Wella Koleston Perfect ME+ Special Blondes Permanent Hair Colour 60ml is a professional high-lift colour range created for colourists working with very light blonde results on suitable natural bases. The Special Blondes family combines high-lift colouring with carefully balanced tonal nuances, allowing professionals to select from natural, ash, pearl, cendre and violet-influenced blonde directions.

The 60ml tube format is convenient for salon colour services and individual shade formulation. Depending on the selected shade and starting level, the range can be used to create sophisticated light blonde results without using a conventional bleach service.

Because high-lift colour performance depends heavily on the natural base, previous colour history and formulation, professional consultation and strand testing are recommended before application.

When the goal is a very light blonde result while retaining the characteristics of a permanent colour service, Wella Koleston Perfect ME+ Special Blondes gives professional colourists a dedicated high-lift family to work with.

The Special Blondes range is centred around the 12-series and includes tonal directions designed for different blonde outcomes. Depending on the selected shade, these can include natural, ash, intense ash, pearl, cendre and violet-influenced results.

It is particularly relevant to salon professionals who need more than simply "light blonde". Blonde formulation is about controlling the relationship between lift and tone. A successful result depends on the starting level, natural underlying pigment, colour history and the tonal direction selected.

At a glance

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What Are Wella Koleston Perfect Special Blondes?

Special Blondes are a dedicated high-lift section of the Koleston Perfect colour portfolio.

Unlike a conventional blonde shade designed primarily for depositing tone or making a modest colour change, a high-lift formula is selected when the colourist needs significant lightening from an appropriate natural starting base.

This distinction is important.

High-lift colour is not the same as bleach

High-lift permanent colour and lightener are different professional colouring systems.

High-lift colour can provide substantial lightening on suitable virgin natural hair, while bleach/lightener is generally used when greater levels of lift or more extensive colour correction are required.

Previous artificial colour should not be assumed to lighten simply because a high-lift colour is applied over it.

Professional rule: Colour generally cannot reliably lift previously applied artificial colour. Always assess the existing colour before choosing a high-lift service.

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The Special Blondes 12-Series

The exact available shade assortment should be checked against the current product packaging and Wella Professionals technical documentation, as professional colour portfolios and shade availability can change.

The keyword strategy supplied for this product includes the following commonly searched Special Blonde codes:

Important: Shade names and tonal descriptions should always be verified against the current Wella shade chart or packaging before publishing exact shade claims.

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Choosing the Right Special Blonde Shade

The most appropriate shade is not determined by the desired colour alone.

A professional colourist should assess:

1. Current natural level.
2. Percentage of grey or white hair.
3. Existing artificial colour.
4. Previous lightening services.
5. Hair porosity and condition.
6. Underlying pigment.
7. Desired tonal result.
8. Developer recommendation.
9. Previous chemical services.
10. Strand-test results.

Why the starting level matters

A high-lift formula can only perform within the limits of the underlying hair.

For example, attempting to create an extremely pale blonde from a substantially darker natural base may produce a warmer result than expected. A lighter natural starting level generally gives the colourist a more realistic route towards a clean blonde.

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Understanding Blonde Underlying Pigment

Lightening exposes underlying pigment.

As hair becomes lighter, warm pigments can become increasingly visible. Depending on the starting level, the exposed colour may appear predominantly:

• Red
• Red-orange
• Orange
• Yellow-orange
• Yellow
• Pale yellow

This is why choosing the right tonal direction is so important.

Ash

Ash-oriented tones are commonly selected when the desired result requires a cooler appearance and the underlying warmth needs to be controlled.

Pearl

Pearl directions can provide a refined cool or iridescent blonde character, depending on the base and formulation.

Violet

Violet-based tonal directions are useful when the formulation needs to address yellow influence.

Cendre

Cendre shades can create a sophisticated muted blonde character where a softer, less strongly golden result is required.

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Wella Koleston Perfect ME+ Technology

The ME+ technology is an important part of the Koleston Perfect ME+ system.

Wella's professional technical information should be consulted for the current details of the technology, application restrictions and allergy-related precautions.

ME+ and hair-colour allergy considerations

ME+ is associated with reducing the risk of developing a new allergy to hair colour in eligible individuals compared with the corresponding products without ME+ technology.

However, this does not mean that the product is allergy-free or risk-free.

A person who has previously experienced an allergic reaction to hair colour may still be at risk.

For professional use, always follow the manufacturer's current allergy-alert testing and safety procedures.

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Pure Balance Technology

Koleston Perfect ME+ also incorporates Pure Balance Technology within its colour system.

Its role is associated with managing the influence of metals and unwanted oxidative reactions during colouring.

For colourists, this is relevant because the condition of the hair fibre and the history of previous chemical services can influence the final colour result.

For exact technical claims and current professional protocols, consult Wella Professionals' latest technical documentation.

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Who Is Wella Koleston Special Blondes For?

This range is primarily suited to professional colourists and salon environments.

It may be appropriate when a colourist is working towards:

• Very light blonde results
• Cool blonde results
• Ash blonde results
• Pearl blonde results
• Cendre blonde results
• Violet-influenced blonde results
• High-lift virgin blonde services
• Blonde root applications on suitable natural bases
• Professional blonde formulation

It is particularly useful for

Blonde specialists

Professionals who frequently formulate light blonde colours can use the Special Blondes family as part of a wider blonde-colour system.

Salon colour services

The 60ml tube is practical for professional colour preparation and formulation.

Clients wanting a high-lift blonde

Where the starting level and hair condition are appropriate, high-lift permanent colour can provide an alternative to a conventional lightener service.

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Who Should Not Assume High-Lift Colour Will Work?

High-lift colour should not be treated as a universal bleach replacement.

Extra caution is required with:

• Previously coloured dark hair
• Heavily banded hair
• Hair with multiple colour histories
• Severely compromised hair
• Unidentified colour build-up
• Metallic contamination concerns
• Hair with unknown chemical history

A professional assessment is essential.

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Key Benefits

High-lift blonde colouring

Designed for professional colourists seeking substantial lightening from an appropriate natural base.

Multiple tonal directions

The Special Blondes family gives colourists options for creating different blonde personalities rather than one generic light blonde.

Permanent colour system

The range belongs to the Koleston Perfect permanent colour family.

Professional 60ml format

A practical size for salon stock management, individual services and formulation.

Tonal control

Shade selection can help the colourist manage the visual effect of exposed underlying pigment.

Suitable for professional formulation

The shades can form part of a wider professional colour strategy where the starting base and manufacturer's technical instructions support the service.

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Is Special Blondes Suitable for Grey Hair?

This requires careful distinction.

A high-lift Special Blonde should not automatically be described as a full-grey-coverage formula.

Grey and white hair have different characteristics from naturally pigmented hair, and the desired coverage result may require a different Koleston Perfect family or formulation strategy.

If the client requires reliable grey coverage, assess the percentage, texture and distribution of white hair before selecting the formula.

For exact grey-coverage recommendations, follow the current Wella technical colour chart.

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Can Special Blondes Lighten Previously Coloured Hair?

Generally, you should not rely on permanent high-lift colour to remove artificial colour.

If the hair contains previous permanent, demi-permanent or other artificial colour, the colourist should assess the existing pigment before selecting the service.

A colour correction or lightening system may be required instead.

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Professional Application Guide

Step 1 — Hair and scalp consultation

Record:

• Natural level
• Existing colour
• Previous colour services
• Previous lightening
• Grey percentage
• Hair condition
• Chemical history
• Desired result

Step 2 — Assess the underlying pigment

Predict what warmth is likely to become visible during lifting.

This determines the tonal direction that may be appropriate.

Step 3 — Select the Special Blonde shade

Choose the shade according to the target blonde, starting level and underlying pigment.

Do not select solely from a photograph.

Step 4 — Confirm the developer

Use the developer strength and mixing ratio specified for the exact Koleston Perfect Special Blonde shade and current Wella professional instructions.

Do not substitute a generic developer ratio based on another colour range.

Step 5 — Perform required testing

Follow current professional safety instructions, including allergy-alert procedures where applicable.

A strand test can also provide useful information about:

• Lift
• Tone
• Processing behaviour
• Hair condition
• Final colour

Step 6 — Apply professionally

Follow the manufacturer's current application instructions for sectioning, saturation, application sequence and development.

Step 7 — Evaluate the result

After processing, assess:

• Level
• Tone
• Evenness
• Hair condition
• Root-to-length consistency

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Mixing Ratio & Developer

The supplied keyword research references a 1:2 ratio and 9%/12% developer pairing for Special Blondes.

Because professional formulations can be updated and may vary according to the exact product and market, the ratio and developer strength should not be treated as universal instructions without checking the current Wella technical documentation.

For your product page

A safer professional statement is:

Mixing ratio and developer: Follow the current Wella Professionals technical instructions for the selected Koleston Perfect ME+ Special Blonde shade. Developer choice depends on the required lift and application. Do not substitute ratios from another Koleston Perfect colour family.

This avoids giving customers an outdated or incorrect technical formula.

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How Many Levels Can Special Blondes Lift?

The keyword strategy refers to up to five levels of lift.

Actual lift depends on the starting level, natural pigment, hair characteristics, selected shade and developer.

Therefore, "up to five levels" should be regarded as a maximum product-system claim rather than a guaranteed result.

For example, the same high-lift formula can behave very differently on:

• Natural Level 6 virgin hair
• Natural Level 7 virgin hair
• Previously coloured Level 7 hair
• Porous hair
• Resistant hair

Always formulate based on the actual starting point.

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Can You Use 6% Developer?

Do not assume that 6% developer is suitable for the Special Blondes range simply because it is commonly used with other permanent colour services.

High-lift products have specific developer requirements.

Use only the developer strength specified by the current Wella Professionals instructions for the particular Special Blonde product.

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Common Blonde Colour Mistakes

Mistake 1: Applying high-lift colour over artificial colour

This can lead to disappointing or uneven results.

Better approach: Establish whether the hair is virgin or previously coloured before choosing the service.

Mistake 2: Ignoring underlying pigment

A blonde formulation that looks perfect on the shade chart may behave differently on a warm natural base.

Better approach: Predict the underlying pigment before choosing the tonal direction.

Mistake 3: Using the wrong developer

Changing developer strength can alter both lift and colour performance.

Better approach: Follow the manufacturer's formulation guidance.

Mistake 4: Treating Special Blondes as bleach

High-lift permanent colour has limitations.

Better approach: Decide whether the desired result is achievable through high-lift colour or requires a dedicated lightening service.

Mistake 5: Skipping consultation

Hair history matters.

Better approach: Ask about previous permanent colour, bleach, highlights, straightening, relaxers and other chemical services.

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Professional Tips for Cleaner Blonde Results

1. Start with an accurate level assessment

Don't estimate the natural level from photographs alone.

2. Consider the target tone separately from the target level

A client can ask for "icy blonde", but that describes tone rather than the amount of lift required.

3. Consider hair history

Virgin hair and coloured hair require different approaches.

4. Use a strand test where appropriate

It can expose problems before the complete application.

5. Don't over-neutralise

Adding excessive cool pigment does not necessarily produce a cleaner blonde. It can create a dull, grey or unwanted tonal result.

6. Follow current manufacturer documentation

Professional colour formulations can change. Always prioritise the current technical information supplied with the product.

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High-Lift Colour vs Bleach

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Special Blondes vs Conventional Koleston Shades

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Product Size & Value

The 60ml tube is designed for professional colour use.

It can be useful for salons because it allows:

• Individual shade stock management
• Custom formulation
• Reduced need to open unnecessarily large containers
• Easy organisation by shade family
• Efficient colour inventory management

For salon purchasing, always consider the amount required per service rather than judging value purely by tube price.

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Hair Types & Conditions

Suitable

The product may be suitable for appropriately assessed:

• Natural hair
• Virgin hair
• Blonde hair requiring a professional high-lift service
• Resistant hair where the chosen formulation is appropriate
• Straight hair
• Wavy hair
• Curly hair

The deciding factor is not simply hair texture. Starting level, condition and colour history are more important.

Use caution with

• Highly porous hair
• Severely damaged hair
• Previously bleached hair
• Hair with unknown chemical history
• Hair with significant colour build-up

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Hair Colour Suitability

Special Blondes are primarily intended for blonde-focused permanent colour services.

They are particularly relevant to:

• Natural blonde bases
• Darker blonde bases
• Suitable light brown natural bases
• Virgin hair requiring controlled high lift

The achievable result depends on the starting level and selected shade.

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Maintenance After a High-Lift Blonde Service

Blonde colour requires maintenance because environmental exposure, washing, heat styling and natural oxidation can affect the appearance of the hair.

A professional aftercare routine may include:

Colour-safe shampoo

Use a shampoo formulated for coloured hair.

Conditioner

Condition regularly to support softness and manageability.

Blonde maintenance

If the hair develops unwanted warmth between colour appointments, a professional may recommend an appropriate toning or colour-refreshing service.

Heat protection

Use a suitable heat-protection product before hot tools.

Regular salon assessment

The next service should be based on the condition and regrowth rather than simply repeating the previous formula.

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Storage

Store the unopened product according to the manufacturer's packaging instructions.

Keep colour products:

• Away from direct heat
• Away from excessive moisture
• Securely closed
• Away from children
• In their original packaging where possible

Do not use a tube if its packaging is damaged or the product appears abnormal.

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Safety Information

This is a professional oxidative hair colour product.

Important precautions include:

• Follow the product packaging instructions.
• Follow current Wella allergy-alert testing procedures.
• Wear appropriate protective gloves during professional application.
• Avoid contact with eyes.
• Do not use on irritated or damaged scalp.
• Keep away from children.
• Follow the manufacturer's warnings concerning ingredients and application.
• Do not improvise developer ratios.
• Carry out a strand test where appropriate.

Important ME+ clarification

ME+ does not mean allergy-free.

A reduced allergy-risk technology should never be presented as eliminating the possibility of an allergic reaction.

Clients with a previous history of hair-colour allergy require particular care and should follow professional medical and manufacturer guidance.

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Buying Guide

Choose Special Blondes if:

• You want a professional high-lift blonde colour.
• You are a salon colourist.
• You are working on an appropriate natural base.
• You want a choice of cool and nuanced blonde directions.
• You need a 60ml professional tube.

Consider another colour system if:

• You need to remove artificial dark colour.
• You require extensive colour correction.
• You need a dedicated lightening service.
• The hair is severely compromised.
• The target result exceeds what high-lift colour can realistically achieve.

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Pros

• Professional permanent high-lift colour family.
• Dedicated blonde-focused shade range.
• Multiple tonal directions.
• 60ml salon-friendly format.
• Useful for professional blonde formulation.
• ME+ technology.
• Pure Balance Technology.
• Suitable for carefully assessed natural bases.

Considerations

• Not a universal replacement for bleach.
• Not intended to reliably lift artificial colour.
• Final lift varies by starting level.
• Developer selection must follow current technical guidance.
• Not automatically a full-grey-coverage product.
• Allergy precautions remain essential.

PRODUCT SPECIFICATIONS