"\u003eUp to 30% Grey Blending:\u003c\/b\u003e Softly masks first silver strands without leaving a harsh, visible root boundary line.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,4,0\"\u003e\u003cb data-path-to-node=\"49,4,0\" data-index-in-node=\"0\"\u003eGradual True-to-Tone Fade:\u003c\/b\u003e Gently washes out over 10 shampoos, maintaining its pure tone without shifting to odd green or warm undertones.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,5,0\"\u003e\u003cb data-path-to-node=\"49,5,0\" data-index-in-node=\"0\"\u003eVitamin Conditioning Complex:\u003c\/b\u003e Infused with Vitamins E, H, and Provitamin B5 to nourish and hydrate dry hair fibers.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,6,0\"\u003e\u003cb data-path-to-node=\"49,6,0\" data-index-in-node=\"0\"\u003eAnti-Yellow Blonde Toning:\u003c\/b\u003e Features world-renowned ash and pearl shades (like 10\/81 and 8\/81) to eliminate brassiness instantly.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,7,0\"\u003e\u003cb data-path-to-node=\"49,7,0\" data-index-in-node=\"0\"\u003eSilicone-Free Formula:\u003c\/b\u003e Prevents heavy product buildup, allowing hair to retain its natural body, bounce, and movement.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,8,0\"\u003e\u003cb data-path-to-node=\"49,8,0\" data-index-in-node=\"0\"\u003eAlcohol-Free Base:\u003c\/b\u003e Formulated without drying alcohols to prevent hair from feeling coarse or dehydrated after application.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,9,0\"\u003e\u003cb data-path-to-node=\"49,9,0\" data-index-in-node=\"0\"\u003eRefines Porous Hair:\u003c\/b\u003e Evenly deposits across porous areas, evening out the hair surface for uniform color.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,10,0\"\u003e\u003cb data-path-to-node=\"49,10,0\" data-index-in-node=\"0\"\u003eSaves Salon Visits:\u003c\/b\u003e Bridges the gap between major chemical colouring services, keeping tones fresh at home.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,11,0\"\u003e\u003cb data-path-to-node=\"49,11,0\" data-index-in-node=\"0\"\u003eExcellent Shine Enhancement:\u003c\/b\u003e Seals down the outer cuticle scales, boosting light reflectivity for a glassy finish.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,12,0\"\u003e\u003cb data-path-to-node=\"49,12,0\" data-index-in-node=\"0\"\u003eSafe on Natural Hair:\u003c\/b\u003e Will not lift or alter the natural underlying pigment of virgin hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,13,0\"\u003e\u003cb data-path-to-node=\"49,13,0\" data-index-in-node=\"0\"\u003eQuick Application:\u003c\/b\u003e Achieves visible, brilliant toning in as little as 5 to 20 minutes.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,14,0\"\u003e\u003cb data-path-to-node=\"49,14,0\" data-index-in-node=\"0\"\u003eTargeted Applicator Nozzle:\u003c\/b\u003e The specialized nozzle allows for precise application directly to the roots or mid-lengths.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,15,0\"\u003e\u003cb data-path-to-node=\"49,15,0\" data-index-in-node=\"0\"\u003ePleasant, Mild Scent:\u003c\/b\u003e Completely free from harsh, burning chemical odours, offering a clean, comforting fragrance.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,16,0\"\u003e\u003cb data-path-to-node=\"49,16,0\" data-index-in-node=\"0\"\u003eHighly Economical 75ml Bottle:\u003c\/b\u003e Perfect size for multiple touch-ups or targeted zoning applications.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,17,0\"\u003e\u003cb data-path-to-node=\"49,17,0\" data-index-in-node=\"0\"\u003eMulti-Tone Compatibility:\u003c\/b\u003e Can be safely used alongside permanent salon colours, foils, or highlights.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,18,0\"\u003e\u003cb data-path-to-node=\"49,18,0\" data-index-in-node=\"0\"\u003eDermatologically Evaluated:\u003c\/b\u003e Formulated to be highly gentle, minimizing the risk of scalp irritation.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"49,19,0\"\u003e\u003cb data-path-to-node=\"49,19,0\" data-index-in-node=\"0\"\u003eVersatile Shade Range:\u003c\/b\u003e Spans ultra-light cool blondes, warm coppers, deep chocolates, and rich neutrals.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3 data-path-to-node=\"51\"\u003e10. Customer Benefits\u003c\/h3\u003e\n\u003cul data-path-to-node=\"52\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,0,0\"\u003e\u003cb data-path-to-node=\"52,0,0\" data-index-in-node=\"0\"\u003eGuilt-Free Color Experimentation:\u003c\/b\u003e Try a fresh shade without the anxiety of permanent damage or long-term growth commitment.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,1,0\"\u003e\u003cb data-path-to-node=\"52,1,0\" data-index-in-node=\"0\"\u003eImmediate Brass Removal:\u003c\/b\u003e Quickly neutralises stubborn yellow and orange tones, keeping blonde hair cool and bright.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,2,0\"\u003e\u003cb data-path-to-node=\"52,2,0\" data-index-in-node=\"0\"\u003eExceptional Mirror-Like Shine:\u003c\/b\u003e Noticeably increases surface shine, making dull or stressed hair look instantly healthier.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,3,0\"\u003e\u003cb data-path-to-node=\"52,3,0\" data-index-in-node=\"0\"\u003eSaves Money:\u003c\/b\u003e Drastically reduces the frequency of booking expensive salon glossing or toning appointments.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,4,0\"\u003e\u003cb data-path-to-node=\"52,4,0\" data-index-in-node=\"0\"\u003eBypasses the \"Grow-Out\" Phase:\u003c\/b\u003e Because the fade is completely gradual and seamless, you avoid hard line boundaries at your roots.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,5,0\"\u003e\u003cb data-path-to-node=\"52,5,0\" data-index-in-node=\"0\"\u003ePerfect for Sensitive Scalps:\u003c\/b\u003e Free from ammonia and harsh developers, making it highly tolerable for sensitive skin types.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,6,0\"\u003e\u003cb data-path-to-node=\"52,6,0\" data-index-in-node=\"0\"\u003eRepairs Texture Feel:\u003c\/b\u003e Leaves the hair feeling silkier, softer, and significantly easier to brush and style.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,7,0\"\u003e\u003cb data-path-to-node=\"52,7,0\" data-index-in-node=\"0\"\u003eQuick Mid-Week Refresh:\u003c\/b\u003e Can be applied effortlessly in 10 minutes right over the sink for a fast beauty boost before an event.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,8,0\"\u003e\u003cb data-path-to-node=\"52,8,0\" data-index-in-node=\"0\"\u003eEnhances Natural Tones:\u003c\/b\u003e Injects rich, multi-dimensional tones into natural virgin hair without permanently changing it.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,9,0\"\u003e\u003cb data-path-to-node=\"52,9,0\" data-index-in-node=\"0\"\u003eUniform Color from Roots to Ends:\u003c\/b\u003e Blends unevenly faded sections together for a flawless, unified look.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,10,0\"\u003e\u003cb data-path-to-node=\"52,10,0\" data-index-in-node=\"0\"\u003eReduces Styling Frizz:\u003c\/b\u003e Smooths down frayed, rough cuticles to prevent humidity-induced static and flyaways.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,11,0\"\u003e\u003cb data-path-to-node=\"52,11,0\" data-index-in-node=\"0\"\u003eProtects Salon Investments:\u003c\/b\u003e Extends the life of your expensive salon dye job, keeping it vibrant for weeks longer.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,12,0\"\u003e\u003cb data-path-to-node=\"52,12,0\" data-index-in-node=\"0\"\u003eCruelty-Free Approach:\u003c\/b\u003e Developed by a trusted brand prioritizing safe, non-animal-damaging beauty standards.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,13,0\"\u003e\u003cb data-path-to-node=\"52,13,0\" data-index-in-node=\"0\"\u003eBlends Grey Gracefully:\u003c\/b\u003e Ideal for those with emerging grey hairs who are not ready for permanent root tinting.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,14,0\"\u003e\u003cb data-path-to-node=\"52,14,0\" data-index-in-node=\"0\"\u003eHydration Boost:\u003c\/b\u003e Reintroduces vital moisture into parched strands, helping to reduce mechanical styling breakage.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,15,0\"\u003e\u003cb data-path-to-node=\"52,15,0\" data-index-in-node=\"0\"\u003ePrevents Tone Oxidation:\u003c\/b\u003e Shields hair from turning dull or brassy due to hard well water and chlorine exposure.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,16,0\"\u003e\u003cb data-path-to-node=\"52,16,0\" data-index-in-node=\"0\"\u003eNo Stains on Scalp:\u003c\/b\u003e Clean liquid formulation rinses away easily from the scalp, preventing visible color staining.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,17,0\"\u003e\u003cb data-path-to-node=\"52,17,0\" data-index-in-node=\"0\"\u003ePerfect Travel Toning:\u003c\/b\u003e Compact 75ml bottle is highly portable, fitting easily into holiday and travel vanity cases.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,18,0\"\u003e\u003cb data-path-to-node=\"52,18,0\" data-index-in-node=\"0\"\u003eGentle on Thin Hair:\u003c\/b\u003e The light liquid base does not weigh down fine or thin hair textures like heavy conditioning creams can.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"52,19,0\"\u003e\u003cb data-path-to-node=\"52,19,0\" data-index-in-node=\"0\"\u003eSupports Scalp Health:\u003c\/b\u003e Maintains a gentle pH close to the scalp's natural range, preventing irritation and dryness.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"54\"\u003e11. How to Use\u003c\/h3\u003e\n\u003cblockquote data-path-to-node=\"55\"\u003e\n\u003cp data-path-to-node=\"55,0\"\u003e\u003cb data-path-to-node=\"55,0\" data-index-in-node=\"0\"\u003eDirect Answer:\u003c\/b\u003e For professional-grade results, shampoo the hair, towel-dry it thoroughly, apply the Wella Color Fresh liquid evenly through the hair using gloves, leave it to process for 5 to 20 minutes, and rinse thoroughly with warm water without re-shampooing.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cdiv class=\"code-block ng-tns-c3203664277-37 ng-animate-disabled ng-trigger ng-trigger-codeBlockRevealAnimation\" data-hveid=\"0\" data-ved=\"0CAAQhtANahgKEwjEocGtkNiVAxUAAAAAHQAAAAAQoAE\"\u003e\n\u003cdiv class=\"formatted-code-block-internal-container ng-tns-c3203664277-37\"\u003e\n\u003cdiv class=\"animated-opacity ng-tns-c3203664277-37\"\u003e\n\u003cpre class=\"ng-tns-c3203664277-37\"\u003e\u003ccode role=\"text\" data-test-id=\"code-content\" class=\"code-container formatted ng-tns-c3203664277-37 no-decoration-radius\"\u003e       SHAMPOO \u0026amp; TOWEL DRY (No Conditioner)\n                       │\n                       ▼\n            APPLY WELLA COLOR FRESH\n          (Distribute evenly with comb)\n                       │\n                       ▼\n                 DEVELOPMENT\n         (5 - 20 Mins depending on target)\n                       │\n                       ▼\n             RINSE WITH WARM WATER\n           (No shampoo; style as usual)\n\u003c\/code\u003e\u003c\/pre\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch4 data-path-to-node=\"57\"\u003eStep 1: Preparation\u003c\/h4\u003e\n\u003cul data-path-to-node=\"58\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"58,0,0\"\u003eWash the hair thoroughly using a clarifying or deep-cleansing shampoo to remove any silicone or styling product buildup.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"58,1,0\"\u003e\u003ci data-path-to-node=\"58,1,0\" data-index-in-node=\"0\"\u003eDo not apply conditioner at this stage\u003c\/i\u003e, as conditioning agents can block the hair cuticle, preventing the direct pigments from adhering.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"58,2,0\"\u003eTowel-dry the hair until it is damp but no longer dripping.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"58,3,0\"\u003eDrape a dark towel over your shoulders to protect your clothing and wear professional coloring gloves.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"59\"\u003eStep 2: Application\u003c\/h4\u003e\n\u003cul data-path-to-node=\"60\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"60,0,0\"\u003eApply Wella Color Fresh directly from the bottle using the built-in nozzle applicator.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"60,1,0\"\u003eWorking in small sections, apply the liquid close to the roots first, then work it through the mid-lengths and ends.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"60,2,0\"\u003eEnsure the hair is thoroughly saturated. Use a wide-tooth plastic comb to distribute the liquid evenly and prevent patchy areas.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"61\"\u003eStep 3: Processing Time\u003c\/h4\u003e\n\u003cul data-path-to-node=\"62\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"62,0,0\"\u003e\u003cb data-path-to-node=\"62,0,0\" data-index-in-node=\"0\"\u003eFor a light refresh or subtle tone correction:\u003c\/b\u003e Allow the product to develop for \u003cb data-path-to-node=\"62,0,0\" data-index-in-node=\"80\"\u003e5 to 10 minutes\u003c\/b\u003e.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"62,1,0\"\u003e\u003cb data-path-to-node=\"62,1,0\" data-index-in-node=\"0\"\u003eFor deeper pigment deposit, maximum grey blending, or intense toning:\u003c\/b\u003e Process the hair for up to \u003cb data-path-to-node=\"62,1,0\" data-index-in-node=\"97\"\u003e20 minutes\u003c\/b\u003e.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"62,2,0\"\u003e\u003ci data-path-to-node=\"62,2,0\" data-index-in-node=\"0\"\u003eProfessional Tip:\u003c\/i\u003e To achieve maximum intensity, you can apply gentle heat (such as a hair dryer on medium setting) during the development phase.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"63\"\u003eStep 4: Rinsing\u003c\/h4\u003e\n\u003cul data-path-to-node=\"64\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"64,0,0\"\u003eOnce the development time is complete, add a tiny splash of warm water to the hair and gently massage to emulsify the color.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"64,1,0\"\u003eRinse the hair thoroughly with warm water until the water runs completely clear.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"64,2,0\"\u003e\u003ci data-path-to-node=\"64,2,0\" data-index-in-node=\"0\"\u003eDo not shampoo the hair afterward.\u003c\/i\u003e The conditioning agents within Wella Color Fresh will lock in the tone, leaving the hair soft and manageable without needing a separate conditioner.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"65\"\u003eStep 5: Aftercare \u0026amp; Storage\u003c\/h4\u003e\n\u003cul data-path-to-node=\"66\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"66,0,0\"\u003eStyle your hair as desired. Apply a heat protectant before blow-drying.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"66,1,0\"\u003e\u003cb data-path-to-node=\"66,1,0\" data-index-in-node=\"0\"\u003eStorage:\u003c\/b\u003e Secure the cap tightly and store the bottle in a cool, dry place, away from direct sunlight and heat sources.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"66,2,0\"\u003e\u003cb data-path-to-node=\"66,2,0\" data-index-in-node=\"0\"\u003ePatch Testing:\u003c\/b\u003e Always perform a standard skin allergy patch test 48 hours prior to application by placing a small drop of liquid on your inner elbow or behind your ear and leaving it to dry. If any irritation occurs, wash off immediately and do not proceed.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"68\"\u003e12. Best-Selling Shade Table\u003c\/h3\u003e\n\u003ctable data-path-to-node=\"69\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eShade Code\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eOfficial Shade Name\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eTone\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eBest For\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,1,0,0\"\u003e\u003cb data-path-to-node=\"69,1,0,0\" data-index-in-node=\"0\"\u003e10\/81\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,1,1,0\"\u003eLightest Pearl Ash Blonde\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,1,2,0\"\u003eViolet-Blue-Silver\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,1,3,0\"\u003eRemoving yellow tones on pale blonde (level 10+)\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,2,0,0\"\u003e\u003cb data-path-to-node=\"69,2,0,0\" data-index-in-node=\"0\"\u003e8\/81\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,2,1,0\"\u003eLight Pearl Ash Blonde\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,2,2,0\"\u003eSoft Violet-Ash\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,2,3,0\"\u003eCooling down golden tones on medium blonde (level 8–9)\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,3,0,0\"\u003e\u003cb data-path-to-node=\"69,3,0,0\" data-index-in-node=\"0\"\u003e0\/89\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,3,1,0\"\u003eSilver Cendre\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,3,2,0\"\u003eCool Silver-Grey\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,3,3,0\"\u003eAdding metallic grey tones or neutralizing bright orange\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,4,0,0\"\u003e\u003cb data-path-to-node=\"69,4,0,0\" data-index-in-node=\"0\"\u003e0\/6\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,4,1,0\"\u003eViolet\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,4,2,0\"\u003eViolet\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,4,3,0\"\u003eCreating custom pastel purple or intense yellow neutralisation\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,5,0,0\"\u003e\u003cb data-path-to-node=\"69,5,0,0\" data-index-in-node=\"0\"\u003e6\/0\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,5,1,0\"\u003eDark Blonde\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,5,2,0\"\u003eNatural Dark Blonde\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,5,3,0\"\u003eRefreshing faded, mousy brown and dark blonde bases\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,6,0,0\"\u003e\u003cb data-path-to-node=\"69,6,0,0\" data-index-in-node=\"0\"\u003e7\/0\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,6,1,0\"\u003eMedium Blonde\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,6,2,0\"\u003eNeutral Medium Blonde\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,6,3,0\"\u003eReviving washed-out highlights and balance blondes\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,7,0,0\"\u003e\u003cb data-path-to-node=\"69,7,0,0\" data-index-in-node=\"0\"\u003e5\/4\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,7,1,0\"\u003eAutumn Chestnut\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,7,2,0\"\u003eRich Auburn Red\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,7,3,0\"\u003eAdding warm, glowing copper-red tones to brown hair\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,8,0,0\"\u003e\u003cb data-path-to-node=\"69,8,0,0\" data-index-in-node=\"0\"\u003e3\/0\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,8,1,0\"\u003eDark Brown\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,8,2,0\"\u003eDeep Neutral Brunette\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,8,3,0\"\u003eRestoring rich, deep espresso reflects to dark brown\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,9,0,0\"\u003e\u003cb data-path-to-node=\"69,9,0,0\" data-index-in-node=\"0\"\u003e10\/39\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,9,1,0\"\u003eLightest Gold Cendre\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,9,2,0\"\u003eSand-Beige\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,9,3,0\"\u003eCreating soft, expensive-looking warm sand blonde tones\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,10,0,0\"\u003e\u003cb data-path-to-node=\"69,10,0,0\" data-index-in-node=\"0\"\u003e5\/07\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,10,1,0\"\u003eLight Natural Brunette\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,10,2,0\"\u003eSoft Walnut-Brown\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"69,10,3,0\"\u003eEvening out warm orange undertones in light brown hair\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch3 data-path-to-node=\"71\"\u003e13. Buying Guide\u003c\/h3\u003e\n\u003ch4 data-path-to-node=\"72\"\u003eHow to Choose the Right Shade\u003c\/h4\u003e\n\u003cp data-path-to-node=\"73\"\u003eFinding your perfect Wella Color Fresh shade depends heavily on your current starting hair level. Because this direct-dye formula cannot lighten the hair, you must always choose a shade that is at the same depth as your current hair level or darker. Attempting to apply a light shade like \u003cb data-path-to-node=\"73\" data-index-in-node=\"289\"\u003e10\/81\u003c\/b\u003e to dark brown hair will yield zero visible change.\u003c\/p\u003e\n\u003cdiv class=\"code-block ng-tns-c3203664277-38 ng-animate-disabled ng-trigger ng-trigger-codeBlockRevealAnimation\" data-hveid=\"0\" data-ved=\"0CAAQhtANahgKEwjEocGtkNiVAxUAAAAAHQAAAAAQowE\"\u003e\n\u003cdiv class=\"formatted-code-block-internal-container ng-tns-c3203664277-38\"\u003e\n\u003cdiv class=\"animated-opacity ng-tns-c3203664277-38\"\u003e\n\u003cpre class=\"ng-tns-c3203664277-38\"\u003e\u003ccode role=\"text\" data-test-id=\"code-content\" class=\"code-container formatted ng-tns-c3203664277-38 no-decoration-radius\"\u003e       LIGHT HAIR (Level 8 - 10+)  ──►  Use Cool Ash\/Pearl Tones (10\/81, 8\/81)\n       DARK HAIR (Level 3 - 6)     ──►  Use Rich Neutrals \u0026amp; Warm Tones (6\/0, 5\/4)\n\u003c\/code\u003e\u003c\/pre\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch4 data-path-to-node=\"75\"\u003eBest Tones for Blonde Hair (Levels 8–10+)\u003c\/h4\u003e\n\u003cul data-path-to-node=\"76\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"76,0,0\"\u003e\u003cb data-path-to-node=\"76,0,0\" data-index-in-node=\"0\"\u003eTo Neutralise Yellow:\u003c\/b\u003e Choose \u003cb data-path-to-node=\"76,0,0\" data-index-in-node=\"29\"\u003e10\/81\u003c\/b\u003e or \u003cb data-path-to-node=\"76,0,0\" data-index-in-node=\"38\"\u003e8\/81\u003c\/b\u003e. These shades are formulated with cool violet and ash undertones that act as an optical corrector, neutralizing warm yellow hues into a clean, bright platinum or icy ash blonde.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"76,1,0\"\u003e\u003cb data-path-to-node=\"76,1,0\" data-index-in-node=\"0\"\u003eTo Add Warmth:\u003c\/b\u003e If your blonde is looking flat or washed-out, choose \u003cb data-path-to-node=\"76,1,0\" data-index-in-node=\"68\"\u003e10\/39\u003c\/b\u003e (Lightest Gold Cendre). It deposits a healthy, sun-kissed honey-beige reflect that makes the hair look healthy and luminous.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"77\"\u003eBest Tones for Brunette Hair (Levels 3–6)\u003c\/h4\u003e\n\u003cul data-path-to-node=\"78\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"78,0,0\"\u003e\u003cb data-path-to-node=\"78,0,0\" data-index-in-node=\"0\"\u003eTo Calm Down Orange:\u003c\/b\u003e When brown hair fades, it often reveals raw, brassy copper undertones. Apply \u003cb data-path-to-node=\"78,0,0\" data-index-in-node=\"98\"\u003e5\/07\u003c\/b\u003e (Light Natural Brunette) or \u003cb data-path-to-node=\"78,0,0\" data-index-in-node=\"131\"\u003e0\/89\u003c\/b\u003e (Silver Cendre) mixed with your base tone to instantly cool down the warmth, shifting the hair back to a crisp, rich, dark ash brunette.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"78,1,0\"\u003e\u003cb data-path-to-node=\"78,1,0\" data-index-in-node=\"0\"\u003eTo Add Warm Reflection:\u003c\/b\u003e Choose \u003cb data-path-to-node=\"78,1,0\" data-index-in-node=\"31\"\u003e5\/4\u003c\/b\u003e (Autumn Chestnut). This shade injects rich, red-brown mahogany tones, creating multi-dimensional warmth that catches the light beautifully.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-path-to-node=\"79\"\u003eWhen to Choose Neutral, Warm, or Cool Tones\u003c\/h4\u003e\n\u003cul data-path-to-node=\"80\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"80,0,0\"\u003e\u003cb data-path-to-node=\"80,0,0\" data-index-in-node=\"0\"\u003eNeutral Tones (ending in \/0):\u003c\/b\u003e Best for general color refresh, boosting depth, and achieving natural-looking grey blending without shifting the hair’s primary tone direction.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"80,1,0\"\u003e\u003cb data-path-to-node=\"80,1,0\" data-index-in-node=\"0\"\u003eWarm Tones (containing \/3, \/4, \/7):\u003c\/b\u003e Ideal for pale, washed-out complexions. These shades add gold, copper, and mahogany reflections that restore life and youthfulness to the skin.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"80,2,0\"\u003e\u003cb data-path-to-node=\"80,2,0\" data-index-in-node=\"0\"\u003eCool Tones (containing \/8, \/1, \/9):\u003c\/b\u003e Best for controlling unwanted warmth, correcting brassiness after bleaching, or keeping silver and platinum hair looking icy.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"82\"\u003e14. Comparison Table\u003c\/h3\u003e\n\u003ctable data-path-to-node=\"83\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eShade Family\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eKey Tone\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eWarmth Level\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eBest Hair Level\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eIdeal Customer\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eExpected Finish\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,1,0,0\"\u003e\u003cb data-path-to-node=\"83,1,0,0\" data-index-in-node=\"0\"\u003eNatural (\/0)\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,1,1,0\"\u003eNeutral\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,1,2,0\"\u003eNeutral\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,1,3,0\"\u003eLevel 3–7\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,1,4,0\"\u003eWants simple depth refresh and soft grey blending.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,1,5,0\"\u003ePure, natural, high-gloss shine.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,2,0,0\"\u003e\u003cb data-path-to-node=\"83,2,0,0\" data-index-in-node=\"0\"\u003eAsh (\/1)\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,2,1,0\"\u003eBlue-Grey\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,2,2,0\"\u003eCool\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,2,3,0\"\u003eLevel 6–9\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,2,4,0\"\u003eWants to eliminate harsh red and deep orange tones.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,2,5,0\"\u003eCrisp, matte, understated cool tone.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,3,0,0\"\u003e\u003cb data-path-to-node=\"83,3,0,0\" data-index-in-node=\"0\"\u003ePearl (\/8)\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,3,1,0\"\u003eViolet-Silver\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,3,2,0\"\u003eCool\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,3,3,0\"\u003eLevel 8–10+\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,3,4,0\"\u003eLight blonde seeking to eradicate stubborn yellow.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,3,5,0\"\u003eLuminous, iridescent platinum silver.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,4,0,0\"\u003e\u003cb data-path-to-node=\"83,4,0,0\" data-index-in-node=\"0\"\u003eGolden (\/3)\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,4,1,0\"\u003eHoney-Gold\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,4,2,0\"\u003eWarm\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,4,3,0\"\u003eLevel 7–9\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,4,4,0\"\u003eBlonde looking to restore healthy, warm reflections.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,4,5,0\"\u003eBright, sun-kissed, glowing gold.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,5,0,0\"\u003e\u003cb data-path-to-node=\"83,5,0,0\" data-index-in-node=\"0\"\u003eBeige (\/39)\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,5,1,0\"\u003eSand-Cendre\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,5,2,0\"\u003eNeutral-Warm\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,5,3,0\"\u003eLevel 8–10\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,5,4,0\"\u003eBlonde wanting a soft, balanced nude-sand color.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,5,5,0\"\u003eSophisticated, expensive beige gloss.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,6,0,0\"\u003e\u003cb data-path-to-node=\"83,6,0,0\" data-index-in-node=\"0\"\u003eRed (\/4)\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,6,1,0\"\u003eCopper-Crimson\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,6,2,0\"\u003eWarm\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,6,3,0\"\u003eLevel 4–6\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,6,4,0\"\u003eBrunette or redhead looking to boost fiery tones.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,6,5,0\"\u003eIntense, high-vibrancy mahogany red.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,7,0,0\"\u003e\u003cb data-path-to-node=\"83,7,0,0\" data-index-in-node=\"0\"\u003eViolet (\/6)\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,7,1,0\"\u003eSoft Purple\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,7,2,0\"\u003eCool\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,7,3,0\"\u003eLevel 8–10\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,7,4,0\"\u003eSilver-haired or pale blonde wanting a pastel tint.\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"83,7,5,0\"\u003eModern, icy lavender-grey reflect.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch3 data-path-to-node=\"85\"\u003e15. FAQ\u003c\/h3\u003e\n\u003ch4 data-path-to-node=\"86\"\u003eWhat is the difference between Wella Color Fresh and a purple shampoo?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"87\"\u003eWhile purple shampoos are designed to cleanse while depositing minor cool pigments to fight brassiness, they can often be drying. Wella Color Fresh is a professional glossing treatment with a highly concentrated direct dye deposit, formulated at a gentle pH of 6.5. It provides far more intensive tone correction, deeper conditioning, and longer-lasting results (up to 10 washes) than shampoo.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"88\"\u003eDoes Wella Color Fresh require a developer or peroxide?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"89\"\u003eNo. Wella Color Fresh is a non-oxidative semi-permanent colour. It is ready to use straight out of the bottle and should never be mixed with any developer, peroxide, or activator. Doing so will damage the formula's performance.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"90\"\u003eCan Wella Color Fresh lighten my hair?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"91\"\u003eNo. Because it contains zero peroxide or bleaching agents, Wella Color Fresh cannot lift or lighten your hair color. It can only deposit tone at your current depth or darken your hair.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"92\"\u003eWill it cover my grey hair completely?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"93\"\u003eWella Color Fresh is designed to gently blend grey hair by up to 30%. It softly masks first greys, making them look like natural, dimensional highlights, but it will not provide the solid 100% coverage of a permanent oxidative dye.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"94\"\u003eIs Wella Color Fresh safe to use on damaged, bleached hair?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"95\"\u003eYes. Because it features a zero-damage, acidic pH 6.5 formula free from ammonia and peroxide, it is highly recommended for porous, fragile, or over-processed bleached hair to restore shine and tone.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"96\"\u003eHow often can I use Wella Color Fresh?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"97\"\u003eYou can use it as often as weekly to maintain your tone, or simply whenever you notice your hair color beginning to look dull or brassy.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"98\"\u003eCan I apply Wella Color Fresh to wet hair in the shower?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"99\"\u003eFor the absolute best results, we recommend applying it to towel-dried hair. Excess water in soaking wet hair can dilute the pigments, leading to a weaker tone deposit and potential patchiness.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"100\"\u003eDoes Wella Color Fresh stain my skin or hands?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"101\"\u003eYes, it can temporarily stain hands and cuticles. We always recommend wearing the protective gloves included or standard professional salon gloves during application.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"102\"\u003eWill the colour fade evenly?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"103\"\u003eYes. Unlike many box dyes, Wella Color Fresh uses premium direct pigments that wash out gradually and true-to-tone over approximately 10 washes, meaning it won't shift into unnatural green or muddy red undertones as it fades.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"104\"\u003eCan I mix different shades of Wella Color Fresh together?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"105\"\u003eAbsolutely. You can blend any shades within the Wella Color Fresh range to create a custom-tailored tone. For example, mixing a small touch of 0\/6 Violet into 10\/81 will create an even stronger anti-yellow blonde toner.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"106\"\u003eIs Wella Color Fresh silicone-free?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"107\"\u003eYes. The formula is completely free from silicones, ensuring that your hair receives a healthy moisture boost without experiencing product buildup that can weigh down fine textures.\u003c\/p\u003e\n\u003ch4 data-path-to-node=\"108\"\u003eHow long should I leave Wella Color Fresh on my hair?\u003c\/h4\u003e\n\u003cp data-path-to-node=\"109\"\u003eThe standard development time is between 5 and 20 minutes. Leave it on for 5 to 10 minutes for a soft refresh, or up to 20 minutes for maximum tone depth and grey blending.\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"111\"\u003e16. Internal Links\u003c\/h3\u003e\n\u003cp data-path-to-node=\"112\"\u003eTo keep your store's architecture cohesive, we recommend inserting natural internal links to the following collections:\u003c\/p\u003e\n\u003cul data-path-to-node=\"113\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"113,0,0\"\u003eWella Professionals Collection — To browse the entire range of Wella products.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"113,1,0\"\u003ePermanent Hair Colour — For clients looking for long-lasting root coverage.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"113,2,0\"\u003eDemi-Permanent Hair Colour — For low-commitment, deeper oxidative color.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"113,3,0\"\u003eHair Toners — To explore alternative salon toning solutions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"113,4,0\"\u003eColour Care Shampoos \u0026amp; Conditioners — To find daily maintenance products that keep your Color Fresh results lasting even longer.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella Professionals","offers":[{"title":"2\/0- Darkest Brown\/ Natural","offer_id":58289254629750,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"5\/07- Light Brown\/ Natural Brown","offer_id":58289254662518,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"5\/55- Light Brown\/ Intense Red Violet","offer_id":58289254695286,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"6\/0- Dark Blonde\/ Natural","offer_id":58289254728054,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"6\/34- Dark Blonde\/ Gold Red","offer_id":58289254760822,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"6\/45- Dark Red Mahogany Blonde","offer_id":58289254793590,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"6\/7- Dark Blonde\/ Brown","offer_id":58289254826358,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"7\/44- Medium Blonde\/ Intense Red","offer_id":58289254859126,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"8\/03- Light Blonde\/ Natural Gold","offer_id":58289254891894,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"10\/36- Lightest Blonde\/ Gold Violet","offer_id":58289254924662,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"10\/39- Lightest Blonde\/ Gold Cendre","offer_id":58289254957430,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"0\/6- Silver Violet","offer_id":58289254990198,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"0\/89- Pearl Cendre","offer_id":58289255022966,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"8\/81- Light Pearl Ash Blonde","offer_id":58289255055734,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true},{"title":"10\/81- Lightest Pearl Ash Blonde","offer_id":58289255088502,"sku":null,"price":13.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/1606\/9750\/files\/wella-colour-fresh-75ml-semi-permanent-hair-colour.png?v=1784274549","url":"https:\/\/www.nyxwell.com\/products\/wella-color-fresh-semi-permanent-hair-color-75ml","provider":"Nyxwell","version":"1.0","type":"link"}